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It's too hard! In order to serve customers, the chief brokers of this brokerage Chinese New Year's Eve to the fourth day of the first year are working overtime? The truth is...

Per reporter: Chen Chen Per editor: Wu Yongyong

Today, Anxin Securities launched a full-framework learning package with the theme of "Spring in a Year" for invited users, and the course schedule time was from January 31 (Chinese New Year's Eve) to February 4 (the fourth day of the Chinese New Year), in order to serve customers, the industry directly called: too hard.

It's too hard! In order to serve customers, the chief brokers of this brokerage Chinese New Year's Eve to the fourth day of the first year are working overtime? The truth is...

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It is reported that the course learning plan includes the industrial track research framework and macro training, the industry from liquor, new energy, automobiles, photovoltaics, green electricity, to electronics, machinery, medicine, computers, etc., can be described as everything. The speakers were basically the chief analysts of Anxin Research, including Lin Rongxiong, the chief strategic analyst of the post-90s who took over the baton at the end of last year, as well as Guo Qianqian, the former chief of Huaan Securities Machinery, who was newly introduced in the fourth quarter of last year, and Hu Yang, the former chief of new energy vehicles of Northeast Securities.

Essence Securities offers learning packages

According to the course study plan of Anxin Securities, from January 31 to February 4, a total of 31 courses were arranged, such as January 31, the learning themes were industrial track research framework, machinery industry research framework - macro-control main line, liquor industry analysis framework, new energy vehicle industry chain research framework, and automotive industry investment framework.

It's too hard! In order to serve customers, the chief brokers of this brokerage Chinese New Year's Eve to the fourth day of the first year are working overtime? The truth is...

In addition, the learning topics in the next few days involve a richer industry, such as the machinery industry, the computer industry, the photovoltaic industry, the green power industry, the communication technology industry, the retail industry, etc.

It is worth mentioning that some industries are also more subdivided, such as the research framework of the machinery industry, including the main line of macro-control, the main line of domestic substitution, the main line of energy revolution, the main line of industrial upgrading, and the main line of consumption upgrading; the framework system of the electronics industry includes consumer electronics, semiconductors, and automotive electronics; and the training framework of the computer industry includes automotive intelligence, industrial software, and artificial intelligence.

Judging from the course speakers, they are basically the chiefs of various fields, including Lin Rongxiong, the chief strategic analyst of the post-90s who took over the baton at the end of last year, whose main topic is the research framework of the industrial track.

It is reported that Lin Rongxiong was born in 1992, officially joined the Anxin strategy team in 2017, and succeeded Chen Guo at the end of last year as the chief strategic analyst of Essence Securities, which is another "post-90s" chief strategic analyst in the securities industry after Guotai Junan Chen Xianshun and Industrial Securities Zhang Qiyao. Lin Rongxiong said that as a "chief rookie" of the "strategic jianghu", its core research feature is the configuration of the industrial track.

In terms of the industrial track in 2022, Lin Rongxiong expressed concern about "double carbon + stable growth" + "intelligence". The intersection driven by the "double carbon + stable growth" policy is the green power industry chain; the intersection of demand-driven is intelligent.

It is actually a recorded class and is for special guest customers

"This is also too hard to fight, do these chiefs have to work overtime during the New Year?" Some brokers wondered. In fact, this is not the case.

The "Daily Economic News" reporter learned from informed sources that the above-mentioned industry-wide research framework training is not a live class, it is a recorded class, and it is for the special invited customers of Essence Securities.

"At first, it was only for public customers, but then the asset management line also wanted, and retail was also striving for it, so it became more popular, so the specific customers and quantity have not yet been determined, but these two days should have results." The above-mentioned insider revealed to reporters.

In addition, why will the Spring Festival launch such an industry-wide research framework training course, the above-mentioned insiders said, mainly considering that many people celebrate the New Year on the spot, the holiday time is relatively abundant, you can also learn to recharge after relaxing during the holiday, and the above course can be watched from January 31 to February 28.

In addition, some brokers believe that Anxin Securities provides the above dry goods courses, on the one hand, in the face of industry competition, in order to retain customers, strengthen the embodiment of customer service; on the other hand, it also provides an opportunity for new chiefs to appear. The reporter noted that a group of young chief analysts who were officially unveiled by Anxin Securities recently included Guo Qianqian, chief of the machinery industry, Zhao Guofang, chief of the food and beverage industry, Hu Yang, chief of the new electrical industry, Wang Zheyu, co-chief of the new electrical industry, Zhang Zhenzhen, chief of the communications industry, Xia Yingtao, chief of the computer industry, and Luo Gansheng, chief of the light industry.

In fact, with the rapid expansion of institutional investor groups in recent years, many small and medium-sized securities companies are also focusing on building research institutes to try to obtain brand effects and achieve rapid commission growth, such as Guosheng Securities, Tianfeng Securities, Zheshang Securities, Huaxi Securities, Kaiyuan Securities, Debon Securities, etc. The same is true of Essence Securities, which ranked 18th in terms of data for the first half of 2021, achieving a total commission of 220 million yuan, an increase of about 60% year-on-year.

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