Ubisoft's decision to try to step into the muddy waters of the NFT was not well received by fans, who quickly expressed their serious dissatisfaction with the move. And fans aren't the only ones opposing Ubisoft's decision, with Soleidaires Informatique, a French union representing Parisian workers, also criticizing the decision in a statement, calling blockchain technology "a useless, expensive, and ecologically frustrating technology."
"Ubisoft's recent entry into the blockchain and non-homogeneous token (NFT) market, a decision that has been widely criticized by players, has not brought any improvements or benefits to our game," the union said in a statement. "Many people in our company feel the same way, saying that blockchain is harmful, worthless and has no future."
This is not only reflected in the technical aspects of NFTs, the creators and games of hand-drawn NFTs have been widely criticized for scams. "Do you like dividends, subprime mortgages, financial derivatives, speculation, money laundering, etc."?" The union said. "These are the guaranteed, self-evident promises of the NFT. We were still far from enjoying video games. ”
The NFT programs that Ubisoft has revealed so far, such as Assassin's Creed and Ghost Recon: Breakpoint, offer only ornaments, which are actually something that the studio has been offering for years, and there is nothing unique about it. Even on Ubisoft's internal forums, announcements about NFTs have been widely criticized, with positive comments accounting for only about 5 percent, and the rest being mostly negative.
But despite the union's tough stance on this, we may see more similar things in the future, with Ubisoft being the first major publisher to incorporate NFTs into a game, while EA CEO Andrew Wilson described it as "the future of the industry" and Take-Two CEO Strauss Zelnick said he was a "big believer in NFTs."
But gamers aren't willing to follow in their footsteps, which may be the reason why game companies are ultimately persuaded to change direction. After all, it's one thing for people who make games to have their hobbies, and it's another if that preference is imposed on the person who buys the game.