Blue Whale TMT channel on December 14, according to Tech Planet reported that Vivo vice president, iQOO head Feng Yufei has left. At present, its Weibo "Kuke Feng Yufei" has no iQOO brand general manager certification, and the latest Weibo was updated on November 12, with the content of reprinting the IQOO mobile phone sales war report.
According to public information, Feng Yufei joined vivo in February 2010, served as the director of brand promotion and other positions, and before leaving the post, the title was vice president of vivo and general manager of the iQOO brand.
Born in March 2019, iQOO is a sub-brand of vivo and a complement to vivo's user base, focusing on young people. The brand name "iQOO" is made up of the first letters of the four English words of "I Quest On and On", which means "more pursuit, more attack". iQOO is committed to building mobile phones with high performance and top-of-the-line gaming configurations for young people who pursue extreme performance and gaming experiences on the Internet.
Feng Yufei publicly stated at the beginning of this year that iQOO will rush to the first camp of mobile phone brands in 3-5 years.