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MediaTek held the flagship strategy and new platform launch of Tianji to lay out the 5G flagship mobile market

On December 16, 2021, MediaTek held the flagship strategy and new platform conference of Tianji, joined hands with global partners to share the breakthrough progress of diversified products in recent years, and officially released the flagship 5G mobile platform of Tianji 9000, with the accumulation of advanced technologies in computing, gaming, imaging, multimedia, 5G communications and other aspects, bringing more cutting-edge product experience to users around the world.

Chen Guanzhou, General Manager of MediaTek, said: "MediaTek has continued to grow steadily in recent years and achieved milestone development, thanks to our full layout in innovation and technology. MediaTek has built a diversified product portfolio based on cutting-edge technologies, which are widely recognized by terminal brands and consumers around the world. With the growth of the 5G replacement tide and the high-end market, Tianji's 5G mobile platform has been highly affirmed in the global market, and we will continue to invest and deepen in multi-field technologies such as computing, multimedia, and communications, bringing a different flagship experience to global users. Terminals using the new Tianji 9000 flagship mobile platform will be available in the first quarter of 2022. ”

MediaTek held the flagship strategy and new platform launch of Tianji to lay out the 5G flagship mobile market

With the promotion and rapid evolution of 5G commercialization, cutting-edge technology has become the driving force for market expansion, MediaTek's 5G technology has expanded from smartphones to more application areas, and diversified product portfolios are playing a value on more end devices, such as 5G laptops, tablets, MiFi, CPE, industrial Internet of Things, etc. MediaTek continues to pursue breakthroughs in technological innovation and professional technology, and the new Tianji 9000 flagship 5G mobile platform will bring users an innovative flagship mobile experience.

Dr. Xu Jingquan, Deputy General Manager and General Manager of MediaTek's Wireless Communications Division, said: "In the process of 5G commercialization, MediaTek's role has always been a booster for the development of global 5G, and we continue to innovate on the technology side, product side and brand side to empower the 5G market to bring more possibilities. This year, we bring users a more excellent and advanced experience of Tianji 9000, opening a new generation of Tianji flagship high-performance mobile platform, which has unimaginable advanced technology and provides differentiated experiences for the world's flagship 5G smartphones. ”

Tianji 9000 flagship 5G mobile platform adopts the industry's advanced TSMC 4nm process and Armv9 architecture, integrates a new generation of 5G modem MediaTek M80 that supports the 3GPP R16 standard, not only has a high-performance CPU and GPU core, ISP processing performance is up to 9 billion pixels per second, and Tianji 9000 is also equipped with a high-energy-efficient AI processor MediaTek fifth-generation APU, Tianji 9000 as the flagship 5G mobile platform. Breakthroughs across the board will deliver better performance and better power performance.

MediaTek held the flagship strategy and new platform launch of Tianji to lay out the 5G flagship mobile market

Partners from around the world delivered speeches for the launch (in order of appearance):

Xu Fei, deputy director of the Mobile Communication Innovation Center of the China Academy of Information and Communications Technology, said: "In the 5G era, MediaTek and the IMT2020 (5G) Promotion Group work closely together and actively participate in the 5G technology test, and are one of the earliest chip manufacturers to participate in the complete test of the domestic 5G SA technology trial, and subsequently launched the mature and reliable Tianji series of 5G mobile phone chips, which promoted the prosperity and development of the 5G terminal market. In 2021, MediaTek launched a new generation of 3GPP R16 version of the M80 5G Modem, continuing to participate in the IMT-2020 5G new technology trial test. The flagship new product release of Tianji with M80 Modem built-in will provide leading 5G R16 commercial technology for industry terminal manufacturers, promote 5G development into the next stage, and will also boost the further upgrading of 5G technology and market. ”

Wang Hengjiang, deputy general manager of China Mobile Terminal Company, said: "China Mobile and MediaTek have always had a deep cooperation, in the two years of 5G commercialization, MediaTek launched a variety of 5G chips, product functions and performance is very excellent, China Mobile 5G SA terminal scale commercial and leading to make important contributions, has become the first largest 5G chip supplier in China's mobile market." This release is the result of MediaTek's continuous firm investment in 5G research and development and high-end breakthroughs, and it is believed that it will further promote the development of the 5G terminal industry. As 5G development enters a new stage, we will continue to move forward side by side with MediaTek to open more comprehensive and in-depth strategic cooperation in the evolution of 5G technology and terminals in mobile phones, homes, industries and other fields. ”

Chen Fengwei, deputy general manager of China Unicom Terminal and Channel Support Center and China Unicom Huasheng Communication Co., Ltd., said: "Since the release of the first 5G mobile platform in the Tianji series, MediaTek has continuously won the recognition of brand customers and end users through highly integrated and continuously innovated 5G chip solutions, and its market share has continued to rise; China Unicom's first self-owned brand 5G mobile phone, Youchangxiang 20, has also adopted Mediatek 5G chips. At the same time, the cooperation and exchange between China Unicom and MediaTek in the field of 5G new technologies have also been deepened and expanded, and a number of technical experiments, including R16 new feeling, have been carried out in the Unicom network, promoting the evolution of the 5G industry, and are committed to providing high-quality service experience for Unicom users. In the new year, we look forward to continuing to cooperate with MediaTek in all categories of terminals." It is also expected that mediaTek's new flagship will bring more surprises to the market and users, and continue to meet the growing demand of consumers for a richer digital life. ”

Chen Li, deputy general manager of China Telecom Terminal Operation Center and Tianyi Telecom Terminal Co., Ltd., said: "Since the advent of Tianji's 5G mobile phone chip, MediaTek has continued to gain market and user recognition with technological innovation, and China Telecom has also worked closely with MediaTek in the fields of super upstream, carrier aggregation, VoNR and other fields to jointly promote the development of the industry. Looking ahead to 2022, we look forward to working with MediaTek to bring a new 5G experience to individuals, families and industry users! ”

Simon Segars, CEO of Arm, said: "The Tianji 9000 will deliver best-in-class CPU performance, powerful graphics processing capabilities, excellent low-latency 5G networks and energy efficiency performance to meet the needs of the next generation of user experience. The Launch of the First Armv9 architecture is the first product on the market based on the Armv9 architecture, and this launch marks a new level in the partnership between Arm and MediaTek that has driven billions of chip shipments worldwide for more than a decade. We're excited to see MediaTek's foraTek's entry into the high-end flagship market, giving the next generation of flagship smartphones the best top-of-the-line experience." We look forward to the cooperation between the two sides to innovate again and bring more excitement and opportunities to the world." ”

Atsushi Kitaoka, Vice President of Sony Semiconductor Technology (Shanghai) Co., Ltd., said: "MediaTek and Sony Semiconductor Technology have a long-term and stable cooperative relationship, and it is our common goal to provide users with a better picture experience. Multiple exposure video HDR technology is our latest cooperation results, through this technology can meet the needs of users in different scenarios can record 4K 2K HDHDR video, it can be said that HDR is one of the core technologies of our image experience. In the future, we will see more excellent results of cooperation between the two sides, and we will further improve the HDR video experience, reduce the blurriness of the picture, and take the dynamic range to a higher level! ”

Qiu Huang, Global Senior Vice President of Discovery Media Group and General Manager of East and Southeast Asia, said: "Discovery launched the Chasing Incredibles Extreme Image Cooperation Program with MediaTek for the first time, which will be used by three Directors and professional photographers from Discovery to use a 5G mobile phone equipped with MediaTek Tianji chip to go to extreme environments and capture the most difficult moments. Witness how new technologies are allowing us to tell more moving stories to our audiences. These three works will be released next year, so stay tuned!"

Jesuk Lee, vice president of Samsung's image sensor advanced development department, said: "In order to provide consumers with better and more advantageous products, since 2015, Samsung ISOCELL and MediaTek have begun to cooperate in the field of autofocus, and then have also cooperated in various fields such as HDR and color filters. Samsung ISOCELL has always been excellent in the field of ultra-high pixel and ultra-fine pixel image sensors. In 2019, it successfully developed more than 100 million pixels, and in September 2021, it released a 0.64 micron-class 200 million pixel image sensor. It can shoot 200 million pixels resolution when there is enough light, and in low light, small pixels can be combined into large pixels of 1.28 or 2.56 microns, which increases the light receiving area to take bright and clear photos. In order to drive the high-pixel mode of a 200-megapixel sensor, pixel replanting technology is required. In order to capture clear image quality and detail in multiple environments, pixel rearrangement technology based on deep learning AI has been developed. Latency issues due to compute boosts have been greatly improved through MediaTek's APUs. In order to provide you with higher pixels and more advanced smartphone camera technology, Samsung ISOCELL and MediaTek will continue to work closely together. ”

Li Congbing, deputy general manager of Tencent's game R&D effectiveness department, said: "Tencent Games and MediaTek have always had a fairly close cooperation in the layout of game technology. Entering the 5G era, starting from 2020, we continue to pay attention to the release of each Tianji 5G chip. Tianji series of 5G chips in the mobile game ecology continues to layout, especially for the layout of mobile light chasing technology, in 2021 we and MediaTek in the United States GDC conference for the first time for the mobile light pursuit program related cooperation results released, as well as other GPU rendering technology in-depth optimization results have a very good performance. In the layout of black technology jointly created by the two sides, in addition to pursuing a more high-end game user experience, it also brings a new chapter to the trend of mobile games. We are very happy to see that Tianji has gained the recognition of the market and the majority of users, and promoted the development and large-scale popularization of 5G. In 2022, we look forward to continuing to carry out in-depth cooperation with MediaTek to jointly move forward on the road of 5G, and we also hope that Tianji will continue to make breakthroughs in the future and bring more surprises to the mobile phone market! ”

Fu Le'an, head of the Douyin Intelligent Creation AI Engineering Platform, said: "Douyin and MediaTek have a fairly close cooperation in technology, and the two sides have achieved remarkable results in the direction of video quality. In the video super score project of Douyin, based on the intelligent creation team reasoning engine ByteNN, combined with the super computing power of MediaTek's new generation of chips, the two sides completed the 2K AI super score for the first time, and achieved very good results, while having strong performance and excellent power consumption performance. It is expected that the video super score project can bring excellent picture quality experience to more Douyin users. In the future, we hope to have further cooperation with MediaTek in more directions, and more algorithms can use MediaTek AI capabilities to further improve the comprehensive quality and user experience of products such as Douyin. ”

A number of OEMs support the Tianji 9000 mobile platform (in order of appearance):

Duan Yaohui, vice president of OPPO and president of mobile product line, said: "OPPO and MediaTek have maintained in-depth cooperation in technological innovation and product research and development for a long time. We are very pleased to witness the release of the new Tianji 9000 flagship platform and look forward to setting a new performance benchmark for next year's flagship mobile phone." We are also excited that OPPO's next-generation Find X flagship series will debut with the Tianji 9000 flagship platform. This is the first flagship product to bring together many cutting-edge technologies, and we want to bring breakthrough performance and outstanding energy efficiency experiences to our users. ”

Shi Yujian, senior vice president and chief technology officer of Vivo, said: "Vivo has always attached great importance to the cooperative relationship with MediaTek, and we have witnessed the rapid development of the intelligent terminal industry. 2021 is the first year of the outbreak of 5G applications, is a new era in the communications industry, facing the new development opportunities of the industry, vivo launched a number of 5G intelligent terminals equipped with MediaTek Tianji. Relying on the excellent performance of Tianji series 5G chips in platform performance, power consumption, 5G communication, AI, image and video technology, vivo has created a number of high-end 5G terminals that are loved by users. We are very happy to see that Tianji is well known and loved by more and more users, and while being recognized by the market, It has also actively promoted the development and large-scale popularization of 5G. In 2022, we will continue to cooperate with MediaTek in depth, vivo will become the first terminal manufacturer to adopt the Flagship Chip of Tianji 9000, and the two sides will continue to make breakthroughs in the future to bring more surprises to users! ”

Lu Weibing, General Manager of Redmi Brand, said: "Tianji 9000 combines the latest technology in the industry, whether it is performance, imaging, gaming, communication or AI, etc., it is one of the most advanced 'super flagship' SoCs. As a partner, Redmi worked with MediaTek very early on to conduct in-depth joint investigation of Tianji 9000, and the measured performance was very good. The Tianji 9000 is indeed an unprecedented performance leap. Like everyone else, I am very much looking forward to the official commercial use of the Tianji 9000, and Redmi's next-generation flagship K50 is also poised to go. With the overall ascension of the Tianji platform, K50 will also usher in the positioning upgrade of the whole product line, and the Tianji 9000 is an indispensable key performance puzzle for the K50 universe, so stay tuned. ”

Fang Fei, President of Honor Product Line, said: "In 2021, Honor and MediaTek have jointly cooperated in mobile phones, tablets, smart screens and other product areas, and launched high-quality experience products such as Honor Mobile Phone V40 Series, Honor Tablet V7 Series, honor Smart Screen X2 Series for consumers, which have been recognized by consumers. A new generation of flagship 5G mobile platform with superior performance and outstanding energy efficiency. In the future, we will further cooperate with Honor's new products to create a more extreme and innovative experience for consumers. ”

At the press conference, MediaTek and JD Communications jointly opened JD.com's "Tianji Flagship Store".

Pan Haifan, general manager of JD Communications Division, said: "In order to meet the increasingly diversified consumer needs of consumers, in the past three years, we have jointly released nearly 100 terminal products equipped with Tianji chips with mobile phone brands, allowing more consumers to experience the strong performance of Tianji's high-end flagship products, which have also been recognized and loved by consumers. Today, in line with the common concept of 'user experience as the core', we will jointly explore cutting-edge technologies and application landings, while maintaining close cooperation with upstream and downstream partners in the whole industry chain, creating a full-segment terminal matrix of the Tianji brand, enriching consumers' experience in mobile terminals, in order to promote the construction of a more perfect ecology and create value for the advancement of the industry and social development." In the future, every consumer will also experience more and better updated smart products, and we will work together to create a 'Jingdong Tianji flagship store' and write a new chapter in the era of intelligence." ”

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About MediaTek

MediaTek is a global fabless semiconductor company with a leading position in the markets of mobile terminals, smart home applications, wireless connectivity technology and Internet of Things products, with about 2 billion terminal products with built-in MediaTek chips available around the world each year. MediaTek strives to innovate and empower the market by providing high-performance, low-power mobile computing technologies, advanced communication technologies, automotive solutions, and multimedia capabilities for products such as 5G, smartphones, tablets, smart TVs, voice assistant devices, wearables, and automotive electronics. MediaTek is committed to making technology more accessible because we believe that technology can improve human lives and connect with the world, and that everyone has the potential to use technology to create everyday genius.

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