This summer, there is another music general in the European and American music scene who has returned to the battlefield of music, and she is Lorde!
People call her a big critic because she has commented on many popular singers in Europe and the United States.
Including Justin Bieber, Taylor Swift, Miley Cyrus and other A-list singers, and her remarks have led to her being extremely hated by fans of other singers.
In addition, she also has a title: Godmother.
In the eyes of the insider, her music is seen as the embodiment of elegance.
In the eyes of the layman, her music is hard to accept.
She is the New Zealand singer-songwriter Lorde, who has been debuting for almost a decade and has only released three albums so far.
Such a music distribution speed was regarded as "taboo" in the European and American music scenes a long time ago.
After all, as a singer, high prolific is often replaced by high quality. The higher the frequency of activity in the music world, the more likely it is often that it will be well known to the public, so that it can stay in the music world and not be swept away by the torrent of new sound generations.
At the same time, as long as it is a singer who has a slight exploitable value, the record company will never tolerate the existence of singers who have not released songs for a long time.
This Lord is an exception. If you think about it, how many singers' debut singles can become popular in the world, and even have a wide range of singing to the world?
Lorde did it easily, debuting his first single "Royals" swept many countries around the world, successfully topped the most authoritative music chart Billboard Top 1 for 9 weeks, breaking the record of the youngest female singer at that time for the first single to reach the top.
It is precisely because of this achievement that Lorde's reputation in the future music scene has grown, even in the state of his own extreme lack of musical output, he can sit firmly on the Diaoyutai, and the money earned is a figure that can never be imagined among his peers.
And Lorde himself said directly: "I didn't expect this song to explode at all, which makes me feel incredible." ”
Because of the explosion of the first order, the record company was willing to give Lorde time to accumulate music so that she could continue to be a hit.
Of course, Lorde did not disappoint the crowd at all, and won 2 Grammy Awards in his life in his first solo studio album "Pure Heroine/Pure Heroine", which is difficult for many artists who have debuted for more than ten years.
Such a smooth career has nothing to do with Lorde's own unique musical style and personality.
Lorde often evaluates many popular singers with blockbuster remarks, and she once said bluntly that it is embarrassing and shameful to write the songs of her predecessors, and she herself wants to find a "more appropriate" way to write her predecessors into songs. She also said that Justin Bieber's success was something he shouldn't have been at his age (Justin Bieber was already a global hit at the age of 16).
By now, Lorde has grown into a 24-year-old young woman.
The role transition from teenager to youth is profoundly influential for a singer.
Many singers write songs or say in the transitional stages of their teenage years, which will make me feel inexplicably embarrassed in retrospect.
For Lorde, she seemed to be more mature than anyone else, and she was more thoughtful about what she did, and she even made decisions at 24 that others hadn't made yet at 60.
Why? It all started with her new album Solar Power, which she just released.
After four years of grinding a sword, Lorde's return can be said to have attracted the attention of many people.
After all, Lorde has been existing as the "Queen of Music Critics" since her debut, which proves that Lorde's musical creation is very high, and the works created are definitely fine, although many people have difficulty accepting her witch-like voice.
Lorde's first two albums have received excellent acclaim and are a testament to Lorde's presence in the music market. However, the new album Solar Power is a big discount to Lorde's "Queen of Music Critics" personality.
Lorde's first album "Pure Heroine" not only won the Grammys, but also received a comprehensive score of 77 points from major music critics, and the second album "Melodrama" went to the next level, receiving a high score of 91 points, ranking among the top album ratings that year.
The third album, Solar Power, ended abruptly with a combined score of only 65, and even Pitchfork, the snake critic who favored Lorde, only gave a low score of 6.8 (on a 10-point scale).
This also became the most dismal album rating in the 10 years of Lord's musical career, and the user ratings fell significantly compared to the previous two albums. Of course, many people may think, "Lorde never cared about these things, she only cared about creating her own music." “
In this regard, the editor can only say: in this music melting pot, creating their own things is often worth appreciating, but whether everyone is willing and able to have such autonomy, often many singers' songs will be restricted by the record company, and it is not allowed to release works that are not pleasing to the public.
And Lorde has really gained the autonomy of music this time, and this "Solar Power" is actually Lorde's boldest attempt.
She has put down social media in the past few years and walked into the natural feelings and ideas and music, conveying the beauty of life.
She even gave up the traditional CD disc, the new album no longer launched physical discs, instead launched a music box similar to the existence of a USB stick, Lorde himself said that this is to protect nature, less production of such unrecoverable resources.
Such a wave of "irregularities" made it impossible for Billboard's album charts to record the sales of her new albums, so that she could not appear in the charts again.
However, a closer look will show that Lorde is getting farther and farther away from the "hot single manufacturing machine" and "hot single manufacturing machine".
As far as the title of "Solar Power" is concerned, the early 0 publicity, only the low-level airborne Billboard fifty or so results, it can be seen that Lord has completely released himself, so that the income earned by Lorde from the release of this album has been greatly reduced.
Of course, Lorde also generously admitted in a recent interview: "I have obtained money that I can't spend in my life, why should I care about those material things?" “
The editor feels that although Lorde's new album has "collapsed" in terms of music reviews and sales results, it will not affect Lorde to continue to go his own way in the future, rather than creating music that caters to others.
After all, some people have grasped the scepter of life early and can enjoy Versailles, and for those of us ordinary people, working hard and working well is the last word!