There is no denying that the Haval Dog is a very successful model. Although Haval does not want to let there be too much involvement between Haval Cool Dog and Haval Big Dog, we as consumers can still sniff out that Haval wants to copy the route of big dogs again, make more extension on this basis, explore more market possibilities, the purpose is very simple, to create a "can play with consumers" hot SUV. Will it be a Haval Cool Dog?
Let's first look at the news that Haval Cool Dog has released so far, the appearance design has been finalized, and the real car photos must have been seen by everyone. The overall boxy exterior design, still highlighting that it is an urban SUV that takes the retro off-road route, sounds a bit contradictory, but if you remember the "3/4 scale", then it is easy to understand its market positioning. It has a certain off-road ability, but does not take the hardcore route, thus ensuring the comfort of daily urban travel. In this regard, I think the Haval Cool Dog will adopt a similar strategy.
In terms of size, the three-dimensional data of The Haval Cool Dog is 4520/1875/1745mm, the wheelbase is 2710mm, the size is slightly smaller than the Haval Dog, and the positioning compact SUV can be combined with the Haval Dog to play a set of combination punches.
Based on the lemon platform to build, I guess Haval Cool Dog will share a part of the powertrain with the big dog, 1.5T + 7DCT will undoubtedly appear on this car, 1.5T hybrid hope is not absent, as for 2.0T will not appear on this car? Personally, I don't think there's much need. I reckon that if the 1.5T hybrid is priced reasonably, it's the most noteworthy compact SUV of the year.
In terms of interior, the interior design of the previous concept car version is quite dynamic, especially the display on the steering wheel, giving a cyberpunk driving experience. Although I very much hope that the design of the concept version can be applied to the production car, but from the newly exposed Cool Dog interior spy photos, science fiction is more than enough, lack of vitality. The steering wheel screen did not come in anticipation, and I did not expect the big joint screen.
Judging from the media exposure of the Kugou interior spy photo, the car almost canceled all the physical buttons, only retained the electronic gear lever part of the parking and mode switching buttons, the entire center console is covered by a "fish screen", compared to I still like the concept version of the limited size of the central control screen, the rounded corner design is quite dynamic. Now this looks indeed more sci-fi, at that time the sense of warmth is missing some, of course, aesthetics are a matter of opinion, I believe the market will give a good answer.
If the Haval Dog is the founding school, then the Haval Kudog is a new attempt, although the route taken by the two is common, but the market goal is not exactly the same.
Looking back at the SUV market in 2021, from the sales data, it is not difficult to find that there are some "veterans" who have been fighting for many years, such as Haval H6, Changan CS75, Boyue, etc. The market needs fresh blood, and it is also more necessary to be able to push off these powerful descendants of the previous wave, I think the mission of Haval Cool Dog is given by the brand is this, it may not be able to surpass the Haval dog in reputation, but it may be able to have better performance in sales. Of course, all this ultimately depends on whether the product strength is hard enough, and we wait for it to release more signals.