"We raise the corners of our mouths and refresh every day of the new year with our smiles." The video "Daddy's Secret" released by Glory Smart Life was screened across the network, telling the story of a father who encountered difficulties in the workplace, and in the process of drawing a smiley face with his daughter using the Honor Tablet V7 Pro and the Glory Notebook MagicBook V 14 multi-screen collaboration, he gradually found a smile and actively lived. The story has no ups and downs, but the camera focuses on ordinary people in difficult situations and moves everyone. This is the story of an ordinary person, a story of glory for ourselves, and a story of everyone in our real life. Life, obstacles and long always have the ebb and flow, not arrogant, not discouraged, smiling, not quitting, the future can be expected.
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In the past year, Glory has indeed not had an easy time, but the spirit of the "stupid bird" and the attitude of smiling have made it bottom out and draw a "smile curve" that can be called a business miracle to return to the top three domestic sales. "Daddy's Secret" looks like a short film, but it is actually a sublimation of the spirit of glory, which is not only an encouragement to every ordinary person in the predicament, but also a common encouragement with all the strivers: no matter the good times and adversities, glory and the strivers are together!
Spreading your wings against the wind and smiling is the attitude of glory in the face of the world
Zhao Ming, CEO of Honor, defined 2021 as the year of glory's entrepreneurship and the year of gratitude. Because in this year, glory faded its former aura and completely became a "stupid bird" without any shelter. In the Chinese market, from shipping millions of units per month to hundreds of thousands of units, Glory's market share once plummeted to 3%.
In the darkest moment, Glory did not complain about itself, but opened its arms to "with friends, share the future", smiled at the world, adhered to the spirit of "stupid bird", quickly integrated the supply chain and channels under extremely difficult circumstances, relied on its strong research and development capabilities to launch innovative products, quickly won back the recognition of consumers and the market, and walked out of the predicament with incredible speed and resilience.
66 days after independence, the resumption of cooperation with major partners in the global supply chain; 134 days, the integration was fully completed, opening a new strategic comprehensive sprint; 185 days, jointly announced the world's first Qualcomm Snapdragon 778G chip; 211 days, honor 50 series was released, followed by the honor tablet V7 Pro brought four flagship products, the industry's first 5 million ultra-clear wide-angle dual camera honor MagicBook V 14, face value ceiling glory 60, the first Snapdragon 8 folding screen Magic V, Honor watch GS 3 equipped with an 8-channel heart rate AI engine...
At the end of the third quarter, Honor's market share in China has reached 18%, entering the TOP3 of domestic market sales and returning to the center of the industry stage. In a backwater battle, Glory used the change of market share to draw a "smile curve" that can be called a business miracle, leaving a strong mark in the history of the development of China's smartphone industry. Glory far exceeds the growth rate of the industry and the potential energy of take-off, and also allows the entire industry to have more room for growth in its future.
Ecological synergy, glory grasps the code of competition to win
The competition in the smartphone industry has long been no longer limited to the track of the smart phone itself, and the ecological synergy ability has become the focus of competition in the entire industry. At the end of the era of single product breakthrough, the demand for ecological synergy has become the decision item for consumers to choose products. The glory of regaining a foothold in the smart phone market, continuing to exert efforts in the ecological synergy track, increasing investment in underlying technological innovation, has established four global R & D centers and more than 100 innovation laboratories, more than 10,000 employees, and has always maintained a "team strong technical ratio" of more than 50% of R&D personnel. Through the combination of underlying technological innovation and software and hardware, we will continue to deepen the 1+8+N strategy, and finally bring consumers a cross-device, cross-system, and cross-application all-scenario experience that is becoming a new password for glory to compete and win.
Honor is an enterprise with underlying interconnection technology and innovation capabilities, which enables it to realize the comprehensive reconstruction from the system layer to the application layer to the experience layer to achieve more intelligent ecological collaboration. As shown in the "Daddy's Secret" video, with the help of the Honor Tablet V7 Pro and the Honor Notebook MagicBook V 14, through the multi-screen collaboration function, fathers and daughters can see each other's screens, and finally complete a "smiley face" on different devices.
With profound underlying research and development and optimization technology, Honor has broken through the barriers between Windows and Android two major systems, realized seamless connection between mobile phones, PCs, tablets, smart screens, and watches, and under the blessing of powerful AI and connection capabilities, Honor Smart Life relies on multi-screen collaboration, glory sharing, parallel vision and other technologies to give products more wisdom, truly realizing the full-scenario integration solution for consumers, creating an integrated seamless experience, and creating a new world of wisdom belonging to everyone.
People-oriented, and global users to create a glorious future
Honor CEO Zhao Ming, on behalf of the Honor EMT management team, stressed in his New Year's speech on the social platform, "Honor has always taken the core values of 'consumer-centric, strivers-oriented' as our most powerful source of motivation and direction of progress." Technology is not cold hardware, but a more "temperature" experience, it is not only a substantial improvement in the efficiency of multi-screen collaborative office, but also a "smile" drawn by parent-child interaction in "Daddy's Secret", and the user's perception experience is the real purpose of technology. Driven by consumer-centric values and the continuous layout of the underlying innovative technologies, Honor perfectly combines technology and needs, and leads the consumer experience upgrade through cutting-edge technology.
On Confucius's birthday, the glory tablet fully promotes the popularization of Han culture and arouses people's enthusiasm for excellent traditional culture with science and technology; helps Chengdu's centenarian grandmother to hand-draw the meridian map of the human body with the tablet, so that the long-standing Chinese medicine culture can be better inherited with the help of science and technology, and make the technology more warm with leading productivity and ease of use. These are Glory's understanding of "humanistic technology", and it is also a visual demonstration of technological innovation from user needs.
"In the new year, Glory will embrace the world more enthusiastically, maintain strategic self-confidence and strategic determination, calmly cope with a more complex and diversified market environment, and build core capabilities for the future through the high-quality development model of dual engines at home and abroad." We look forward to the glory and strivers to shine in every corner of the world together and go to the new world of future wisdom!