On December 30, the Xiaomi Charity Foundation posted a message on Weibo that it had donated 10 million yuan to the Xi'an Charity Association for local anti-epidemic. Xiaomi also said that it has mobilized the group's resources to ship hundreds of thousands of urgently needed anti-epidemic protective materials.
Small partners who pay attention to the domestic epidemic situation should know that the recent epidemic situation in Xi'an is relatively severe, and the whole city is making every effort to fight the new crown epidemic. Xiaomi's large-scale donation this time should be able to solve Xi'an's urgent needs to a certain extent.
As a domestic mobile phone giant, Xiaomi has always played an active role in public welfare donations. In the Zhengzhou flood in July this year, Xiaomi had measures to help Zhengzhou, and through the Xiaomi Public Welfare Foundation, it urgently donated 50 million yuan to Zhengzhou. Before the flood in Europe, Xiaomi also donated 1 million euros, which suddenly filled the brand favorability in the local area.
Now that the Spring Festival is approaching, everyone is looking forward to the domestic epidemic situation being further controlled and that Xi'an people can also have a good year.
For a long time in the past, the epidemic has had a huge impact on all walks of life. The offline retail industry has been hit hard, and electronic products such as mobile phones and computers have also been affected by the epidemic, with insufficient production capacity and shortage of spare parts. Therefore, whether it is xiaomi, Apple and other technology giants, or ordinary people, everyone expects to minimize the negative impact of the epidemic.
As a company, the immediate goal is of course to make a profit, but at the same time it also bears an important social responsibility. In addition to Xiaomi, a large number of enterprises such as Alibaba, Apple, and Tencent have donated money and materials in various events and play an important role.
Of course, the domestic anti-epidemic work has actually achieved considerable results. In terms of Xiao Lei's experience, health codes, nucleic acid testing, masks and other epidemic prevention methods have been very mature, and various prevention processes are carried out in an orderly manner in daily work and life. The rapid popularization of vaccines in China has also largely curbed the unbridled spread of the epidemic.
We can also see that the technology companies that were devastated by the epidemic in the past are also gradually recovering and returning to normal. For example, in terms of mobile phone purchase, the new machine basically got rid of the spell of out-of-stock and price increase. The offline stores of Apple, Huawei, and Xiaomi have long been operating normally.
Xiaomi donated 10 million yuan to Xi'an, which undoubtedly made a good start, and I believe that more companies will join the ranks in the future.