The summer hit "The Twelve Hours of Chang'an" made the fire crystal persimmon famous. At present, it is the day when the fire crystal persimmon is listed, and recently a news has spread on the Internet, saying that there has been a "recruitment tide" of picking fire crystal persimmons in the Lintong District of Xi'an, where the fire crystal persimmons are produced, with a daily salary of 1,000 yuan, at least 600 pounds per day, and the only requirement is "to climb trees". Netizens estimated that this is the rhythm of 30,000 yuan per month, and they have said: Go, climb the tree!
What is the real situation? Can you really earn 30,000 a month by relying on the skill of "climbing trees"? It is the season of picking fire crystal persimmons, and Red Star News reporters recently went to Xi'an Lintong and the sales market of this new "net red" fruit to conduct news investigations.

The fruit farmer climbed the tree to pick persimmons
【Hot Search】
"Come, can climb trees, daily salary 1000 yuan"
One was titled "Chang'an Twelve Hours with Fire Crystal Persimmons!" The news of the daily salary of fire crystal persimmon pickers is thousands of dollars" recently appeared on the Hot Search List on Sina Weibo. The report stated, "Recruiters said that due to business needs, they urgently hired fire crystal persimmon pickers with a daily salary of 1,000 yuan, on the condition that they 'can climb trees'." ”
The report also said that according to recruiter Zhang Bopan, there are less than 10 online stores in Lintong that sell fire crystal persimmons on a large scale. Due to the limited number of picking workers, in the past, a worker picked more than 200 catties a day and could earn 300 yuan, but now it has risen to 600 yuan a day, but only 400 catties can be picked. In order to avoid bad reviews caused by delivery delays, he decided to raise the daily wage to 1,000 yuan and recruit skilled workers, "just do it for a month, and ensure that I send the goods out on time." Zhang Bopan said, "There are already three or four people on the phone." ”
According to the Red Star News reporter, Zhang Bopan is the owner of a shop selling fire crystal persimmon subnet on the e-commerce platform, and the fire crystal persimmon sold in his store is 3.5 pounds, the price is 25.98 yuan, and it is claimed that 2 pieces are reduced by 5 yuan. As of press time, the online store shows that the number of monthly sales of fire crystal persimmons is 3453 pieces.
The reporter browsed the online store and found that it showed a screenshot of the owner's interview with the Shenzhen News Network at the "Twelve Hours" viewing meeting, and said that the fire crystal persimmon and the Lintong pomegranate were called "Lintong Two Treasures". In the buyer's reviews, basically all are praise, "every one is very fresh" and "not big, all are red, soft and sweet". The only bad review was that the buyer questioned that what the owner sent was not a real fire crystal persimmon, but "July Yellow", and the owner responded that it was absolutely genuine.
Screenshot of the fire crystal persimmon subnet store display report
Red Star News tried to contact the store through the phone number left on its webpage to find out about sales and whether it had recruited skilled workers, but the phone remained unanswered.
【Price】
Fire crystal persimmons sold for nearly 20 yuan a catty
Red Star News reporters also inquired about some e-commerce platforms and found that the current price of fire crystal persimmons is generally about 4 pounds of 20 yuan, calculated down to about 5 yuan per kilogram, the most expensive also sold to a box of nearly 30 yuan. The reporter saw in Chengdu's Hema Xiansheng that its description of Lintong fire crystal persimmons is a "new star" of Internet celebrities, "placed persimmons whose flesh becomes soft, can be sucked by straws, the skin is thin and tearable, soft and sweet", and the price of the goods is 18.9 yuan per pound.
What is the price of fire crystal persimmons in Xi'an? Red Star News reporters visited dozens of fruit shops in Xi'an, and the price of fire crystal persimmons ranged from 4 yuan a catty to 10 yuan a catty, and in Xi'an, hema fresh also had fire crystal persimmons for sale, with a price of 700 grams and 16.9 yuan.
Xi'an Hema fresh fire crystal persimmon price
The reporter also came to The Muslim Street, a famous food gathering place in Xi'an, and found that there were three shops selling fire crystal persimmons, but the store did not use promotional words such as "net red fruit" and "Zhang Xiaojing same style", but only displayed with other specialties. The price of fire crystal persimmons here is divided into 10 yuan a small box, about seven or eight packs, weighing down one or two pounds; there is a large box of 25 yuan, 24 packs, five or six pounds. Although the price of fire crystal persimmons varies, they are basically similar in size, but some persimmons are significantly more ruddy and some are yellowish. As for the color difference, many fruit shop owners in Xi'an explained, "Sometimes it is related to sunshine, but in fact, the taste is similar." ”
【Place of Origin】
"Lintong pomegranate" is more common than fire crystal persimmon
According to public information, fire crystal persimmons, also known as Lintong fire crystal persimmons, are a specialty of Lintong District in Xi'an City, Shaanxi Province. After the fire crystal persimmon softens, the color is dazzling like a fireball, and the crystal is transparent like crystal, so it is called "fire crystal persimmon". In August this year, due to the popularity of "Twelve Hours", Beijing Youth Daily also reported that there was a phenomenon of mixed sale of true and false "fire crystal persimmons" on the Internet. According to the report, real fire crystal persimmons usually do not ripen until October, and the source is only in Lintong. Xi'an Daily has reported that the appearance of fire crystal persimmons in Lintong can be traced back to 644 AD, and the cultivation history of fire crystal persimmons is more than 1300 years.
According to the official publicity of Lintong, Lintong crystal persimmons are mainly distributed in Lintong Lishan Street Office, Xiekou Street Office, Daiwang Street Office and other yanshan Street offices, but the quality produced by Yangjia Village and Daiwang Street Isan Ren Village is the best.
From Xi'an, 35 kilometers east, you will reach Lintong District, which is also home to famous attractions such as the Terracotta Warriors and Huaqing Pond. After driving into the toll booth for a while, fruit trees with yellow fruits hanging from the tops of trees appeared from time to time, "This is the fire crystal persimmon, which is ripe in this season, and we wanted to eat it when we were young, so we directly climbed the tree to pick it and eat it." The taxi driver introduced to the Red Star News reporter, "There will be more in the village, and the mountains are all over the place." ”
However, the Red Star News reporter found that even in Lintong, it is rare to see shops specializing in selling "fire crystal persimmons", and the signs of fruit shops on the side of the road are mostly "Lintong pomegranates", and most of the tricycles on the side of the road are Lintong pomegranates.
【Fruit Grower】
Persimmon trees are tall and brittle, and it is risky to not pick well
Uncle Ren is 65 years old this year, and he lives in Shan Ren Village for generations by raising fire crystal persimmons and pomegranates.
The reporter followed Uncle Ren to a tree full of fire crystal persimmons, only to see him holding a cigarette, tied two empty baskets to the tree in three or two clicks, and then climbed the tree sharply. Uncle Ren held a long bamboo pole in his hand, twisted, two crystal persimmons were picked, and then twisted, and then picked another. From early morning to noon, Uncle Ren returned home with two baskets of persimmons, and said that the total of the two baskets was less than 60 pounds.
"This year's harvest is not good." Uncle Ren said, "In the past, I could pick three or four thousand kilograms of fire crystal persimmons at this time, but this year I can only collect one or two thousand kilograms at most, and I have encountered a cold wave." ”
Uncle Ren told the Red Star News reporter that the picking period of persimmons is only in October, and the persimmons that have just been picked need to be cooked, ranging from 5 to 15 days according to the temperature, "It is not cooked and not delicious, and it can easily tear off the skin when it is cooked, and the taste inside is as soft as quicksand." ”
The Red Star News reporter tasted a ripe fire crystal persimmon, and when he took a bite, the juice was full of sweetness and softness, and there was almost no chewing feeling.
Uncle Ren said that people who have no experience in picking persimmons cannot pick them
Most of the fruit growers in Lintong pick fruits at home for their husbands, and the husband-and-wife model of selling fruits on the street. On weekdays, Uncle Ren's old companion, Wang Daniang, would bring five or six boxes of fire crystal persimmons to the nearby Terracotta Warriors scenic spot to sell. "A box of 24, about three or four pounds, sells for 10 yuan." In Wang Daniang's view, this year's fire crystal persimmons are not more popular, and sales are not easy.
Uncle Ren introduced that the fire crystal persimmons that cannot be sold out are sold by the locals in the freezer, "but it is not cost-effective to put the frozen warehouse, and a large basket of persimmons will be given a storage fee of five or six yuan." "In her spare time, my daughter, who works in Lintong, will help Uncle Ren advertise and sell fire crystal persimmons in the circle of friends," most of them sold to her colleagues and friends. ”
Uncle Ren recalled that he had been picking persimmons for fifty or sixty years, although he still had to rely on himself at the age of 65, "Persimmon trees are tall, the branches are brittle, and inexperienced people can't pick them." The old couple told the Red Star News reporter that they did not find that the fire crystal persimmons sold particularly hot this year.
The fire crystal persimmons in Uncle Ren's house
Born in 1990, Sun Yuhu usually works in Dongguan, but he will save up his year's vacation until October, even if he can't go home during the Spring Festival. "The harvest season for fire crystal persimmons and pomegranates is in October, and I choose this time every year to go home and help." Sun Yuhu is young and very flexible on persimmon trees, and the persimmon tree he picks is not too tall, he does not use bamboo poles, but picks them with his bare hands.
"Picking persimmons is no better than other farm work, and others can't do it, because the pole of the persimmon tree is so brittle that it is easy to break." In order to pick persimmons, no one breaks their arms and legs, which is very dangerous. No one dares to risk asking someone. If the persimmon tree were a little taller, we'd rather have persimmons rotting on it than risk picking them. Sun Yuhu explained to the Red Star News reporter why some fire crystal persimmon trees are full of fruit and no one picks them. He also said that he did not know that "Twelve Hours" brought fire crystal persimmons to the fire, "I feel that this year is similar to previous years." ”
【Village Director】
Fire crystal persimmons are "not red" in the local area
Uncle Ren told the Red Star News reporter that he was older, and this year's harvest was not ideal, and it was good to pick 150 to 180 pounds a day. The young Sun Yuhu said that he could pick about 200 pounds a day, but this was almost the limit of picking persimmons. This statement was confirmed by Uncle Ren, which is far from the recruitment advertisement mentioned in the previous report of picking at least 600 pounds a day.
What is the scene of Yangjia Village, which is also famous for producing high-quality fire crystal persimmons? Feng Xiaojun, a villager who is packing pomegranates for delivery with his family, told Red Star News, "We produce and sell our own pomegranates, and we all sell pomegranates in the circle of friends, and we can sell them out." When asked if his family had any fire crystal persimmons, Feng Xiaojun said that there were also pomegranates, but the main pomegranate.
The Red Star News reporter also visited several farmers in Yangjia Village, and the yards were full of freshly picked pomegranates, selling for prices ranging from 5 yuan to 2.5 yuan per catty. More than one farmer said it was too late to pick persimmons, and now the most important thing is to pick pomegranates.
Why not ask someone to pick it? Farmers all shook their heads and said, "Picking persimmons is so dangerous, who dares to ask for someone?" No one is held responsible for what goes wrong. For the news of 1,000 yuan of persimmon picking on the Internet to recruit workers, farmers are constantly waving their hands, "It is impossible and impossible, if it is 1,000 yuan a day, I will be the first to go." ”
Fire crystal persimmons
Jiao Haiyu, secretary of the Yangjiacun branch, told Red Star News that he had heard rumors that fire crystal persimmons were selling hot on the Internet, "I heard that because "Twelve Hours" was on fire, there are now one boxes that sell for 30 yuan and free shipping. Jiao Haiyu revealed that the reason why fire crystal persimmons are Lintong specialties is mainly because the soil of Lintong is red silt soil with sand and gravel soil, and the persimmons grown have a unique quicksand taste. ”
Jiao Haiyu said that the fire crystal persimmon is not as well-known and valuable as imagined in the local area, "because the fire crystal persimmon is only available in this month, you see the current network transportation, are not ripe persimmons, because it is hard, it can withstand the toss of long-distance transportation." "Persimmons that have not been sold out can be stored in the freezer," so that they can be sold until the Spring Festival, but the fire crystal persimmons put into the freezer must be eaten immediately as soon as they are thawed, and cannot be transported for long distances, so they can only be digested locally. ”
Jiao Haiyu revealed that the local purchase price of fire crystal persimmons this year is generally between 1.2 yuan and 1.5 yuan per kilogram, which is almost unchanged from previous years, "Many vendors also buy up and put freezers, in order to sell in the spring when there are more tourists, pull up the price a little." ”
Liu Tao, director of Yangjia Village, said, "I have also watched the news of the 1,000 yuan recruitment, and I feel that some online stores have speculated in order to raise the market price." He revealed that there are almost no local people to pick persimmons, "this risk is too big." ”
Since the online store makes money, why don't the villagers try to open an online store to sell it? Jiao Haiyu was a little helpless, "In fact, in the early years, our government did a lot of e-commerce training for villagers, but the villagers' cultural knowledge was still limited. Jiao Haiyu revealed that many villagers rely on the circle of friends to sell fire crystal persimmons, or there is a relatively stable source of customers.
【Expert】
As long as it doesn't deviate from market value
Legal compliance should respect this economic law
A Red Star News reporter learned from a trader who has been collecting persimmons in various villages in Lintong for a long time that this year's purchase price is more than 1 yuan per kilogram, not more than 1.5 yuan, "no different from previous years." The vendor revealed that he could buy more than 1,000 kilograms of fire crystal persimmons every day, which was not much different from previous years, and he did not feel that this year because of the TV series to bring fire to the fire crystal persimmons.
In a large-scale old fruit wholesale market in Xi'an, the price of their own fire crystal persimmons pulled and sold by fruit farmers ranges from 1.6 yuan to 1.8 yuan per kilogram, while in the wholesale fruit storefront, the price is 2 yuan per kilogram, but it is sold in whole boxes, a box of five or six pounds, and the price has risen from 10 yuan a box in Lintong to 18 yuan.
Shops selling fire crystal persimmons in the Xi'an wholesale market
Through the survey, although the fire crystal persimmon has become a "net red fruit", the fruit farmers in the production area do not seem to enjoy the dividend, and the price of the fire crystal persimmon has not been increased locally. On the contrary, because of the concept of "net red", its price has risen in some online stores, fruit shops, and large supermarkets. So, is there really a "1,000 yuan recruitment picker, 600 pounds a day"? Is the online store suspected of hyping up the concept to raise the market price? The Red Star News reporter interviewed Dong Yizhi, a special researcher of the China E-commerce Research Center, a compliance supervision expert and a lawyer.
In Dong Yizhi's view, this is in line with economic laws, "the circulation channel may take most of the profits, as an industrial chain, this is so." He said that if the price of the place of origin is low, you need to find the reason from yourself.
For malicious hype? Dong Yizhi said, "As long as it is not malicious speculation and deviates from market value, legal compliance should respect this economic law." Although local farmers said that they could not pick 600 pounds, there is a suspicion of false speculation, but how to define this concept of unattainable? ”
Dong Yizhi suggested that if you want to change this gap between data and networks, local governments can solve it through some associations or cultivate farmers' own entrepreneurial awareness, such as developing brands. "This news has made the fire crystal persimmon fire, so has the local government taken action to increase local direct production and direct sales, which is also a major feature of the Internet economy."
Red Star News reporter Chen Cheng Yuan Ye Photojournalist Tao Ke
Edited by Yu Manga