August 14, Tanabata Festival.
Because of the epidemic and other factors, cinemas in many places have closed their doors, and there are not many new films released, which is reasonable.
However, Zhang Zifeng and Wu Lei's new film "Midsummer Future" has "gone up against the current", as of now, while it has received nearly 280 million box office revenues, the dual-platform rating has exceeded 9, and the praise has continued.
Maoyan ticket purchase score 9.1, summer box office list NO.5:
Taobao ticket movie word of mouth 9.3, the first place in the hot word of mouth list:
Even Douban, which has always been "harsh", also gave a high score of 7.4.
This Tanabata file, "Summer Future" has become a "dark horse" film, almost a foregone conclusion.
Then we can't help but ask: the dual-platform score broke 9! What is the reason why Zhang Zifeng and Wu Lei's new film is proud of the Qixi file?
First, the truth is so explicit that there is finally a youth film that seriously shoots youth
In fact, when the pickpocket sister just learned about the release of the movie "Midsummer Future", she had worries about it, and she had a lingering feeling about domestic youth films.
This heart palpitation is the psychological trauma brought about by the pseudo-youth films such as "Small Times" and "Gardenia Blossoms", I believe that many viewers are like the pickpocket sister, and when they hear the youth film, they will scoff at it: Is this to look up at the sky at a forty-five-degree angle, and the sadness flows into a river"?
However, this "Midsummer Future" is not so, it has a serious shooting of youth, from the promotion of the plot to the main body of the movie, you can peek at the leopard, a glimpse.
Chen Chen (Zhang Zifeng) accidentally found that his mother (Hao Lei) and Uncle Wang (Zu Feng) were deeply shocked because of their "dew love affair" before the college entrance examination.
On the one hand, his future is far away, his dreams are not clear, on the other hand, his beloved mother has betrayed his trust, and he is so distressed that he can't breathe, where should Chen Chen go?
Under the wrong circumstances, Chen Chen met zheng Yuxing (Wu Lei), a campus Internet celebrity, because of a lie, and the two also faced the confusion of youth, the harm of the original family, the pain of hobbies and academics... Do they face it together, or do they escape together? Do they redeem each other, or do they fulfill and grow up with each other?
This is a real to the naked youth film, putting the child's youth into the emotional entanglement of the parents, the contradictions and conflicts of interests and hobbies and academics for a fierce collision, putting the love of the youth and ignorance period on the cutting board, cutting it with a knife...
Some people see the harm caused by the original family to the child; some people see the pain caused by academic pressure to the students; some people see the comfort and comfort brought by love; some people see the youth that grows up despite the unbearable pain...
This kind of truth is created by the joint efforts of the director, screenwriter, actors, and all the staff; this kind of truth is deeply experienced by you and me after immersion and empathy; this kind of truth, facing youth, although explicit, but powerful.
Because it is real, it can touch people's hearts.
Second, the full staff acting skills online, Zhang Zifeng reproduced textbook acting skills, Wu Lei made obvious progress
In addition to the compact plot and attractive plot, the biggest highlight of the film is the acting skills of the actors.
Hao Lei, who has her own literary and artistic aura, plays Zhang Zifeng's mother, who debuted by filming literary and artistic film and television dramas such as "Seventeen-year-old don't cry" and "The Story of First Love", and at the same time, she starred in literary and artistic films such as "Floating City Mystery", "The Fourth Painting", "Dear", "Golden Age" and other literary and artistic films, all of which are good works of word of mouth.
With the help of "literary and art film goddess" Hao Lei, it directly raised the overall level of the film.
Sure enough, in "Midsummer Future", Hao Lei vividly portrays the pain and struggle of a middle-aged woman with unsatisfactory feelings in the face of her marriage and children's academic problems.
The actor who has a lot of important plays with Hao Lei is the senior strength faction Zu Feng.
This low-key actor, although there are not many works in which he has participated, but works such as "Latent", "Six Desires of Heaven", "Mountains and Seas", etc., are worthy of a big book.
Uncle Wang, played by Zu Feng, does not even have a specific character name, but even so, it is still profound.
Because this Uncle Wang is the "old king next door", the audience may have seen it, or may have heard of it.
Being able to overlap with the image of the "old king next door" in your mind, the role of Uncle Wang shows Zu Feng's unrivaled divine ability!
The heroine Zhang Zifeng needless to say, this "post-00s small flower" child star debuted, in recent years, not only favored by major directors, but also the acting skills are terrible.
From "Tangshan Earthquake" to "Detective Chinatown", from "Hello, Zhihua" to "Take My Brother Away", and then to "My Sister" and "Midsummer Future", Zhang Zifeng, no matter what type of work he shoots, which director he partners with, his acting skills are stable and mature, and he is the first person in the new generation of Xiaohua.
This time, Zhang Zifeng arrived in "Midsummer Future", which was like a fish in the water and shot with ease.
Surprisingly, the male protagonist Wu Lei, an actor who also debuted as a child star, many people still have an impression of him on works such as "Langya List".
In fact, in recent years, he has been polished by works such as "Breaking the Sky", "Sand Sea", "Shadow" and so on, and has grown into a powerful acting school.
In "Midsummer Future", Wu Lei changed the image of a cold chivalrous guest given to people in the costume drama, and suddenly became a sunny and handsome campus Internet celebrity, which was stunning.
The audience looked forward to it, and finally looked forward to Wu Lei to play a real youth film.
Their positive youth is added to the youthful theme of this movie.
Of course, the actor can play out, and the director's tuning is indispensable.
The director of this film, Chen Zhengdao, is a multi-functional filmmaker who combines director, screenwriter, producer and art director. Each work has a good reputation, acclaimed and acclaimed.
With Hao Lei and Zu Feng to stabilize the position and let Zhang Zifeng and Wu Lei play to the fullest, this lineup is not leaky; coupled with the novel narrative skills, many film elements, and profound themes, it is difficult for "Midsummer Future" to become a hit.
Third, the market "cake" of youth films is very large, and there is still more room for development and higher ceilings in the future
In recent years, due to the dog blood, tearing and routine of many youth films in a row, this genre has been silent in the market.
But it is still one of the most indispensable genre films on the market, just as youth is also a necessary stage in each of our lives.
It is undeniable that the market "cake" of youth films is very large, such as 214, 520, Tanabata, Christmas, New Year's Day and other time points, are its best release date; coupled with the consumption strength of young audiences, the investment of youth films also has unique conditions, and domestic youth films still have a lot of room for development and a high upper limit.
Objectively speaking, the pickpocket sister is more willing to reduce "Midsummer Future" to a kind of "attempt": try different shooting methods and interpretation methods of youth films; try more possibilities of domestic youth films; try the performance of youth films in the market.
I'm thankful that it was a successful attempt.
In the middle of summer Tanabata, it is time to give domestic youth films another confidence, and then feel your sparkling 18-year-old again.