Recently, super bowl-related topics have also appeared on Weibo hot search, which has aroused the discussion of many people.
In addition to watching games, the Super Bowl commercial is also called "fairy fight". Polar Star also relies on the ads placed in the Super Bowl, which has caused heated discussion.
In Polar Star's ads, the word "No" is repeated, followed by other traditional Super Bowl ads and words and phrases commonly used by car companies. For example, "Dirty Secrets", "Dieselgate".
As we all know, Volkswagen was once fined for the emission gate incident. It is reported that Volkswagen intervenes in vehicle emissions through specially developed software, and the actual emission of exhaust gases exceeds the standard by 10-14 times, and Volkswagen also pays a price.
In addition to the above, the Polar Star advertisement also appeared in the content of conquering Mars. The only car company that wants to conquer Mars is Tesla. Therefore, many people believe that the Ads of Polestar ridicule Volkswagen and Tesla.
Compared with the popularity, PoleStar is definitely slightly inferior to Tesla and Volkswagen. But why does this car company dare to openly ridicule it?
Although Polar Star may not be famous for some people, Pole Star can be said to be a veritable "rich second generation", backed by Geely, Volvo, and established in 2017 to take the high-end luxury electric vehicle market.