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Cultural Winter Olympics | 798 Art District "art" to the future

The opening of the Beijing 2022 Winter Olympics is imminent, and the winter Olympic atmosphere in the 798 Art District is getting stronger and stronger. As a city business card of Beijing, the 798 Art District provides Chinese and foreign tourists with a multicultural experience full of Winter Olympic elements through a Winter Olympics theme exhibition, a Winter Olympics punch card landmark, a Winter Olympic franchise store, etc., and also highlights the inseparable art and the Olympic Games.

Cultural Winter Olympics | 798 Art District "art" to the future

Beijing 2022 Winter Olympics mascot "Ice Pier" (left) and Winter Paralympic Mascot "Snow Rongrong" Xinhua News Agency

In order to meet the diversified punch card needs of tourists and create an immersive Winter Olympic atmosphere for tourists, the 798 Art District has set up a Winter Olympic mascot installation in the Art Center Square, and the 2022 Licensed Commodity Store located on the side of The Red Rock Square in the Art District, with the Winter Olympic blue as the background color, with crystal snowflake decoration, simple, fresh and bright, conveying the positive Olympic spirit.

For more information, stay tuned to the Winter Olympics.

Client The Winter Olympics | Reporter Li Li

Edited by Han Ye

Process Editor Wu Yue

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