Party building leads, and red empowers new media. In order to timely convey Qingdao's new changes and new breakthroughs, and witness the city's innovation, creativity and creation, since January 8 this year, the Cyberspace Administration of the Qingdao Municipal Committee of the Communist Party of China has launched a series of live broadcast activities of "WitnessIng Qingdao", inviting the central, provincial and municipal media and self-media to walk into the project construction site, visit high-tech enterprises, and feel the atmosphere and surging vitality of Qingdao officials on the ground.
The weather is getting cooler, but the trip to collect wind is in full swing. On November 3rd, the "Witness Qingdao" live broadcast series of activities ushered in the 18th visit, more than 30 media and self-media from all over the country gathered at the Shibei District Excellence Century Center, and experienced the charm and boldness of Qingdao E Road Red Sail Party Group Service Ecosystem leading the new media industry to leapfrog development.
Party and mass services empower new opportunities for the development of the Internet
The innovative development of enterprises is inseparable from the political guidance of party organizations. Only on the path of ideological correctness can enterprises go steady and far. On the morning of the 3rd, the group first came to the Qingdao E Road Hongfan Party Group Service Ecosystem located in Building 1 of the Excellence Century Center in the Central Business District of Shibei District, and visited the Party History Education Area, the Party Building Achievements Area, the Party Group Service Area, the Internet Enterprise Achievements Exhibition Center, the Roadshow Training Center, the Party Member Activity Room and other areas through on-site explanations, interactive experiences, and discussions and exchanges, and gained an in-depth understanding of the ecological circle in party affairs policy consultation, party business handling, party building theoretical knowledge dissemination, party member political life, etc. Enterprise roadshows and other services for Internet companies.
It is understood that the Qingdao E Road Hongfan Party Group Service Ecosystem is the city's Internet enterprise party and group service center invested and built in the central business district with dense Internet enterprises in 2021 by the Cyberspace Office of the Qingdao Municipal Party Committee of the Communist Party of China and the Party Committee of the Internet Industry of Qingdao Municipality, which is based on the development of Internet enterprises and is officially put into use in June this year. At present, the ecosystem has gradually become a new position for Internet enterprises to learn and improve and exchange ideas.
The party manages the Internet and the party manages the new media, which not only plays a leading role, but also empowers the development of enterprises. Transform the party's organizational and political advantages into the development advantages of enterprises, and transform the political vitality of party organizations into the driving force for the development of enterprises. In the media exchange session, Network star enterprises such as Gumai Jiahe, Liudu Technology, Visual Zhi, Erma Culture, and Cowherd Sister Culture shared vivid cases of party building leadership and helping enterprise development. Under the leadership of the party branch, Qingdao Visual Zhi Culture Media Co., Ltd. determined the three principles of "whether it is in line with the core values of socialism", "whether it is in line with people's yearning for a better life", and "whether the truth can be independent of emotions" in the selection of topics, and created a number of positive energy works that are widely recognized by all walks of life, such as "The parade of brushing screens, hiding many secrets Have you discovered?" The number of hits reached tens of millions, nearly 100,000 likes, and many works were reprinted by mainstream media such as People's Daily, Xinhua News Agency, and the Central Committee of the Communist Youth League. While carrying forward the core values of socialism, the enterprise has won wide praise from the society, and the value of the enterprise has been qualitatively improved.
Only when new media production is based on politics and combined with the characteristics of the times can it have lasting vitality, establish word of mouth, and create brands. Under the cultivation of the party and mass service ecology, new media enterprises have entered the fast lane of high-quality and high-yield content. The group visited Gumai Jiahe, Liudu Technology, Visual Zhi, Erma Culture and other network star enterprises. In Gumai Jiahe, a burst of youthful vitality and vitality came to the face, through the introduction of explosive graphic products, Internet celebrity IP short videos and other products, to the caifeng group to bring a new trend of diversified high-quality content; in the visual history, the caifeng group experienced the enterprise for the central business district talent gathering, for Qingdao to attract and cultivate the new media industry entrepreneurial talent team of the majestic power; in the six degrees of technology and Erma culture, the enterprise revealed the secret of high-quality content output: with unique creativity, mature operation, elaborate production to win the market.
Create a highland for the development of the new media industry in northern China
The gathering of enterprises and the upgrading of industries are inseparable from a good ecology, and also benefit from a superior business environment. Qingdao's central business district has good infrastructure, perfect living facilities, and a cost-effective building environment, attracting many new media enterprises to settle in, giving the area a unique advantage in the development of the new media industry. In addition, the Business District Management Committee has also formulated the "Support Policy for the Excellence New Media Industrial Park" for the New Media Industrial Park of the Excellence Century Center for the development of the new media industry, which combines multiple effects and takes multiple measures at the same time. Up to now, the core area of Qingdao's central business district has gathered more than 300 new media enterprises such as cultural and creative, e-commerce, mcn, advertising and media, etc., becoming the most concentrated area of new media enterprises in the city. The entry of hundreds of Internet companies proves that the creation of a business environment is the right way to play the role of the government.
The brightest pearl of the new media industry in Qingdao's CENTRAL BUSINESS DISTRICT is the Century of Excellence Center. At present, it has gathered 170 various media enterprises, absorbed more than 30,000 new media enterprises, and settled more than 30 corporate headquarters, including domestic head enterprises Gumai Jiahe, Visual Zhi, Liudu, And Blossom on the Bar, covering the four major sections of "content short video, content graphics, pan-film and television media and entertainment, and live e-commerce", and incubating more than 100 million + short video trumpets, graphic public accounts, etc. With high-end hardware support and leading office environment as the carrier, and excellent e+ business light asset management platform as soft services, we will create an office cluster integrating business, business, finance, administration, catering, and entertainment. With its own superior strength and the agglomeration effect of the new media industry leader, it will further promote the development of new media industry characteristic business in Shibei District, drive regional economic development, and help Shibei CBD to "upgrade" to the national CBD of industry-city integration, and grow together with Qingdao.
With party building, the Internet industry has set sail
No matter how the times change, the party spirit of the media will not change; no matter how the industry develops, the party building will not change. The Cyberspace Administration of the Qingdao Municipal Party Committee of the Communist Party of China and the Party Committee of Qingdao Internet Industry take the Qingdao e-Road Hongfan Party Group Service Ecosystem as the carrier, improve ideological methods and transformation work methods, and vigorously promote the party building work of the Internet industry by building platforms, building ecology, gathering resources, and combining forces, and create a red ecosystem for Internet enterprise party and group services. Only by continuously improving the leadership, guarantee, cohesion and combat effectiveness of party organizations in the process of enterprise development can we ignite a new "engine" for the development of the Internet industry.
Although the visit has ended, it is always time to empower enterprises to develop and help the industry take root. Qingdao e Road Red Sail Party Group Service Ecosystem has taught a vivid lesson to the wind group, and it is also taking the construction of a strong party organization as the starting point to promote the formation of an ecological environment with complementary advantages, resource sharing and diversified development in the city's Internet industry.