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Zhang Pan, assistant general manager of Dongfeng Xiaokang Automobile, was formerly the brand director responsible for advertising?

Operator Finance Network Wan Huan Xi / Wen

As we all know, the top management of car companies is often a world where men compete, and in recent years, a number of outstanding women have emerged, and Zhang Pan, then assistant general manager of Dongfeng Motor Xiaokang Automobile Co., Ltd., is one of them, and operator finance and economics try to reveal it.

Zhang Pan, assistant general manager of Dongfeng Xiaokang Automobile, was formerly the brand director responsible for advertising?

However, although Zhang Pan has been in dongfeng xiaokang for several years, she has only begun to gradually enter the public eye in recent years. It is understood that in 2017, Zhang Pan's external identity was the brand director of Dongfeng Xiaokang Automobile Sales Co., Ltd.

Two years later, Zhang Pan was promoted to assistant general manager of Dongfeng Xiaokang Automobile Co., Ltd. To this day, she is still on the job.

Zhang Pan's performance during his tenure at Dongfeng Xiaokang Automobile was remarkable, and in the "2017 China Advertising Great Wall Award • Advertiser Award" scene, Zhang Pan won the "2017 China Advertising Great Wall Award Advertiser Award Annual Brand Contributor Figure" award with the marketing thinking of "innovation-driven brand". This also shows that Zhang Pan's business ability is still recognized in the industry.

And because of her hard skills, Zhang Pan is also highly valued in Dongfeng Xiaokang Automobile, and she often attends relevant occasions as a company representative. For example, at the Guangzhou Auto Show held some time ago, Zhang Pan once took the stage as a representative of the company to receive the award, and at that time, it was also because the company's fengguangxin 580 brand was rated as the top ten models of the year.

With the help of the company's executives, Dongfeng Xiaokang Automobile also showed good results.

For example, the trend of Dongfeng Xiaokang C37 is also very good, its ranking in the market in recent years has improved greatly, and it has also become one of the popular MPVs in the industry.

It is understood that Dongfeng Xiaokang Automobile Co., Ltd. was established in June 2003, by Chongqing Xiaokang Industrial Group Co., Ltd. and Dongfeng Motor Company each held 50% of the shares, mainly engaged in SUVs, MPVs, various micro-vehicles and other models of research and development, production, sales, service and other business.

(Editor-in-Charge: Wan Huanxi)

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