Recently, Zhang Yimou and his daughter Zhang Mo co-directed the new work "Sniper" released a final poster, officially announced that it would be released on the first day of the Chinese New Year in 2022 (February 1), and the group photo of the eight companies of five classes of soldiers on the poster was frozen in January 1953, which was also the first time that Zhang Yimou had entered the Spring Festival file since the film.
However, Zhang Yimou's box office victory is obviously very difficult, after all, 13 films have been announced in the Spring Festival file next year, in which Shen Teng's works include "Four Seas" and "Super Family", including Yi Qianxi's "Miracle" may also have a big explosion. Let's take a look at what the situation is in the Spring Festival stalls next year.
First of all, let's look at "Sniper", co-directed by Zhang Yimou and Zhang Mo, written by Chen Yu, and co-starring Zhang Yu, Zhang Yi and a number of young actors, focusing on a group of snipers with an average age of 23 years old to resist US aggression and aid Korea, with the background of the "cold guns and cold guns" of the War to Resist US Aggression and Aid Korea, telling the heroic story of the five squads of snipers and the enemy's death-defying duel.
The film was originally titled "The Coldest Gun", probably not enough title party, it was changed back to "Sniper"! The film's slogan: "On the first day of the Chinese New Year in 2022, thousands of lights are dedicated to the most lovely people." After all, in the days when "Chosin Lake" swept everything at the box office, this kind of film that hits foreign enemies is easy to incite national sentiments.
In addition, "Sniper" was scheduled for July 30, it is said that it was postponed because of the epidemic, but the problem is that it was postponed to the Spring Festival file, a little too long, is the quality so good? Doubtful!
Judging from the billion box office performance of "On the Cliff", "Sniper" should have rushed over the 1.1 billion box office, but "On the Cliff" was set in the May 1st slot earlier to seize the opportunity, and now there are 12 opponents, it is difficult to say.
At present, there are three films with competitive advantages in the Spring Festival file: "Miracle" directed by Wen Muye, "Super Powerful Family" directed by Song Yang, and "Four Seas" directed by Han Han. Among the three film works with strong competitive advantages, "Super Family" should be the most flattering family comedy with the theme.
After all, there are three major comedians of Allen, Shen Teng, and Ma Li, with Tao Hui, Zhang Qi and other actors high together, a typical comedy road of happy twist. Although in recent years, happy twist movies have a downward trend, and there is less and less irony, which is a joke that shakes the baggage, and there is more and more feeling of Jiang Lang's talent.
This is in the Shen Teng unit in "Me and My Father", as well as "Li Cha's Aunt", all filmed badly, it can be clearly seen that there is a problem with the happy twist, so "Super Family" is very likely to be bad!
"Shy Iron Fist" rushed over 2 billion, "Warm Hugs" also has more than 800 million box office, from the past Spring Festival file, "Crazy Alien" reputation is not satisfactory, can win 2 billion box office, last year's "Detective Chinatown 3" is even more rushed through the 4 billion box office, this time "Super Family" reputation smashed again, at least there will be 2 billion!
Wen Muye directed "Miracle", because it is the team of "I am not a medicine god", and the first young student after 00, Yi Yanqianxi, picked the beam, and is undoubtedly the seed player who won the spring festival file. For the sake of his sister's high operating expenses, the brother's desperate plot and the family route may also be able to explode in the Spring Festival file.
Think of "Li Huanying" relying on the mother-daughter love fire, "Send you a little red flower" rushed through the billion box office, so "Miracle" is at least a billion box office guarantee, copying "Medicine God" three billion box office, it is not impossible!
Han Han's "Four Seas" brought together Liu Haoran, Liu Haocun, Shen Teng, Yin Zheng, Qiao Shan, Zhou Qi, Wang Yanlin, Huang Xiaoming, Zhang Youhao, Chen Xiaochun, Wan Ziliang, and this lineup is guaranteed by more than one billion.
Han Han's work has always had a very poor plot logic, relying on humiliating people to make silly fun to win, but the narrative is very smooth, plus there are enough stars, the hype is very strong, and each Spring Festival file can steadily sweep more than one billion!
Ma Li's "This Killer Is Not Calm" and Wang Zhi and Wang Ning's "Drama like Life" are all main comedies. However, the disadvantage of the two films is that there is no comedy comedian like Shen Teng, and the marketing team behind it is probably weaker than the above four blockbusters.
Although these two comedies have a certain box office audience, the possibility of becoming a spring festival blockbuster is almost zero, and it will not be able to do those few animation blockbusters.
Ren Dahua, Jia Bing, Jiang Haowen, Clara, Tang Mengjia and Luo Mi co-starred in the martial arts action movie "Tang DaoJi", which is currently one of the least optimistic films in the Spring Festival file, after all, director Xiao Fei was previously the producer of "Silent Witness", and has no experience in operating large-scale production of martial arts films, and the quality is doubtful.
"Tang Dao Ji" does not know how to choose to fight in the Spring Festival file, I suspect that it will jump the file if it is not good, if it is really dead in the Spring Festival file, with the current lineup, I am afraid it will be worse than the "Samurai Order".
Last year, the Spring Festival schedule was "New God List: Nezha Reborn" and "Bear Haunting: Wild Continent" each won steadily. In 2022, there will be five animation works such as "Bear Haunting and Return to Earth", "Cherry Pills", "Pleasant Goat and Gray Wolf", "I Am a Tyrannosaurus Rex", and "Dart Master Tiger Dun" to impact the market.
From the previous situation, "Bear Haunting" should still be near the box office of 600 million, and "Pleasant Goat and Gray Wolf" was previously reduced from 100 million to tens of millions, and this time after many years, it should be expected to exceed 100 million.
The other few, there should be no box office, these Spring Festival animations are for children after all, there will be no adult market, and there is certainly no "Nezha's Descending Magic Child" kind of horrible box office!
At present, the sequel to "Chosin Lake", "Watergate Bridge", is still in post-production, and it is estimated that it will impact next year's summer file and National Day file, so it will not pose a huge threat to these films in the Spring Festival file. It has been rumored that Wang Jing's cooperation with Lin Feng and Wen Yongshan in "Yitian Slaughtering Dragon" will also impact the Spring Festival file, and the news is not reliable at present!
In the face of the impact of 12 movies, it is a question how high the box office of "Sniper" directed by Zhang Yimou's father and daughter next year will be. Do you think that Zhang Yimou's "Sniper" directed by Zhang Yimou's father and daughter faces many opponents and can successfully win the box office next year? Which film is most optimistic about next year's Spring Festival? Welcome to leave a message to discuss!
13 films have been announced in the Spring Festival file next year:
Sniper
Miracle
"Four Seas"
The Super Family
"My Heart Is Flying"
"This Killer Is Not Calm"
Cherry Pills: Fantasy Notes
"Pleasant Goat and Gray Wolf Basket Out of the Future"
"Bear Haunting: Return to Earth"
"I Am a Tyrannosaurus Rex"
"Dart Master Tiger Pier"
"Tang Dao"
"Drama is Like Life"