On February 17, Tesla customer support official Micro announced that Tesla's electric tailgate upgrade service has finally arrived. The old Model 3 supports the official paid upgrade of the electric tailgate, priced at 3980 yuan. Owners who want to replace the electric tailgate can book an upgrade on the Tesla App or at the service center.
According to Tesla's official statement, car owners can enjoy official services, genuine accessories and professional technician installation, and the upgraded electric tailgate can enjoy a three-year warranty. The electric tailgate will support the direct control of the mobile phone App or the car central control screen, which is very convenient to open or close the tailgate. In addition, it also supports the swing function, high memory, intelligent anti-pinch, etc., which can greatly improve the user experience of the owner.
I have to say that Tesla's electric tailgate upgrade service is quite conscientious, and the price is less than 4,000 yuan. The price of this service of other brands is still quite expensive, and most of them need to start at 5,000 yuan. Some netizens said that Volvo needs about 15,000 yuan to upgrade the electric tailgate, so in comparison, Tesla is indeed quite cheap.
However, in the past two years, the newly listed electric vehicles are relatively intelligent, and many models may support this function from the factory. Even if not, it should be reserved in advance for upgrade space and subsequent modifications. Therefore, the installation of electric tailgates in new models will be relatively cheaper, and the cost of old models will be much higher.
Previously, Tesla has also launched a number of paid upgrade services, such as upgrading seat heating, steering wheel heating, and opening the car's light show. Some of these functions can be unlocked by direct system OTA upgrade, and if the old models are not supported on the hardware, they need to add money to install the hardware configuration.
Tesla has already played this paid unlock model out of the flower, maybe in the future you spend money to buy a car, want to make the car move will have to pay another fee to unlock. If you want to enjoy more additional features, you have to keep adding money and money. Fortunately, these features are basically paid to enjoy for life, if Tesla comes up with a subscription system, it will be really interesting.
Nowadays, the competition in the electric vehicle market has been very fierce, the rapid transformation of veteran car companies, and the major science and technology manufacturers have also joined the car-making army, and there is a feeling of a hundred schools of contention. This fierce competition not only did not bring down the price of electric vehicles, but caused the supply of lithium batteries to exceed demand, and cars had no choice but to increase prices. Tesla's advantages in China are not so obvious, if you do not come up with something new, you may soon have to be surpassed by other car companies.