Jin Jiangbo: Create a literary and artistic style of Shanghai's international design capital, and show the achievements of high-quality life

Innovation and development require science and technology, and innovation and creation are inseparable from cultural creativity and artistic design. In his speech at the Fifth Session of the 13th CPPCC National Committee held this afternoon, member Jin Jiangbo suggested that efforts should be made to build the literary and artistic style of Shanghai's international design capital, "using extraordinary design achievements to praise the magnificent spirit of the new era, and singing the praises of the literary and artistic style of the design capital." ”

In February 2010, UNESCO awarded Shanghai the title of "Capital of Design", and the Oriental Pearl with its glorious history began to rank among the world's creative cities.

After more than ten years of construction and development, the city of design has become the most vivid stage to witness the charm of Shanghai's international cultural metropolis. Today's Shanghai is moving towards a "creative city".

However, standing at the historical node where the world has not undergone major changes in a hundred years, how to give play to the role of the international design capital, serve the construction of the "five centers", and reflect the great creation of the Chinese people in the new era? How to highlight the Chinese plan and Chinese wisdom of internationally outstanding city construction in the blueprint for building a community with a shared future for mankind? How to highlight Shanghai's role and Shanghai's responsibility in the clarion call of building a cultural power? How to reflect the Shanghai model and Shanghai characteristics in the people's pursuit of a better life? Deep thinking and positive response are required.

Jin Jiangbo suggested that we use innovative design language to explain China's spirit to the world and show the great construction achievements of the new era.

Design is the carrier of shaping the wisdom of modern civilization, and it is a literary and artistic form that represents the creative spirit and innovative vitality of human beings. It is necessary to promote the harmonious coexistence and sustainable development of people and society, people and people, people and cities through diversified innovative expressions such as cultural and creative design, digital design, architectural design and fashion design that the people like to hear, show the people's high-quality life achievements, and highlight the production, life and ecological development of Shanghai characteristics.

Jin Jiangbo believes that it is necessary to let design empower urban development, lead industrial innovation, and create a Shanghai plan. Creative design is to provide more deeply rooted expression forms and excellent works for the improvement of citizens' lives, the improvement of living environment and the enrichment of spiritual life, and can truly "make the city have temperature, let the neighborhood have color, and let the community have vitality".

We must do strong industrial design, do excellent architectural design, do fine fashion design, do digital design, cultivate service design, and drive the high-quality development of the industry. It is necessary to show the thousands of weather of Shanghai's sea and innovation, use inexhaustible innovative power to shape the era value of Shanghai design, and provide a richer and more vivid interpretation of the urban development concept of "people's city built by the people, people's city for the people".

Creative design is one of the most advanced literary and artistic productive forces that can improve the people's happiness index and enhance the people's well-being. Jin Jiangbo believes that it is necessary to shape the Shanghai design brand and give full play to the special status and value effect of Shanghai International Design Capital. It is necessary to firmly grasp the relationship between the inheritance and innovation of Haipai culture, let chinese traditional culture and contemporary creative design collide passionately in Shanghai, and form a new momentum for the innovative development of New Haipai culture. It is necessary to shape the "Shanghai Design Award" brand, show the world the innovative design achievements of contemporary China, and show the Chinese style and Chinese spirit of "credible, cute and respectable".

Design talents are the pioneers, practitioners and inheritors of the spirit of the times and contemporary literature and art. Jin Jiangbo suggested cultivating outstanding creative design talents and building an international creative design peak. It is necessary to increase the innovation education and exploration of Shanghai art and design colleges, strengthen the construction of a platform for outstanding young design talents at home and abroad to interact and learn from each other and compete, hold the "Shanghai International Creative Design Biennale", enhance the activity of talents in the industry, show the Chinese brand, Chinese brand name and Chinese strength, and paint the charm of contemporary design.

Author: Zhan Yue

Editor: Zhang Xiaoming

Editor-in-Charge: Rong Bing

*Wenhui exclusive manuscript, please indicate the source when reprinting.