Video loading...
Tao Ranju Grand View Garden, New Country Chaofang
New upgrade on August 1st!
In the new era, the people's yearning for a better life is becoming more and more intense. Micro-vacation and night economy are becoming new scene formats for residents' consumption. In order to comply with the new trend of changes in residents' consumption, in the second half of 2020, Taoranju Group upgraded the hongenfang in Hong'en Temple Forest Park in Jiangbei District in accordance with the concept of scenic spots, and built Taoranju Grand View Garden and New Guochaofang. With Daguanyuan as the core, catering business as the carrier and culture as the link, New Guochaofang creates a scene-experiential "explosion" cultural block with both trend elements and "Chongqing taste" through the integrated development of cultural refinement, IP shaping, content empowerment, scene performance coordination, and cultural and commercial tourism, and reproduces the new highland of cultural tourism in Chongqing neighborhood
Taoranju Grand View Garden , New Guochaofang takes the national tide style as the background, takes the "scene food experience + intangible cultural heritage industry" as the leading, takes the "cultural exhibition + theme hotel + national tide cultural creation" as the expansion, through the existing culture, business, entertainment, interaction, scenes and other diversified creation, fully implants the Internet red elements, interactive communication, innovative performing arts, characteristic homestays, parent-child interaction and other forms, and strives to create the first Chongqing night economy model - the magic forest, forming a city that blooms in the grand view garden.
◎ Shinkoku Shibo Night View
<h1 class="pgc-h-arrow-right" data-track="27" > one store and one product to create a cultural brand matrix</h1>
Taoranju Daguanyuan New National Chaofang to force the inheritance of food, focusing on food culture, history and category orientation, multi-faceted, all-round introduction of intangible cultural heritage brands, long-established brands, while implanting internet red food formats, folk snacks, launching a store with great characteristics of Daguanyuan, a store and a product, a quarterly update operation model, forming a unique cultural brand matrix, bringing tourists a new experience of aggregated food consumption.
◎ Block scene punch card photo
<h1 class="pgc-h-arrow-right" data-track="61" > light and shadow technology + art New interactive experience scenario mode</h1>
Taoranju Grand View Garden Xinguo Chaofang Neighborhood Public Scene with the theme of National Chao style, Taoran Mid-Levels Osmanthus Forest Hotel has a new interpretation of Taoranju's examination, inheritance and excavation of traditional Chinese architectural culture and residential culture. Xinguo Chaofang also makes extensive use of world-class light and shadow technology, adopts cinematic sets, superimposes a new interactive experience scenario mode, Internet celebrity performance art and year-round cultural activities, and a phenomenon-level neighborhood tourism experience base integrating intangible cultural heritage brands, time-honored brands, Internet celebrity food, performance art and light and shadow technology interpretation is about to come out.
◎ New Country Chaofang Neighborhood
Taoranju Grand View Garden Xinguo Chaofang is a complex space for deep cultural experience with the theme of "Chongqing Memory", which is a cultural space that can awaken the common memory of Chongqing people. Here, visitors can not only taste the food, watch the performance, but also experience the history, experience the tradition, experience the slow life, and truly enjoy a comfortable life.
(Source: Chongqing Taoranju Group)