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Xuan De, head of Taobao live broadcasting: In 2021, create 2,000 live broadcast rooms with more than 1 billion live broadcast rooms and 1 million professional anchors with income

author:National Business Daily

Per reporter: Li Zhuo Per intern reporter: Chen Ting Per reporter Per editor: Chen Jianrui

On April 28, every express news, today, at the 2021 Taobao Live BroadcastIng Ceremony, Xuan De, vice president of Alibaba and head of Taobao Live Broadcasting, announced the plan of Taobao Live Broadcasting in 2021. Xuande said that he hopes that Taobao Live will have 2,000 live broadcast rooms of more than 100 million yuan in 2021, and at the same time have 200 ecological partners of more than 100 million yuan, including MCN institutions, including bases. Xuande said that more importantly, Taobao anchors have become a real social profession, and Taobao Live hopes to have 1 million professional anchors in 2021 and have income on Taobao. In addition, Xuande also said that he hopes that 1,000 new brands will get more than 5 times the growth through Taobao live broadcasting.

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