Keke comments: The popularity of charm blue was still quite high, and I don't know why I wanted to cut it. Nowadays, there are many difficulties to face in the "comeback", and I hope to have sustainable development.
After a few days of hints, Meizu will also usher in the first conference of 2022 on January 12, 2022 - Meizu Winter New Product Conference. The theme of the trailer is "New Force", and the posters include Lipro, PANDAER and Charm Blue (mblu), three sub-brands. It is reported that this conference will be mainly peripheral, so the new flagship that meiyou are looking forward to is estimated to wait for a while.
In terms of new products, it is expected that Lipro, as a high-end smart home, will launch more lamps suitable for different scenarios, etc., and old popular products will also usher in an updated iteration.
PANDAER will still play the main trend of IP, the launch of related clothes and other peripherals, of which the mobile phone case is actually quite hot, especially for the iPhone launched PANDAER mobile phone case, it is estimated that this time will also appropriately launch more iPhone phone cases.
As for the more noteworthy charm blue (mblu), since the return of charm blue, they have continuously launched new products including bracelets, clothes, headphones, chargers, etc., but all the new products are mainly peripheral products, and there has been no rumored new machine. And in this official emphasis on "down-to-earth re-start", is this a hint that the new charm blue machine will officially debut?
According to previous rumors, Charm Blue may launch a new machine equipped with Snapdragon 870. Judging from the market's word of mouth and feedback, the performance of Snapdragon 870 is indeed very good, and it is still very stable to choose to use Snapdragon 870 as the core of returning to the new machine. Of course, it is not excluded that some mid-range models will be launched, thus enriching Meizu's existing product line. After all, with 4-5 new machines a year alone, such a rhythm is difficult to keep up with the first echelon. If Charm Blue can be replenished this year, then Meizu's competitiveness will definitely be better.