In the production workshop of Xuzhou Guangqin Rice Industry Co., Ltd., the reporter saw that two fully automatic new rice production lines are operating at full speed, and after a series of production processes such as raw material processing, graining, gravity separation, rice milling, grading, etc., high-quality finished rice is continuously sent to all parts of the country.
Xuzhou Guangqin Rice Industry is a comprehensive rice production enterprise integrating organic conversion planting and acquisition, drying storage, processing and sales of the base, and has an organic conversion rice base of 2600 mu in Tongchang Village, exploring the implementation of the "company + base + farmer" business development model. In order to increase the income of villagers to a greater extent, Xuzhou Guangqin Rice Industry also built the Peixian Guangqin Grain Storage and Exchange Commercial Bank, the villagers entrusted the original grain to the storage and exchange commercial bank for safekeeping, not only can use the "Grain Storage Passbook" to exchange grain, oil, fertilizer and other daily necessities and agricultural products, but also can go to the storage and exchange commercial bank to extract raw grain, you can also sell the grain to the storage and exchange commercial bank, and enjoy the "guaranteed bottom to follow the rise" in price; some planting bases implement digital temperature monitoring Internet of Things measures.
At present, the company has been selected as a key leading enterprise in agricultural industrialization in Jiangsu Province, and has been awarded the "National Assured Grain and Oil Demonstration Processing Enterprise" by the National Grain Industry Association, and the company's production process implements iso22000 food safety management system and ISO9001 international quality management system, and won the double certification certificate. "Guangqin" brand japonica rice won the title of "Gold Medal of the 13th China International Agricultural Products Fair" by the Ministry of Agriculture. It was awarded the title of "Green Food" by the China Green Food Development Center.
"As the core enterprise of Sumi, since the brand building of 'Shuiyun Sumi', the company's benefits have increased by 30%, and the economic benefits have increased significantly." The person in charge of Xuzhou Guangqin Rice Industry said that in the future, enterprises will pay attention to enhancing brand image and establishing a good reputation, so that special and high-quality Sumi products can go to the national market and enter thousands of households, so that more consumers can know Sumi and fall in love with Sumi.
Yangzi Evening News/Purple Cow News reporter Jin Yuxi
Proofread by Xu Heng
Source: Purple Cow News
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