At 12:00 on Sunday, December 13, the second phase of Mango TV's "Field of Hope" was launched on time. As the country's first live reality show for e-commerce to help farmers, "Field of Hope" innovates the form of programs, and combines the whole process of assisting farmers through the live output of the e-commerce platform and the record of reality shows, and diversifies the expression of the new trend of helping farmers. As soon as this issue of the program was broadcast, it triggered a heated discussion among netizens, and Jiang Yiqiao, as a selection commissioner, the image of silently doing things carefully and thoughtfully also won unanimous praise from everyone.
After more than seven hours of long-distance trekking, the group came to the beautiful scenery and picturesque forests of Sichuan Heishui, the first stop is the Heishui County Good Things Promotion Conference, the local rustic farmers have prepared a fine selection of specialties, waiting for the guests to choose products and bring goods. Among the various commodities, Jiang Yiqiao took a fancy to the black water flavor chicken at a glance, and the appearance was particularly powerful and fresh, which attracted the praise of Jiang Yiqiao and Zhang Shaogang. Sure enough, after the chicken came out of the cage, it jumped three feet high, and the nearest Jiang Yiqiao was startled, and the small figure that dodged was also very variety effect. At the promotion meeting, there is no shortage of eating links, from sausage ribs to lantern shadow beef, to local peonies, the food is continuous, Jiang Yiqiao's eyes are also constantly shining, sitting there seriously eating, not missing a delicious piece.
The simplicity and enthusiasm of the locals touched Jiang Yiqiao, and Jiang Yiqiao was also sincerely thinking about the local people and working hard to sell agricultural products. However, due to the lack of experience in selling goods, most agricultural products do not have qualification materials, when Li Xueqin heard Li Xueqin say that fungal products cannot be sold without OEM, Jiang Yiqiao's expression instantly fell, and this is also the dilemma of the program. Many good products such as pork, chicken and other raw poultry can not be sold due to cold chain technology, looking at the lost eyes of local farmers, hearing that the village party secretary has spent all the expenses on the road, Jiang Yiqiao's eyes are red, this scene pokes at the tears of many viewers.
It is said that the details see the character, and Jiang Yiqiao can reflect his carefulness and thoughtfulness in the details. The group climbed to Mudu Village at an altitude of 2,800 meters, and Jiang Yiqiao, who suffered from asthma, did not care about himself, but instead reminded Teacher Zhang Shaogang to walk slowly and be careful of lack of oxygen. When the locals took out delicious potatoes, Jiang Yiqiao also distributed his potatoes to Li Xueqin and advised Li Xueqin to eat more. On the issues of raw meat cold chain transportation problems and insufficient crop qualification materials, Huang Shengyi and Zhang Shaogang have different views, and when the two argue, Jiang Yiqiao stands up and calms the excitement of the two people. After the program was broadcast, netizens fiercely discussed whether the two were right or wrong, and Jiang Yiqiao deliberately posted a blog to support the position of the two people, which is right: "I want to say, no matter what we say and do. All of these disputes are for the same original purpose—to help the Blackwater people. Every day we go to a place to investigate, we have to drive slowly on the collapsed road for several hours. We didn't treat this as a program recording, but we were fully committed to doing something that we thought was meaningful, that is, to help and change, of course, there will be countless frictions and collisions in between. I think anyone who's right is right, and we're going to keep doing it! "When emotions and rules clash and dispute, behind the dispute, it is also the true heart of helping farmers in order to improve farmers' lives and upgrade the mode of selling agricultural products."
The live broadcast division of labor is different, in addition to the content displayed in front of the camera, Jiang Yiqiao's silent character has also been praised, from learning the live broadcast propaganda techniques, sorting out the live broadcast process and various details, to visiting the mountain spring water processing plant on the spot, understanding the advantages and selling points of the products with goods, preparing for many lessons, and repeatedly considering the words used in the broadcast. In the preparation stage of the live broadcast, Jiang Yiqiao, who has silently done everything, spontaneously prepared food materials for the live broadcast, and accidentally cut her own hand in the process of cutting cabbage, even so, she did not want to affect the process of the live broadcast and even said that it was okay, which made people feel sad.
Live broadcast night, because of heavy rain caused by the geological disaster in Heishui County, the county shut down the power outage, the live broadcast of the crowd can not continue, the follow-up will continue to live broadcast it, how jiang Yiqiao will recommend products, let us look forward to next Sunday at 12:00 noon Mango TV "Field of Hope"