In the past few days, Gu Ailing, who is only 18 years old, has swept the screen across the network.
Nine of the ten hot searches are her name.
Let's look back at her history-making thrill.
Gu Ailing in this final, after two rounds of Gu Ailing ranked third, if you want to win the championship, you must have a super strong play in the third jump, Gu Ailing chose to make a deflection flip body in the third jump 1620 degrees, which she has never successfully completed in the game before, the result was successful, got the highest score of 94.50 points, and won the gold medal in the counterattack.
This success is also a historic breakthrough for Gu Ailing. At the end of the game, Gu Ailing himself covered his face in disbelief and screamed, kneeling and crying with joy.
, duration 03:33
With the victory, Gu Ailing's attention has continued to soar, and she has become among the top of the line.
In fact, Before Gu Ailing participated in the Beijing Winter Olympics, she was already the commercial darling of Chinese sports, and she won a total of 27 endorsements, compared with Su Bingtian, the top Chinese athlete at last year's Tokyo Olympics, doubling him. Has become a major brand harvester.
According to incomplete statistics, before 2021, the brands endorsed by Gu Ailing include 7 brands such as Action Skis, Red Bull Of Austria, ANTA Sports, and Mengniu.
After that, Gu Ailing completely transformed into "endorsement harvester", including LV, Victoria's Secret, Wanguo Watch, Estée Lauder, Cadillac, Fascia Gun Therabody, Kohler and other international brands, as well as Bank of China, China Mobile, Chinese Insurance, Sankeshu, Luckin, Yuanqi Forest, Mousse, Tomson By-Health, Jingdong Retail, Midea induction cooker, Quark App and other Chinese brands, so far there are as many as 20.
According to the Beijing News, by 2021, her endorsement fee will be around $1 million.
After February 2021, she won two gold medals at the World Extreme Games and the World Championships, quickly pushing the endorsement numbers up, first $1.5 million and then $1.8 million.
Today, the cost of a new endorsement by Gu Ailing is about 2.5 million US dollars after tax, equivalent to more than 15 million yuan.
Based on an average of $1.5 million per endorsement, Gu Ailing's more than 20 endorsements have brought him at least RMB 250 million in revenue.
If you calculate it according to the seven or three points with the brokerage company, the hand is about 180 million yuan.
This is more than Lin Dan, Sun Yang and others at their peak, and the entire history of Chinese sports may be second only to Yao Ming. With the gold medal won, the endorsements in the back should increase. If there is no accident, in 2022, the world's highest annual income female athlete will be Gu Ailing, and this talented girl will become the "gold sucking demon".