At present, it has entered the middle of February 2022, and the sales list of independent car brands in January has also been freshly released. It can be seen from the data that Geely, which ranks second, has sales of about 146,000 units, down 6.4% year-on-year, while the Great Wall has sales of about 112,000 units, down 19.6% year-on-year, ranking third.
For Geely and the Great Wall sales decline, although some disappointing, but after analysis, it is not surprising. After all, the date when automakers usually use the solar calendar, usually after December, the preferential margin will be reduced, and the number of consumers who buy a car will also decrease, so the decline in sales is also reasonable.
For Chery, which ranked sixth, its sales volume was about 67,500 units, and although the number was small, it achieved a 34.3% increase. The sales volume of the BYD brand is about 95,000 units, and the overall growth rate is 126.1%, most of which is due to the credit of new energy models, climbing to the fourth place, which is indeed gratifying. Of course, in January this year, the first place in sales was the Changan brand, which achieved a growth of about 158,600 vehicles, achieving a growth of 3.4% and successfully ascending to the championship throne.
In fact, in the past 2021, the Changan brand won the runner-up with an annual sales volume of 1.116 million units. The Geely brand won the sales championship of its own brand with a result of 1.328 million units. And this year in the first month, Chang'an has achieved a counter-overtaking, sales "like a broken bamboo", ushered in the opening of the Year of the Tiger, many netizens have said after seeing it: it should be on fire! Why is that?
In fact, after the word of mouth of major auto media platforms and public opinion surveys, it is found that the reason why the Changan brand is becoming more and more popular, in addition to its own strength is constantly improving, in my opinion, the reason why consumers choose the Changan brand models, usually have the following reasons:
First, let the trend accompany you
Is a model competitive? In addition to looking at power, space, configuration and safety, there is also a crucial point, that is, the performance of appearance. In recent years, the Changan brand has stood out in this regard. Whether it is CS75 Plus, Auchan X5, X7 Plus, or UNI-T and other models, their appearance can usually surprise consumers at once, and firmly grasp people's psychology. For geely, Great Wall and Chery and other brands, although they are also very good-looking, they are relatively "plain". Therefore, the changan brand model trend is very sufficient, and it is also a major reason for its sales success.
Second, let the profession accompany you
Nowadays, the competition in the power performance of domestic cars can be described as quite fierce, although Geely's 1.5T is a three-cylinder machine, but the performance should not be underestimated; the 1.5T peak torque of the Great Wall has reached 285N·m, and the power performance is remarkable; Chery's Kunpeng 1.6T, not only economical and fuel-efficient, but also has a torque of up to 290N·m, which is praised by the industry.
Changan has a Blue Whale 1.5T, which has a peak torque of 300N·m after unremitting technical research and layer-by-layer breakthroughs. For example, applied to the Auchan X7 Plus model, although it is larger and heavier, it has a hundredthmetic score of 8.23 seconds. Compared with the 8.72 seconds of the 1.6T version of the Tiggo 8, it can only be said that Changan's blue whale engine is worthy of admiration for its professional level.
Third, let the fun be with you
For the current family car, it is not only for us to shelter from the wind and rain, but also to travel safely and efficiently, not only have more enjoyable functions, but also a variety of intelligent configurations, which can also bring a rich and colorful travel experience. For example, Auchan X7 Plus, which is equipped with the industry's rare Baby in car care mode, can bring unlimited fun to the baby, let the child ride without crying, invisibly greatly improve the driving safety; in addition, it is equipped with a wheat-free car KTV hi singing system, so that we can sing a song when driving bored, not only can effectively refresh, but also bring unlimited travel fun anytime and anywhere.
Fourth, let peace of mind be with you
Over the years, Changan brand has been committed to improving customer service and efforts, not only the implementation of the concept of "user co-creation", but also the launch of the "UNI Service" service system, through online and offline seamless connection, so that Changan brand "new car and new ecology" strategy once again upgraded. It realizes the "four-terminal interconnection" of the factory end, the consultant end, the car machine end, and the client, which can provide users with an efficient and convenient service experience, such as the owner of the car before departure, open the APP to complete the reservation of parking, car washing, beauty and maintenance, etc., which is both time-saving and efficient.
In addition, the "UNI Service" service also has a "smart cloud diagnosis" function, if the vehicle's lights, windows, sunroofs are not closed in time, it can be "diagnosed" to remind the owner. At the same time, it also has 7 fault reminder services, which bring great convenience and protection for parking and travel safety.
Fifth, let self-confidence accompany you
If you are the owner of the Changan brand, then congratulations, become one of Changan's 20 million users, yes! As of 2021, there are already 20 million users who choose Changan Automobile as a travel partner. However, you give Changan a trust, and Changan Automobile gives back to consumers, which is a more relaxed and confident travel experience. As a country of etiquette, the Chinese nation has always had the traditional virtue of courtesy and exchange, which can be described as a vivid display in the Chang'an brand, perhaps this is the spirit of partnership! Here, I also say the voice of many Changan car owners: 2022 is accompanied by you, it is good!
For Chang'an's sales volume "like a broken bamboo", the Year of the Tiger ushered in a red start, netizens said: It should be on fire! What do you think about this?