When it comes to "Big Dipper", everyone's first reaction may not be associated with the car, but as a K-Car that has always been popular in Japan, Suzuki Big Dipper has also performed well after entering the Chinese market, and even become a childhood memory of the post-80s and post-90s.
Beiqi Changhe: The production of the Big Dipper will soon resume
However, due to many reasons, this popular car has experienced discontinuation, and recently there has been news of the imminent resumption of production, which has made a group of emotional fans burst into the heart.
Previously, BAIC Changhe had stopped production for a period of time due to the relocation of the production line, but recently received news from the official office of BAIC Changhe that this sentiment car is about to resume production. After the big dipper stopped production, it evoked a number of post-70s, post-80s and even post-90s hidden feelings in their hearts, and the price of second-hand cars rose significantly, I don't know how the sales performance of the new Big Dipper will be after the official listing?
Up to now, there are still many second-hand Big Dippers that are not cheap
It used to be a representative of domestic mini cars
In June 2000, Changhe Suzuki introduced WAGON R+ from Japan's Suzuki Motor Company made its debut, and the following year, the Changhe Suzuki Big Dipper Star based on WAGON R+ was listed in Guangzhou. The shape of this Big Dipper star was absolutely outstanding at the time, looking like a van, but the Big Dipper used a full-loaded body and positioned itself as a family multi-purpose car. The reason why it is "multi-functional" is that the Big Dipper can not only be used at home, but also carry goods, and after the rear seats are lowered, the space in the carriage is very impressive, and a large number of Big Dipper owners are therefore on the road of moderate prosperity.
In the more than ten years since its listing, the Big Dipper can be said to have won major awards. In 2009, the WAGON R series of the Big Dipper exceeded 5 million sales worldwide, and in the following years, it also won numerous awards.
However, after changhe and Suzuki completely broke up in 2013, the Big Dipper also gradually fell off the altar. Although the Big Dipper star was sold in the Chinese market for more than a decade after its listing, the Changhe Suzuki brand was in a state of loss for many years, so the Japanese Suzuki Company proposed to withdraw from Changhe Suzuki before the military equipment group and AVIC reorganized the automobile business. In 2010, Suzuki shifted its strategic focus to the Southeast Asian market represented by India, and slowed down the pace of introducing new products to China, when the Big Dipper, which has been in service for more than ten years, has no technical highlights, and the plummeting sales volume is also an inevitable result.
Fortunately, in 2013, BAIC acquired Changhe, which also built the Big Dipper into a brand, and changed from "Changhe Suzuki Big Dipper" to "Baiqi Changhe north Dipper". However, BAIC did not invest too much technical support in Changhe, and coincided with the rapid development of domestic independent brands, the performance of the Beidou star model in the market has not improved, and the Beidou star stores that have been distributed in various cities have also disappeared.
The new model is expected to be priced at 43,900
The National VI engine can be licensed
In the past 20 years, the appearance of this Big Dipper has hardly changed, but it has changed from the Suzuki logo to the Beiqi Changhe logo. Referring to the 2020 model, the Suzuki Big Dipper, like the Mercedes-Benz G Class, is a "square box" shape, the headlights on the front face are also square, and the whole body is exuding a "square" atmosphere. The shape of the body side and rear is almost indistinguishable from the Big Dipper 20 years ago. The interior is full of plastic feeling, mechanical instruments, and the co-pilot's front double storage box, all of which reveal the practical positioning of the Big Dipper. The space performance of the rear row is very good, even more than some compact cars, and the space performance of the rear seats after being reclined is very prominent under the blessing of the high body.
According to the data released by BAIC, the total mass of the new Big Dipper is only 900km, the maximum horsepower is 97 horses, the whole series matches the 5-speed manual transmission, and supports the emission standards of China VI. There are two configurations in the whole series, namely the value version of 43,900 yuan and the super preferential version of 44,900 yuan, from the naming point of view, the new Big Dipper still adheres to the general tone of practicality. However, from the perspective of price, the new Big Dipper star is completely coincident with the now very popular internet red electric vehicle Wuling Hongguang MINI EV, and the two cars can be said to have their own characteristics.
Wuling Hongguang pays more attention to the low-end young market to meet the commuting needs of young people in the city, and has a certain equipment in the intelligent configuration of science and technology that young consumers are very enthusiastic about. But the Big Dipper can only be said to pay more attention to feelings, because the configuration can be called "scarce" Big Dipper has no bright spots in today's automotive market. However, for consumers with feelings, the price of less than 45,000 is indeed easy to accept, and it is also a good choice to buy a table and go back to play.
From the 20-year history of the rise and fall of the Big Dipper, it is not difficult to see that the technology in situ will eventually be abandoned by the market, but fortunately, the timing of the Big Dipper to enter the market is key, and a large number of emotional old fans have been accumulated. However, compared with other products in the market today, the competitiveness of BDStar has been very weak, even if the new model is only a temporary light, it will eventually be eliminated by the market.
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