It was a disaster in the history of aviation that nearly killed three astronauts in space.
Apollo 13 was the third manned lunar mission in Project Apollo. Two days after launch, an explosion in the oxygen tank of the service module severely damaged the spacecraft, causing a large loss of oxygen and electricity; the three astronauts used the spacecraft's lunar module as a lifeboat in space. The command module system was not damaged, but was shut down before returning to earth's atmosphere to save electricity. The three astronauts experienced a lack of electricity, normal temperatures, and drinking water in space, but managed to return to Earth.
The movie of the same name,"Apollo 13," truly recreates this historical event, and the founder of Uncle Meng Consulting shared his views with everyone after watching this movie.
<h1 class="pgc-h-arrow-right" Data-track="8" why did > cause the crash? </h1>
Technically, it was because the explosion of the oxygen tank in the service module seriously damaged the spacecraft and lost a lot of oxygen and electricity. But all technology cannot be separated from the human factor.
The human factor, the direct cause is the novice astronaut Jack Swigert's operation error (which can be seen from the film). So why send this novice astronaut on this lunar mission? It was because the original astronaut Ken Mattingly, although skilled, but let the quacks find out that there was a risk of measles (quacks are everywhere), which would affect the moon landing, and the commander Jim Lovell was forced by the pressure of his superiors, and at the same time, he desperately wanted to go to the moon to complete his long-cherished wish, so he approved the decision of the superiors to change the general. So there was a farce in which the three of them almost finished playing, and then the nervous operation of the recruit egg led to a mistake, making the moon landing impossible to complete, and the three of them almost finished playing.
In fact, there is such a situation in the company and the enterprise, in the face of the huge challenge of the project, the original people attach great importance to the project, operate hundreds of times, and have become familiar with the chest (you can see the seriousness of Ken Mattingly in the next film, which is the American craftsman spirit), but somehow it was replaced, resulting in a major mistake in the project.
<h1 class="pgc-h-arrow-right" data-track="8" > news points are disseminated</h1>
Since Apollo 11 had successfully carried out the human moon landing, Armstrong had already spoken the rhetoric of the first person to land on the moon, Apollo 13 was already the third human landing on the moon, and as far as the news media (especially the news media of the US Empire, freely controlled by the "evil capitalists"), there was no need to report the events of the news point, not even a channel. However, when things took a turn for the worse, the news media found the news point and began to broadcast around the clock.
This actually gives people in corporate and corporate propaganda a lot of thinking - how to catch the news point? How do I create news points when there are no news points? How do you divert public attention in times of emergency?
The importance of propaganda and dissemination does not need to be mentioned again, and this is especially true in the current era when self-media is king.
First of all, to talk about my feelings, Western society actually attaches more importance to the first than Eastern society, when they learn that others have done it in a certain field, they will not blindly follow the trend, but actively find new areas to open up. This is particularly instructive for China's increasingly harsh business environment. It can also guide news campaigns.
<h1 class="pgc-h-arrow-right" data-track="8" How do the three people return safely >? </h1>
The safe return of the three people on Apollo 13, the temporarily replaced Ken Mattingly played a huge role, he in the simulation module according to the actual situation of Apollo 13, groped for how to return to earth smoothly, and decomposed this method into one actionable steps, so that Apollo 13 fell into the sea smoothly.
The guidance given to the enterprise is that each work should be able to review, you should be able to let another person who does not know how to do it know how the work is, so that it is easy to copy; in addition, the big work should be split into small work, operable small steps. This is an intangible asset for enterprises.
In fact, there are still many places for us to think about, welcome to follow and comment.