Notice on the convening of the "2020 First Chinese Festival Cuisine Conference"
International catering and food institutions, domestic provinces, autonomous regions and municipalities directly under the Central Government, culinary (catering) industry organizations, members of the World Federation of Catering, branches and member units, scientific research institutions, catering enterprises, suppliers, service providers, news media, relevant units:
In order to implement the relevant requirements of the Opinions of the General Office of the CPC Central Committee and the General Office of the State Council on the Implementation of the Project for the Inheritance and Development of China's Excellent Traditional Culture, inherit the "Twenty-four Solar Terms" of human intangible cultural heritage, create a "Chinese Festival" dish system with distinct Chinese excellent traditional cultural characteristics, implement the strategic requirements of Healthy China, vigorously promote Chinese food culture, guide reasonable diets and healthy meals, stop catering waste, promote thrift and thrift, and at the critical moment of prevention and control of the new crown pneumonia epidemic and the comprehensive recovery of the economic situation, Promote industrial precision poverty alleviation and regional economic recovery growth, share ways and methods for enterprises to improve quality and efficiency, polish the golden signboard of "International (Lemon) Famous Food City" in Ziyang, help Ziyang accelerate the construction of Chengdu-Chongqing Gateway Hub, Linkong Emerging City, the World Federation of Catering Industry and the Ziyang Municipal People's Government are scheduled to hold the "2020 First China Festival Cuisine Conference" in Ziyang City in October, and the notice is as follows:
First, the name of the subject
(1) The name of the activity
The First Chinese Festival Cuisine Conference 2020
(2) Theme of the activity
A gift to the world - a famous food city Charm Ziyang
2. Time and place
Overall activity time: October 28, 2020 - November 28, 2020
Conference competition time: October 28-30, 2020
Venue: Ziyang City, Sichuan Province
3. Organizational structure
Organizer: World Federation of Catering Ziyang Municipal People's Government
Co-organizers: Sichuan Tourism University Sichuan Provincial Foodie Association
Organizer: International Culinary Education Branch of the World Federation of Restaurants
International Chinese Celebrity Chef Professional Committee of the World Federation of Restaurants
China Service Committee of the World Federation of Restaurants
Ziyang Municipal Bureau of Commerce
Food & Beverage World Magazine
Registration: 010-66094199 010-66094186
Contact li jiahao 13547850678 (Sichuan)
Chen Qiang 18601228014
Zhang Linyue 13621176185
E-mail: [email protected]
4. Main activities
(1) Guest registration
Guest registration time: October 28, 2020, 13:30-17:30
Guest registration location: Howard Johnson Hotel Ziyang Dingshenghongfu
Main contents: real-name registration system for guests, collection of conference materials, hotel check-in.
(2) Ziyang Festival cuisine tasting meeting
Time and place: October 28, 18:00-20:00, Ziyang, Sichuan.
Main contents: Ziyang area special festival dishes tasting, food culture exchanges.
(3) Arrangement of meetings
1． The First Chinese Festival Cuisine Conference 2020
Time and place: October 29, 09:30-12:00, Howard Johnson Hotel Ziyang Dingshenghongfu.
Main contents: The opening of the conference, the guests delivered speeches, released the "Chinese Twenty-four Festival Dishes" (Sichuan Cuisine Roll), "Ziyang Festival Vegetable Research and Development Achievements", "Chinese Festival Dishes" 2018-2020 Situation Report, awarded the "Chinese Festival Dishes Special Contribution Award", awarded the "Chinese Festival Dishes R&D and Exchange Base", and lit up the light of Chinese Festival dishes. Specially invited Da Dong, Lu Yi and other industry experts to focus on the theme of Chinese solar terms, study the Chinese festival dishes, cultural and creative catering, nutrition and health, table civilization, the promotion of civilized catering concepts, etc., and analyze the application cases of excellent solar terms market. Explore the pioneering contribution and important value of the research and development of "Chinese Seasonal Cuisine" to creating a new concept of catering empowerment under the background of the new era and the catering industry to cope with industrial transformation and upgrading, as well as the substantive significance and economic value of catering enterprises in the business process. Focusing on catering to changes in the consumer market, it explores the changes in consumer psychology, concepts and habits, studies the "mental capital" of catering enterprises, and communicates on how to improve brand potential and brand tenacity and the establishment and influence of entrepreneurship.
2. 2020 4th Local Cuisine Development Summit
Time and place: October 29, 14:00-17:00, Howard Johnson Hotel Ziyang Dingshenghongfu.
Main contents: Specially invited the presidents of some provincial and municipal industry associations to exchange and discuss
(1) Analysis of the development of the catering industry in the local cuisine agglomeration area;
(2) Exchange of development of catering industry in various regions;
(3) Announced the first batch of "Chinese Seasonal Vegetable Ingredient Base";
(4) Introduce the compilation of the Encyclopedia of Chinese Food Culture;
(5) Introduction to the development of Ziyang characteristic catering industry.
3． 2020 China Culinary Education Modernization Development Conference & World Catering Federation International Culinary Education Branch 2020 Annual Work Conference
Main contents:
(1) Challenges and countermeasures of culinary education;
(2) Exploration and thinking on the modernization of culinary education;
(3) The road of future culinary education;
(4) 2020 Annual Work Conference of the International Culinary Education Branch;
(5) Introduction to the development of vocational education in Ziyang City.
4． 2020 China Service "We Are in Action" Ziyang Summit & Annual Meeting of China Service Committee of The World Federation of Catering Industry
(1) Analysis of the new model of catering service in the new era;
(2) Successful methods of typical cases of special catering services;
(3) Trends in China's catering services;
(4) 2020 Annual Work Conference of China Service Commission;
(5) Ziyang City introduces reasonable diet, stop waste, improve quality and efficiency.
(4) Competition arrangements
1． The 1st China Festival Dishes Invitational Competition 2020
Time and place: October 28, 2020, 09:00-17:00, Ziyang Sports Center.
Main contents: Through the live cooking of celebrity chefs of various cuisines and the explanation of seasonal dishes in various regions, the food culture, products and cooking techniques of various regions are fully displayed, and the learning and exchange of major cuisines across the country is promoted.
2. 2020 First Chinese Festival Cuisine Art Stage Invitational Competition
Time and place: October 28-29, 2020, 09:00-17:00, Ziyang Sports Center.
Main contents: Invite well-known catering enterprises across the country to take the theme of "Twenty-four Solar Terms" to present the banquet art on the spot, promote industry exchanges, improve the service level of Chinese festival banquets, and display excellent cases of business service applications.
(5) The award ceremony of the first Chinese Festival Cuisine Conference in 2020
Time and place: October 29, 18:00-20:00, Howard Johnson Hotel Ziyang Dingshenghongfu.
Main contents: Awards and Ziyang catering related awards, award settings:
(1) Awarded "Chinese Festival Cuisine Gourmet Restaurant".
(2) Awarded the honorary certificate of "Senior Consultant of Chinese Festival Cuisine".
(3) Awarded the honorary certificate of "Chinese Festival Cuisine Tutor".
(4) Awarded the honorary certificate of "Chinese Festival Cuisine Famous Chef".
(5) Awards for the 2020 First China Festival Cuisine Invitational Competition.
(6) Awards for the 2020 First China Festival Cuisine Art Stage Invitational Competition.
(7) Awarded the 2020 "Catering Model ▪ Anti-epidemic Pioneer" advanced collective and advanced individual honorary certificates.
(6) Ziyang 24 solar terms vegetable industry inspection
Time and place: October 30, 2020, Yanjiang District, Anyue County, Lezhi County.
Main contents: Invite participating leaders, guests, representatives, media, etc. to deeply understand the development status of Ziyang's humanities and catering industry, investigate Ziyang's characteristic ingredients, and build an investment exchange platform.
(7) The 5th Online Shopping And Online Sales Festival in Ziyang, Sichuan
1． Sichuan Ziyang Fifth Online Shopping Online Sales Festival Launching Ceremony and "Ziyang Made" Product Supply and Marketing Matchmaking Meeting
Time and place: October 28, 14:30-17:30, Ziyang Sports Center.
2． Sichuan Ziyang 5th Online Shopping Online Sales Festival Exhibition Activities
(1) Sichuan Ziyang 5th Online Shopping Online Sales Festival online exhibition
Time and place: October 28 - November 28; the e-commerce platform was launched online.
(2) Sichuan Ziyang 5th Online Shopping Online Sales Festival offline exhibition
Time and place: October 28 - November 3, Ziyang Sports Center.
3． Live events
(1) "Chinese Festival Dishes" special live broadcast event
Time and place: October 29, Ziyang City Sports Center.
(2) Live + new experience
4． E-commerce and catering industry chain talent recruitment fair
Time and place: On the afternoon of October 29, Ziyang Sports Center.
(8) "I love health, I love food" festival dish experience week
1． Yanjiang Longevity Food Culture Week
Time and place: October 28 - November 3, Yanjiang District.
Activities: Ziyang festival dishes on-site tasting, promotion, teaching the masses of the practice; highlight the health culture, display Ziyang special cuisine, hot pot food, pastry snacks, etc. Through the Internet, on-site and other forms, we will issue tasting coupons, vouchers, etc. to the majority of food lovers to stimulate consumption, enliven the economy, and enrich the cultural life of the masses.
2． Anyue Lemon Food Culture Week
Time and place: October 28 - November 3, Anyue County.
Activities: Ziyang Festival dishes on-site tasting, promotion, teaching the masses of the practice; listen to lemon songs, drink lemon tea, taste lemon wine, lemon dish production promotion; public chopsticks use demonstration shop awarding; special cuisine and cultural tourism promotion activities; through online and offline and other ways to issue vouchers, tasting coupons; stimulate consumption, activate the economy, enhance the cultural connotation of lemon food.
3． Happy to Sericulture Food Culture Week
Time and place: October 28 - November 3, Lezhi County.
Activities: Ziyang Festival dishes on-site tasting, promotion, teaching the masses of the practice; carry out the "Young Chen Yi" performance, pastoral poetry, beer and music festival, China Sangdu experience tour, Chen Yi hometown study tour, millennium ancient temple meditation tour and other series of activities. Through the Internet, on-site and other forms, we will issue tasting coupons, vouchers, etc. to the majority of food lovers to stimulate consumption, enliven the economy, and enrich the cultural life of the masses.
5. Activity fees
1. Members of the World Federation of Catering Industry and members of various branches are exempted from paying the membership fee when participating in this activity.
2. Non-member units participate in the conference fee standard telephone inquiry.
3. The organizing committee is responsible for arranging conference catering and conference transportation services. Provide hotel accommodation reservation service at your own expense.
6. Contact Information
Please send the "Receipt of Participation Form" (Attachment 1) to the Organizing Committee by email before October 15, 2020, and the Organizing Committee will send a report notice after receiving the email.
Registration: 010-66094199 010-66094186
Contact: Chen Qiang 18601228014
Appendix 1: Introduction to Catering Culture in Ziyang City
Appendix 2: Receipt of participation in the 2020 First China Festival Cuisine Conference
Annex 1:
Introduction to catering culture in Ziyang City
Ziyang is located in the middle of the Sichuan Basin, directly connecting Chengdu and Chongqing, two national central cities, 87 kilometers away from the central urban area of Chengdu, only 18 kilometers away from Tianfu International Airport, 267 kilometers away from Chongqing Jiangbei International Airport, is the eastbound and southbound open throat of the Chengdu Plain Economic Zone and the strategic node of Chengdu's eastward and chongqing's westward expansion, and is an integral part of the Chengdu-Chongqing Economic Zone, the Chengdu Plain Economic Zone and the Chengdu Economic Circle. It was established in 1998 and established as a city in 2000, and now has jurisdiction over 3 counties (districts) of Yanjiang District, Anyue County and Lezhi County, with high-tech zone and Ziyang area of Tianfu International Airport Linkong Economic Zone. It covers an area of 5,747 square kilometers and has a total population of 3,464,000.
Ziyang catering culture has a long history, as early as 35,000 years ago, the ancient Ziyang people have been intensively cultivated in the bashu land, creating the original cooking of Sichuan cuisine. According to the Ziyang Chronicle, "Confucius Asked Le Canghong" recorded the "Cang Shan Zhai" written by Cang Hong for studying food before his death, and held a "longevity feast" for the sixtieth birthday of the sixth son of the Eastern Zhou Dynasty, Ji Hongxin, Confucius and Dr. Cang Hong fished together in the Tuojiang River, cooked fish together as a good story, Confucius named "Cang Hong Catfish" in memory of the music teacher Cang Hong. Ziyang national Chen Songru is a Chinese national treasure culinary master, in the early 1950s in Chengdu Duoyi Hotel as the head chef, in June 1959 as the first head chef of Beijing Sichuan Hotel, his representative dishes include "net oil lantern chicken", "Canghong catfish", "yellow wine simmered duck", "clear soup mouth mushroom flower", "cloud white tofu silk", "coral snowflake chicken" and so on. In recent years, relying on its profound historical and cultural heritage, Ziyang has developed a series of dishes such as "Changhong Culture" cuisine, "longevity culture" cuisine, "lemon culture" cuisine, and "barbecue culture" cuisine, forming a unique "Ziwei" food culture and further enriching the connotation of Sichuan cuisine. In September 2019, the World Catering Federation and the Ziyang Municipal People's Government successfully held the "2019 Second World Sichuan Cuisine Conference", and included in the "Third Western China International Expo Import and Export Commodities Exhibition and Western China (Sichuan) International Investment Conference" sub-venue, more than 4,200 people from 22 countries and regions, such as expert guests, associations, catering enterprises, and celebrities, attended the meeting, and the two world catering competitions of the cooking competition and the hot pot competition attracted more than 440 people from 146 teams across the country to participate in the competition More than 500 catering chain units such as AB InBev and Huatong Lemon participated in the exhibition. Ziyang City was awarded the title of "International (Lemon) Famous Food City" by the World Catering Federation.
Ziyang is rich in raw material resources, pigs, goats, aquatic products production in the forefront of Sichuan Province, lemon, citrus, pepper, sweet potato, lotus root, squeezed vegetables yield large, excellent quality, is the national agricultural industrialization work advanced city. Yanjiang honey orange was shortlisted in the first national regional agricultural product value of the top 100; Anyue lemon production accounted for 80% of the country, was awarded the title of "China Lemon Town", Anyue noodles occupied the Chengdu-Chongqing hot pot market "half of the country"; Lezhi was known as "China's black goat town", Handsome green peppercorns, Tianchi lotus powder famous throughout Sichuan. Ziyang Linjiang Temple Douban was founded in the third year of the Qianlong Dynasty (1738 AD), after eight generations of people, the inheritance of ancient brewing technology, bright color, oil luster, petal molding, entrance slag, rich flavor, with fresh, fragrant, salty, sweet and spicy unique flavor, enjoy the "inheritance of food for three hundred years, taste Tiancheng Linjiang Temple" reputation! "Linjiang Temple" series of products and brands have won the "China Well-known Trademark", "China Time-honored Brand", Ulaanbaatar International Food Festival Gold Award, "People's Republic of China Geographical Indication Registration" protection, halal food labeling and other honors. Ziyang is making every effort to create the brand of "Ziwei" agricultural products, and strives to build a "vegetable basket", "orchard" and "meat rack" for the supply of fresh agricultural products in Chengdu and Chongqing.
The image comes from the Internet