In order to help the second "May Five-Year Shopping Festival", Xinghualou Group, the largest long-established catering enterprise in Shanghai, has made another big move. From now until June 30, where dine-in at 36 designated stores under the Xinghualou Group, every 300 yuan of consumption will be given a coupon of 55 yuan, and the coupon will be used for dine-in consumption, which can be used until August 31 without threshold.
At noon on April 30, the reporter came to the Xinghualou main store on Fuzhou Road. In the restaurant on the second floor, the consumer Mr. Li and his friends gathered here for dinner, and the waiter informed when ordering that every 300 yuan paid could receive a 55 yuan catering coupon, and finally Mr. Li ordered a 615 yuan meal and received a 110 yuan coupon at checkout. According to the waiter, the coupon can also be used in other catering under the group, such as eating a white chopped chicken in Xiao shaoxing, eating a rib rice cake, and coupons sent by other brands can also be used in the Apricot Blossom Building.
The relevant person in charge of Xinghualou Group said that during the first "May Five-Year Shopping Festival" last year, the group issued 10 million yuan of consumer coupons for the first time, which was sought after by consumers, and all the coupons were issued. This year, in order to further give back to consumers and actively participate in the second "May Five-Year Shopping Festival", the Group decided to "increase the size" and increase the amount of coupons to 22 million yuan, each 55 yuan for a total of 400,000 pieces, the consumption coupons can be used without thresholds for dine-in in the relevant stores of the Group, while maintaining quality, through the form of corporate profits, so that more consumers can get benefits, further stimulate consumption, and help the catering industry accelerate recovery.
It is understood that Xinghualou Group has 20 time-honored brands and special brands, including Xinghualou, Xinya Cantonese Restaurant, Nanxinya, Shen Dacheng, Gongdelin, Xiao Shaoxing, Xiao jinling, Dexing Noodle Restaurant, Dahuchun, Lao Zhengxing, YanyunLou, Hong Changxing, Yangzhou Hotel, Deda Western Restaurant, Donghai Cafe, Shanghai Wufangzhai Restaurant, Lao Banzhai, Xiandelai, Lao Zhenghe, Chengchang Yuanzi Shop, etc., bringing together various business categories such as special meals, flavored snacks, Western food, halal, vegetarian food, mass noodles and four seasons of food. The coupons and coupons cover dine-in in in 36 of the Group's stores.
Column Editor-in-Chief: Tang Ye Text Editor: Tang Ye
Source: Author: Tang Ye