Zhao Yuanyuan, the former head of Taobao live broadcast operations, was punished by Ali: dismissed and never hired

Radi Network Rakuten reported on June 29

Alibaba Intranet today disclosed the results of the punishment against Zhao Yuanyuan (formerly: Zhao Yang), the former head of Taobao Live Broadcasting, saying that Zhao Yang was dismissed and punished with never hiring.

Zhao Yang's response to this was that if he wanted to add to the sin, there was no excuse for it.

According to intranet information, Zhao Yang worked/provided services at affiliated business partners, took advantage of his position to seek improper benefits for his affiliates and partners, accepted gifts and hospitality Since January 2018, Zhao Yang has been serving as the business leader of Taobao Live Ugc & Channel operations, and has become acquainted with the head of a Taobao live broadcasting agency.

In January 2019, the institution applied to enter the clothing live broadcast base, and the clothing base reviewed that Xiao Er (Zhao Yang's second-level subordinate) rejected the application of the institution in accordance with the rules, and Zhao Yang immediately found the small two, on the grounds that the level of institutional development base business can better cooperate with the platform, proposed to modify the original rules, and clearly required the review of Xiao Er to approve this application. The agency was successfully settled.

In April 2019, Zhao Yang arranged for his girlfriend to join the agency with a high salary through the head of the above-mentioned live broadcasting agency. By October 2019, his girlfriend had received hundreds of thousands of yuan in salary from the agency, compared with less than 7,000 yuan per month when he previously worked for another live broadcasting agency.

In September 2019, Zhao Yang attended the external business conference in the name of the person in charge of Taobao Live Broadcasting and collected a fee of 30,000 yuan when he was on a business trip. From 2018 to 2019, Zhao Yang accepted meals, accommodation and gifts provided by a number of live broadcasting institutions, with a cumulative amount of about 5800 yuan. At the same time, Zhao Yang provides part-time services for the main companies of a number of Taobao live content agencies.

Zhao Yang's conduct constituted Item 1.4.1 of the Alibaba Employee Discipline System that "taking advantage of one's position to seek improper benefits for himself or others", Item 1.4.3 of the First Class of Violations of "Accepting other hospitality without declaring and having a large value, receiving gifts that were not handed over and not returned and in a large amount", and Item 1.4.4 of a type of violation in which he or she served in the Company's suppliers, partners, contracted merchants and/or competitors.

Zhao Yang was born in 1979. In August 2017, he joined Alibaba to take charge of Taobao Live. He was a senior expert in Alibaba's content e-commerce business unit and the head of Taobao live broadcast. In March 2020, Zhao Yang left Ali.

When Zhao Yang left, Ali had responded that Zhao Yuanyuan was not the person in charge of Taobao Live, he was only responsible for operation, and the organizational structure of Taobao Live broadcasting had not been adjusted, and it had always belonged to the content e-commerce sector, and the person in charge of Taobao Live broadcasting had always been Xuande.

Zhao Yang once publicly said that now a live broadcast is not a few hundred million are embarrassed to send a war newspaper to write a press release? Do you really think things are so easy to sell? Have you passed the math, the 1 yuan second car is calculated according to the original price, the goods with a 50% discount are calculated according to the original price, the pv is counted as the number of viewers, everyone is putting satellites, the bulls are blown to the moon, the pit fee + the flow fee + the lowest price of the whole network, how many children are left in the business?

This is a very fair sentence, pointing out the fantasy of online live broadcasting, of course, Zhao Yang has also offended many people for this.

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