Vox Media intends to acquire cocktail site Punch and consider going public

On August 24, Vox Media said Monday that it was acquiring Punch, a cocktail site founded by Penguin Random House, a subsidiary of the Bertelsmann Group (Germany), in order to deepen its coverage of food and beverages, according to the Wall Street Journal. Vox Media and Penguin Random House declined to disclose the terms of the deal.

According to people familiar with the matter, the deal with Punch comes as Vox Media weighs several options to ensure the company can fund further expansion. These options include going public through a special purpose acquisition (SPAC) merger, a traditional IPO, or raising additional capital. Vox Media is the owner of the technology-focused website The Verge, the current affairs site Vox.com and sports-focused SB Nation.