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Delicious "Heaven forbid"! Meishan Dongpo kimchi boarded Sichuan Airlines

author:Cover News

Cover news reporter Li Qing Wang Yuexin

On October 22, the cover news reporter learned that after the "old dry mother", Sichuan Airlines aircraft meal was about to feed a new rice artifact. Meishan Dongpo Kimchi and Sichuan Airlines hand in hand to create a sour and refreshing flight of Dongpo Kimchi. Starting from the first flight on October 22, the entire charter flight will last for one month, and the flight will also fly to many domestic first-tier cities such as North, Shanghai and Guangzhou, continuing to cheer for the 13th Bubble Expo.

Delicious "Heaven forbid"! Meishan Dongpo kimchi boarded Sichuan Airlines

As a traditional cuisine in China, kimchi is deeply loved by the people. Among them, Sichuan kimchi is the most famous, known as the "bone of Sichuan cuisine", and the east slope of Meishan is its outstanding representative. As early as the Northern Song Dynasty, the brothers Su Dongpo and Su Ru, who also originated from Meishan, had records of eating "three white rice" when they were studying, that is, a bowl of white rice, a plate of salt, and a bowl of pickled radish. The long history of kimchi on the eastern slope of Meishan can be seen.

The thousand-year inheritance has bred a strong foundation for Meishan's modern specialty food industry. As the permanent site of the China Kimchi Food International Expo (hereinafter referred to as the "Bubble Expo"), Meishan has been held for 12 sessions. This year, the 13th Bubble Expo arrived as scheduled, accompanied by the slogan of "Taste in the East Slope Fragrant World", bringing the booming Meishan food industry to the front of the stage once again, showing the world the industrial strength of the eastern slope of Meishan.

Delicious "Heaven forbid"! Meishan Dongpo kimchi boarded Sichuan Airlines

The main venue of the Bubble Expo Meishan and the Chengdu branch venue as a whole take the aviation theme as the core design idea. From October 22nd to 24th, Chengdu Chunxi Road IFS Heritage Square, November 1-5, Meishan Convention and Exhibition Center will continue to carry out this bubble expo exhibition activities. In order to allow more consumers to understand the charm of Dongpo kimchi, with the assistance of Jingdong Logistics, the Meishan Dongpo Kimchi and Sichuan Airlines held hands to create a Sour Flight of Dongpo Kimchi, with the good wishes of the World of Dongpo Kimchi, kicking off the bubble expo.

The cabin was arranged in the style of the bubble expo, and the whole aircraft was built as the exclusive flight of the bubble expo, and every passenger could feel the strong atmosphere of the bubble expo during the flight. In addition, the event also sent each passenger a Dongpo kimchi welfare gift bag, each gift bag contains Ji Xiangju, Li Ji Lebao, Weijute, Lao Tanzi, Chuannan, which are many meishan high-quality food enterprises to try samples, through the small gift bag, also sent to each passenger's hands, sent to thousands of households.

Delicious "Heaven forbid"! Meishan Dongpo kimchi boarded Sichuan Airlines

In addition to flights, the event display area was also set up in the airport VIP hall and the boarding gate, and in the exclusive display area of Dongpo Kimchi Food, bags of beautifully packaged welfare gift bags were distributed to countless passengers, bringing a different Sichuan flavor to the rush of the journey.

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