The XXIV Winter Olympics will open in Beijing on February 4, 2022. The Sports Department of China News Network launched a series of columns "100 Questions about the Winter Olympics", which aims to popularize the knowledge of the Winter Olympics, answer hot questions, and talk about ice and snow anecdotes, so as to help everyone have a better viewing experience during the Beijing Winter Olympics.
No. 53 Winter Olympics 100 Questions | Do you like these exquisite Beijing Winter Olympics around?
Remember the final scene of the balance beam at the Tokyo Olympics? Chinese gymnast Tang Xijing took out a badge of the Beijing Winter Olympics and showed it to the camera after the game. This beautifully designed badge can be counted as one of the perimeters of the Beijing Winter Olympics.
If you enter the official online store of licensed goods for the Beijing 2022 Winter Olympic and Paralympic Games, you will find that there are so many tricks in the surrounding goods of this event.
Just the Commemorative Emblem of the Winter Olympics can be divided into several series. For example, from the Beijing Winter Olympics countdown to 1,000 days, 800 days, two anniversaries... In addition to 200 days and 100 days, there are corresponding badges on each special time node, and the design of each badge is unique. When you gather these badges and put them together, you get the number "0". This also represents the countdown to 0 days, and the Beijing Winter Olympics officially kicked off.
Screenshot of the official Olympic flagship store.
In addition to the countdown series, there are many series that combine traditional Chinese culture. For example: zodiac theme series badges, folk culture series badges, Chinese cuisine series badges, four treasures series badges...
The merchandise surrounding the Beijing Winter Olympics mascot is also very popular, with key chains, handmade, water cups, sweatshirts, throw pillows and other goods. For example, the popular plush scarf of the ice pier, this scarf combined with the image of the ice pier designed to form a scarf hat gloves in one piece of the versatile style. The two "panda ears" on the head are very cute, and there are small love hearts on the gloves, which are essential products for watching the Winter Olympic Games.
In fact, since the launch of peripheral products for the Beijing Winter Olympics, they have been welcomed by the masses. These ingenious cultural and creative products not only make us feel the charm of traditional Chinese culture, but also make us look forward to the arrival of the Beijing Winter Olympics. (Rui Xing)