Overall planning / Yangcheng Evening News all-media reporter Ma Yong Chen Xiaopeng
Text/Yangcheng Evening News All-media reporter Li Haichan correspondent Longmen Xuan

Recently, the reporter learned from Longmen County, Huizhou City, that the local government is investing 36 million yuan to build a "Chinese good man village" - Xipu Village, which is expected to be completed before "May Day" next year. Xipu Village has a history of more than 700 years and has a large number of cultural resources. The thick heritage has bred a simple folk style, and two "good Chinese people" have appeared in a village, which is rare in the country. Today, Xipu Village is fully activating its distinctive cultural resources and empowering rural revitalization with culture.
Xipu Village may become a sample for Huizhou to excavate and display rural culture and promote rural revitalization. Huizhou, the "Lingdong Xiong County", has a majestic area with mountains and seas, and traditional ancient villages are densely packed, which has bred a variety of rural cultures for thousands of years. In the new era of promoting rural revitalization, Huizhou's rural cultural resources still have a lot of room for protection and utilization. Experts call for the rich rural cultural resources to be excavated and protected, do a good job of scientific planning, and create personalized IP.
For more than 700 years, the ancient village monuments are well preserved, and good people and good deeds have become a common practice
Xipu Village is filled with the fiery atmosphere of construction. Various building materials are shipped and stacked on site, and the construction of the "China Good People Village" project has begun to take shape. Stepping into the village, the signboard of "China Good People Village" is particularly eye-catching. Exquisite tile houses come into view, and exquisite wall paintings can be seen everywhere, telling the stories of good people. Good people's list, good people's pots, good people's squares, good people's gatehouses, etc. can be seen everywhere with good people elements. In the future, hundreds of wall paintings of chinese good people's stories will be displayed here, allowing tourists to watch the "punch card".
There are many historical sites in the village, which are well preserved, forming an antique landscape. The Wong Wing Tai Ancestral Hall is a majestic building, not far from a four-storey green brick wooden tower, which is facing the ancestral hall; several ancient wells in the village are surging and echoing the village rules and family training on the wall. "The Rongtai Ancestral Hall and Watchtower are the most completely preserved, built in the last year of the Southern Song Dynasty, with a history of more than 700 years!" According to the elders of the village, there were hundreds of villagers living in it in the past, and the ancient well gave birth to generations of Xipu people.
It is not difficult to know that this is an ancient village with a long history. Xipu Village, known as Xia Xipu in ancient times, during the Southern Song Dynasty, Xipu Village Xipu Wai was relocated from the old Liang Village Tan Tian Wai. Because it is located in a large open flat land west of Tan Tian, it is called Xipu. In the long course of history, Xipu Village has cultivated and precipitated a clan culture with distinct regional characteristics with the ancestral hall as the carrier. Today, the village is covered with cultural resources such as genealogy, archways, yanglian, ancestral training and family rules.
The thick historical background has bred a pure and simple folk custom of reverence and benevolence. In recent years, xipu village has successively appeared two "good people in China", two "good people in Guangdong Province" and eight "good people in Huizhou City", which is a veritable "good people village". Why are good people and good things happening here? Huang Zineng, secretary of the party branch and director of the village committee of Xipu Village, introduced that tracing back to the source, the ancestors of Xipu first built ancestral halls, and then built watchtowers, established ancestral training, set village rules, and advocated the ancient precept of "accumulating virtue and doing good". Villagers and clans live in harmony, help each other, and moral factors have been passed down from generation to generation. Over the years, the village has paid attention to promoting the traditional virtues of respecting the elderly, loving the young, and helping others. In 2016, huang Zineng, a hero who jumped into the sea to save people, and Cheng Muhua, a "one-armed Lei Feng", two villagers, were honored in the "China Good People List", and the good people culture of Xipu Village was famous far and wide.
Five experience areas create an immersive atmosphere to explore the new pattern of rural cultural industry development
Based on the profound cultural heritage, in 2017, with the strong support of the Huizhou Municipal Bureau of Commerce, the support unit, after 8 months of research, the "China Good People Village" started construction. By cleaning up the silt of ditches, ponds, rivers and rivers, demolishing dangerous old houses, etc., and improving the basic supporting facilities, the old appearance of Xipu Village has been renewed.
The external appearance is "shaped", and the inner rural style is "cast soul". Relying on the culture of good people, Xipu Village has innovated and implemented many characteristic practices: every year to carry out the selection of "Xipu Good People"; set up mutual aid cooperatives; formulated the "Good People Village Convention"; set up a love fund, poverty alleviation, teaching and scholarship; built a reading pavilion, a book corner; set up a watchtower cultural center to display the village history culture, farming culture and other traditional Chinese culture... Many of these practices have reference significance, and are even the first in the city. This not only subtly affects the lives of villagers, but also makes tourists infected and educated when visiting.
The construction of "China's Good People Village" is not only limited to shallow development such as eating farm meals and living in farm houses, but also lies in comprehensively revitalizing and deeply tapping the potential of rural tourism resources to create a scene-based and immersive interactive experience. According to reports, the "Chinese Good Man Village" will be built into an innovative demonstration village that praises traditional Chinese culture by integrating filial piety, respect, etiquette, good person culture, and mutual assistance culture, and is divided into five major experience areas - the good person cultural experience area, the filial piety culture experience area, the respect culture experience area, the etiquette culture experience area, and the mutual aid cultural experience area. For example, in the ceremonial cultural experience area, tourists can experience traditional skills such as printing and dyeing, cultural paper-cutting, etc., and can also communicate closely with good people in provinces, cities and counties in the etiquette lecture hall, cultural game meeting and cultural story meeting. In the Mutual Aid Cultural Experience Zone, people can visit the Farming Culture Center and feel the idyllic scenery of the water.
On the day of the visit, the organic rice in the village entered the ripening stage, the golden rice waves surged in the wind; in the vegetable and fruit picking base, the feast of agricultural products was dazzling; in the eel farm, tourists could catch eels, taste grilled eels, and delicious food was mouth-watering... Huang Zineng introduced that the next step will be to increase the intensity of project promotion, relying on the "China Good People Village", linking the surrounding cultural and tourism resources, building nests and attracting phoenixes, and developing rural tourism, homestays and farmhouse catering services. "The next time you come back, the change will be even more obvious!" He said hopefully.
Liao Junhai, deputy secretary of the party committee and mayor of Longtian Town, introduced that the exploration of Xipu Village is just the beginning. In the future, the local government will continue to carry forward the excellent traditional culture, excavate regional culture and local culture, actively plan and organize festival activities, create a rural cultural business card, and strive to form a new pattern of rural cultural industry development of "one village and one product, one village and one scene, one village and one wind, and one village and one rhyme".
Huizhou rural cultural resources to be tapped need to create personalized IP
The cultural treasures of Xipu Village are being excavated, but more rural cultural resources are still hidden in the deep boudoir. According to incomplete statistics, Huizhou currently has a total of 30 national, provincial and municipal traditional villages, containing rich rural cultural resources. Most of the ancient villages were formed before the Qing Dynasty, and the Cantonese, Hakka, and Chaoshan cultures blended with each other to form a colorful architectural culture, and retained the traditional style, local characteristics and folk customs of a certain historical period.
According to the information provided by the Huizhou Civic Writers Association, among the rural cultural heritage of Huizhou, the largest heritage that integrates a variety of artistic disciplines is tens of thousands of ancient houses that are more than 100 years old and hundreds of basically well-preserved ancient villages. With the change of production and lifestyle, many rural ancient buildings have been emptied. The loss of indigenous peoples has made the soul of traditional culture wander. "Hollowing out" has led to a lack of talent, and the rupture of cultural identity has led to a weak sense of protection.
"The rich rural culture is the result of generations or even decades of competition and integration with nature and society. It itself contains a warm human atmosphere, with strong appeal and irreplaceability, and at the same time has uniqueness! Cao Jie, a young scholar with rich experience in rural culture research, believes that it is necessary to trace the roots of rural culture, and through in-depth excavation and collation, show the characteristic culture of the countryside that is now or has been there: "It is not a thousand miles to copy the successful experience and achievements of other regions, and there is a situation of a thousand villages with 'horse head walls everywhere, antique wood at home, and village square dance'. ”
He suggested that the excavation and sorting out of rural culture should include not only the origin of the formation of settlements, the spirit of casting, representative folk festivals, ancient monuments and ancient trees, legends, stories and characters, but also include modern industries, organizations, red genes, etc. At the same time, a certain summary and reflection is carried out to provide reference and basis for the revitalization of rural culture, and then extract the most representative cultural symbols that conform to the villagers' cognition. Cao Jie believes: "Only when the local rural culture is rooted can it truly form characteristics, run for a long time, and maintain its vigorous vitality. ”
In this regard, Dai Xuejun, dean of the School of Geography and Tourism of Huizhou University, deeply agreed. "Huizhou's rich rural cultural heritage still has a lot of room to play in the new era of promoting rural revitalization." He believes that the protection and utilization of rural cultural heritage should be based on three principles - first of all, it is necessary to systematically protect, not only to protect the cultural resources ontology, but also to protect the entire humanities and social and natural environment systems that can be inherited and developed, and the protection of this system is distorted or vulgar; second, it is necessary to "activate" cultural resources, to have material and immaterial carriers to express, to fully refine and excavate, and to integrate into rural life and production to achieve sustainable development; finally, In the protection and utilization, it is necessary to reflect the feelings of the countryside and avoid excessive commercialization.
He suggested that the protection and utilization of cultural resources need to be combined with rural revitalization and implemented into specific projects of global tourism. Specifically, relevant departments are required to do a good job of scientific planning, starting from the occurrence and development law of cultural resources themselves, creating personalized IP, and obtaining industrial development momentum, "but most importantly, we must return to meeting the needs of the people's good life and improving rural cultural undertakings."
【Context】
Full of spring color words in the countryside
Text/Cao Jie
Huizhou is located in the south of the Five Ridges, on the shore of the East River, where mountains and seas embrace each other and the products are abundant. If the city is compared to a flower garden with a variety of weather, then the villages with similar cultures and different temperaments scattered between streams and mountains are the colorful flowers in this flower garden, which together constitute the spring color of the garden. Walking in the countryside of Huizhou, whether it is the dragon gate between the mountains, or the Huidong on the shore of the sea, or the ever-changing Zhongkai, although the temperament is different, the simplicity and thickness that flow between the countryside and make people feel warm are consistent.
This simplicity includes the simplicity of folk customs. Every time we go deep into the countryside to do cultural excavation and sorting work, watch the elders in the village open the old family tree with awe, and listen to them talk about the past, we will always communicate with the hearts of the villagers and feel their pride and simplicity. In the process of walking, we not only received courtesy from the villagers, but also became friends with the villagers, and we became their spokespersons. Perhaps, it is this simple atmosphere that makes Huizhou people have the strength to be fearless of wind and rain, and eventually condensed into the Huizhou spirit of reverence, tolerance of the world, and dedication to the music group.
This simplicity also includes the folklore of simplicity. In the countryside of Huizhou, more than 100 large households and 35 small households will build their own ancestral halls to enshrine the ancestors of their own ethnic groups. Even in mountain villages with few people, the ancestral hall is the most dazzling building. From the lanterns in the new spring to the respect for the elderly in Chongyang, the ancestral hall carries the memory of the ancestors, and also carries the feelings of the four-hour cycle and the cautious pursuit of the distant. Although many ancestral halls have withered and decayed, on the occasion of red and white celebrations and festival reunions, everyone will still consciously return here, and the love of the blood and family will make the people return to Chunhou. In addition, rural folk customs such as the six wedding ceremonies and the Spring Festival "sending the poor" still retain the afterglow of the Tang and Song dynasties. Many of these folk customs are thousands of miles away in the homeland of the Central Plains, and many of them are difficult to find.
If simplicity is a piece of rice paper with excellent texture, then the thick atmosphere is a huge pen, outlining the context and color of the countryside. In the Ming Dynasty, Huizhou "Five Gentlemen on the Lake" Ye Chunhe was a famous Fang Zhi scholar and stubborn Zhi County. From his "Epitaph of the Ancestors of the Ancestors of the Emperor Jun, the Ancestor of the Ancestors" it can be known that his mother, fang, was a "Guishan seaside red shore person", who faced the murderous mountain thief when he was young and calm; after marrying into his husband's family as an adult, he faced an embarrassing life and was generous and calm; the elderly faced the huge and complicated things of the family, and they were well organized; and after middle age, they married their daughters to live in hardship, save their use, and sincerely help each other. Her life, which can be described as a huge amount of Wang Han, has also deeply influenced and achieved Ye Chunji.
Hundreds of years later, to this day, Chi'an Village on the ocean bank of Kao Chau in Tiechong Town is still the residence of the Fang family. It is famous for its health oysters. Walking on the beach, you can often see women wearing cool hats, busy in the sun-drenched oyster fields. Their determined eyes, kind expressions, bronze skin, and Ye Chun and his mother are unusually similar. This thick atmosphere, inherited in the same vein, after hundreds of years of precipitation, soaked in the character of Huizhou people, and strengthened the heroic courage of LingdongXiong County.
A single branch is not spring, a hundred flowers bloom in the spring and fill the garden. The village with its personality is a cultural rich mine, and everyone who comes near her can draw nourishment here. But with the hollowing out and homogenization of many villages, these long-standing ancient cultures have begun to slowly dissipate. In the future, even if those cultural forms cannot be continued, at least they must be recorded in writing, passed on to future generations, and let them nourish more people.
【Context Week】
The 2021 winter-spring season will begin on October 31, when Huizhou Airport plans to fly 450 times a week, connecting 34 cities, and adding routes to five cities: Lanzhou, Wanzhou, Mianyang, Xishuangbanna and Xingyi.
Recently, the results of the selection of "Huizhou Top Ten Red Business Cards" and "Huizhou Top Ten Red Sites" were released. Ye Ting, Secret Rescue, etc. were selected as "Top Ten Red Business Cards", and the Dongjiang Column Memorial Hall and Tingxiu Academy were selected as "Top Ten Red Sites".
A few days ago, the first Guangdong Agricultural Science and Technology Innovation Industry Conference was held, and the Huizhou Huicheng District Silk Miao Rice Industrial Park stood out among 177 industrial parks at or above the provincial level in the province, and was selected as one of the top ten scientific and technological innovation demonstration parks in Guangdong Modern Agricultural Industrial Park.
Recently, the Huizhou Transportation Planning and Construction Affairs Center issued a procurement announcement at the Huizhou Intermediary Supermarket, involving the huizhou West Lake Scenic Area tourism foundation and supporting projects (phase I), including the lower tunnel of Xiajiao South Road, The Fengshan Tourist Distribution Plaza, the underground parking lot and the ground bus parking lot and the ancillary project, with a total investment of about 1.469 billion yuan. (Li Haichan)
Source | Yangcheng Evening News Yangcheng Pie
Editor-in-charge | Zhu Guangyu