Finance and Economics Network Technology on January 14, according to Sohu Technology reported that Alibaba's Hema is reported to consider financing at a valuation of $10 billion. Hema Fresh is Alibaba's new retail format for offline supermarkets, founded in Shanghai in 2015, which is an important step for Ma Yun's "new retail" strategy.
At the end of last year, in Alibaba Group's positioning, it transformed from a business group within the system to an independent company, and it needed to be self-responsible. In January this year, Hou Yi, CEO of Hema, released an internal email saying that Hema has clarified the "road of multi-format online and offline coordinated development", with the goal of upgrading from the current single store profit to full profitability.
As of December 18, 2021, the number of Hema stores nationwide exceeded 300. Up to now, Hema fresh stores have opened in 27 cities across the country, and Hema X member stores have opened 3 stores in a row at the end of last year. Hema has also tried a variety of formats before and failed. Among them, the front warehouse Hema small shop, the community group purchase hema neighborhood and other formats, are stopped after a period of exploration.
![Smart electric vehicles have become the new favorite of the school season, and young users pay more attention to the sense of science and technology and safety when buying cars[fig]](data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACwAAAAAAQABAAACAkQBADs=)