On January 11, Huawei Yu Chengdong said in an interview that it is necessary to build car companies with in-depth cooperation with Huawei into the most profitable car companies.
When asked why he wants to sell cars, Yu Chengdong said that on the one hand, after Huawei was sanctioned, due to the lack of 5G chips, the shipment volume of high-end mobile phones fell sharply, selling cars can help retail stores survive and help retailers make money; on the other hand, the current retail format has become a retail network centered on shopping malls and online, if car companies completely build a retail system with shopping malls as the core, rental costs and labor costs are very expensive, and with the help of Huawei's existing retail system and service network, It can help automakers save a lot of money from laying retail channel networks, and will also drive large-scale sales of CAR BU parts to achieve a win-win situation.
It is reported that at the Huawei winter new product launch conference on December 23, Huawei Yu Chengdong announced that AITO's first model, the AITU M5, was officially launched, positioning itself in the middle and high-end, which belongs to the intelligent luxury electric drive SUV.
Yu Chengdong also said that at present, Huawei's brand marketing capabilities, retail channel capabilities, and product competitiveness can support the sales target of 300,000 units, but considering that the product has just climbed, there are huge risks in the supply chain, and the serious shortage of goods in the industry should not be underestimated, and there are still many challenges in 300,000 units. What do readers think?
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