On October 14, the new generation of vivo X200 series flagship mobile phones was released. As a blockbuster domestic flagship series, the vivo X200 series for the first time integrates the four major vivo blue technologies that have been fully upgraded, bringing the "one super multi-functional" annual flagship mobile phone, achieving a comprehensive leap in performance, communication, screen, battery life, AI and other "multi-functional" experiences.
Among them, vivo X200 Pro is equipped with Ultra and the same Zeiss 200 million APO super telephoto and upgraded self-developed large model image quality enhancement algorithm, Zeiss outsole T* main camera adopts a new generation of image sensor blueprint jointly defined by vivo and Sony x Sony LYT-818 to achieve a "super" evolution of mobile image capabilities.
This time, vivo released three products: vivo X200, vivo X200 Pro and vivo X200 Pro mini. Among them, vivo X200 and vivo X200 Pro have a total of sapphire blue, titanium, white moonlight, and four colors of Midnight Black, which will be officially sold on October 19, vivo X200 starting at 4299 yuan, vivo X200 ProStarting at 5299 yuan. vivo X200 Pro mini has a total of titanium blue, micro pink, straightforward white, simple black four colorful colors, will be officially sold on October 25, starting at 4699 yuan.
From 2021 to 2023, vivo ranked first in China's mobile phone market in terms of sales for three consecutive years. In 2024, vivo will continue to win the sales championship in the first three quarters and is expected to be the No. 1 sales volume for four consecutive years. At the same time, vivo's performance in the 4000-6000 yuan price segment has made significant progress. The market performance is unbeatable, and it is inseparable from the continuous development of vivo blue technology.
The "super" evolution of software and hardware integration has climbed to a new peak of professional mobile imaging
vivo has been deeply engaged in mobile imaging for many years, promoted the accumulation of self-developed technology, and carried out extensive technology co-research with top partners in the supply chain, and successfully created generations of imaging flagships. As a new generation of imaging flagships created by vivo in 2024, vivo X200 Pro and vivo X200 Pro mini's Zeiss outsole T* main camera is equipped with a new main camera sensor blueprint jointly defined by vivo and Sony x Sony LYT-818 (1/1.28 inch), using 22nm process technology, equipped with vivo's self-developed VCS bionic spectrum 3.0 technology, which not only achieves better power consumption, but also greatly improves HDR specifications. With a 1.57 aperture and a custom lens with precision jump technology, the main camera is 1 inch for the main camera and the video is more than 1 inch for video across the board. Outside of the main camera, the telephoto is stronger. vivo X200 Pro is equipped with the same Zeiss 200 million APO super telephoto as Ultra, and with the blueprint image algorithm large model image quality enhancement technology, the detail performance of 20 times and above is significantly improved, effectively improving the image quality of telephoto high-magnification ZOOM, and achieving a telephoto hard core power that is significantly ahead of the industry.
The powerful telephoto strength also brings a better experience for shooting on stage, landscape, night scene, macro, portrait and other scenes, as well as video shooting. vivo X200 Pro has an industry-leading stage mode, with 200 million pixels that can achieve 100x zoom, allowing concerts to easily freeze the wonderful performance moments at a distance of 30x. At the same time, the landscape mode is innovatively launched, integrating a variety of landscape shooting functions such as night scene, starry sky, moon, time slow gate, HDR, master imaging style, etc., to shoot landscape blockbusters with one click; The vivo X200 series telephoto night scene shooting is ahead of its competitors in the same period, among which the Pro version can achieve a maximum magnification of 20x equivalent to 2.7:1 in telephoto macro with the blessing of a stronger telephoto outsole. In addition to the 85mm high-pixel close-up, vivo X200 Pro adds a new 135mm portrait focal length, and a new long-focus sports portrait capture to easily capture moving moments and bring an extraordinary portrait photography experience. The vivo X200 series also supports Live Photo direct from the phone, which can be published on multiple social platforms, making social sharing more vibrant.
In addition to the leap in camera capability, video capability has also achieved a "super" evolution. vivo X200 Pro is equipped with the self-developed Blueprint image chip V3+, which has comprehensively improved its basic video capabilities, bringing industry-leading 4K backlit portrait recording, equipped with a new self-developed 4K AI video beautification algorithm, and greatly improving the stabilization effect. In addition, vivo X200 Pro also supports industry-leading 4K 120fps video recording and movie slow motion, as well as front and rear full-focal length 4K 60fps HDR Dolby Vision, which achieves high dynamic range and excellent Dolby display under high specifications, backlit portraits and large light ratio scenes can also be easily shot, and supports editing and output of Dolby original films in the cutout. The addition of the full-range 4K 60fps 10-bit Log video function further meets the creative needs of professionals, making the vivo X200 series not only an image shooting tool, but also an image creation tool, bringing more users a humanized professional image experience.
Go deep into the bottom layer to participate in chip R&D and innovation, and forge a flagship "high-energy" experience
In 2023, vivo and MediaTek will usher in the era of all-big cores for the industry. In 2024, vivo will once again work with MediaTek to design and define the second-generation all-core 3nm Dimensity 9400, leading the industry into the second-generation all-big-core era. The vivo X200 series is equipped with the Dimensity 9400 flagship platform for the first time in the world, using the new Arm Cortex-X925 ultra-large core CPU, with a frequency of up to 3.626GHz. The 12-core flagship GPU delivers exceptional gaming performance and pushes the mobile gaming experience to a whole new level. The in-depth tuning of the vivo blue crystal chip technology stack not only fully stimulates the performance of the Dimensity 9400 flagship, but also achieves excellent power consumption control, completes the balance of high performance and low power consumption, and fully empowers the vivo X200 series to provide an excellent experience in eight dimensions: performance, power consumption, gaming, communication, security, imaging, display, and AI.
In addition, relying on the blue crystal chip technology stack, vivo and Arm have established a joint laboratory to feed back user experience requirements and actual scenario problems to the technology source Arm, so that the chip design can be optimized from the architecture level, so as to meet the real needs of consumers to a greater extent, and give full play to the performance of the chip, bringing users an industry-leading experience. This move also means that vivo has deeply explored the underlying technology of the chip, and has worked with partners such as Arm and MediaTek to realize the full-link closed loop of chip technology from definition, development to tuning, so as to provide strong support for improving the user experience of mobile phone terminals. At the press conference, Will Abbey, Executive Vice President and Chief Commercial Officer of Arm, and Xu Jingquan, Senior Vice President of MediaTek Group, took the stage to unveil the new products with Hu Baishan, Executive Vice President, Chief Operating Officer of vivo and President of vivo Central Research Institute.
The "multi-functional" experience has comprehensively leapfrogged and once again refreshed the high-end flagship standard
In addition to the high-energy experience of carrying the Dimensity 9400 and bringing mobile phone performance, the vivo X200 series also has more high-energy flagship experiences. Creating a comfortable and eye-friendly mobile phone screen is the goal that vivo has been continuously cultivating in screen technology. The vivo X200 series adopts the ZEISS Master color screen, and the blessing of ZEISS natural colors in the whole link makes the vivo X200 series achieve a more realistic and accurate industry-leading display effect. At the same time, the peak brightness of the screen of vivo X200 Pro can reach up to 4500nit, the picture is clearly visible in strong light, and the maximum 120Hz adaptive dynamic refresh rate brings a smooth user experience. The full-brightness and high-frequency PWM dimming of vivo X200 Pro and vivo X200 Pro mini achieve the industry's lower flicker in the full-brightness environment, with SVM as low as 0.03, effectively solving industry problems such as strobe and brightness jumps when the medium and low brightness changes to medium and high brightness, and the deeply customized screen also achieves 3 times the durability and lower power consumption, creating an industry-leading screen eye protection solution.
This time, the vivo X200 series also launched the world's first kilometer-level networkless communication. Jointly developed by vivo and MediaTek, the technology can achieve point-to-point and long-distance communication through Bluetooth connection in extreme environments without cellular networks, and supports SOS text broadcasting, one-to-one voice intercom and text communication, map location display, etc., and has high use value in scenarios such as field surgery and disaster rescue.
The vivo X200 series is also equipped with OriginOS 5 for the first time, and reconstructs the OS experience with AI as the core, launches new functions such as Atomic Island and Small V circle search, and uses AI that understands Chinese better to create functions such as Blue Heart Little V, Little V Help, and Little V writing, and more efficiency tools such as universal documents and small V cross-terminal are added, bringing a richer and more diverse wisdom experience to people's lives and work. The blue ocean battery life system of the vivo X200 series has also been upgraded again, equipped with the third-generation silicon anode technology, and the energy density has reached a record high, while the cycle life has also reached a new high in the industry. Among them, the vivo X200 Pro has a battery capacity of up to 6000mAh. The ultra-large capacity blue ocean battery of vivo X200 series adopts semi-solid-state battery technology, which maintains stable operation even in the low temperature limit environment of around -20°C.
The new natural aesthetic process leads the new trend of the flagship design of the year
Both inside and outside, it is the choice of the flagship. vivo X200 and vivo X200 ProThe fuselage adopts a fully contoured micro quadruple design, and the four sides and corners are symmetrical and unified, among which the physical quad equilateral of vivo X200 Pro achieves a narrower 1.63mm in the industry, and the screen lights up and the luminous area is like water poured in a cup, surplifying but not overflowing, which has both the warm and moist feel of the curved screen and the immersive look and feel of the straight screen. vivo X200 and vivo X200 Pro bring a total of four colors: sapphire blue, titanium, white moonlight, and midnight black.
vivo X200 Pro mini adopts a high-value straight screen design, with a 6.31-inch small straight screen with extremely narrow four equal sides, and an 8.15mm ultra-thin body weighing only 187g, bringing a comfortable grip and easy to start with in your jacket pocket. The vivo X200 Pro mini has released a total of four colorful colors: titanium blue, micro pink, direct white, and simple black. Among them, titanium blue is extracted from nature's healing soft turquoise, and micro powder is a romantic combination of colorful colors and metallic textures of falling cherry blossoms. vivo X200 Pro mini is also equipped with Zeiss super telephoto, which adopts a periscope design and supports telephoto macro, and has a main camera image sensor blueprint jointly defined by vivo and Sony x Sony LYT-818, and the image strength is "super" online. In addition, the Blue Crystal x Dimensity 9400, kilometer-level networkless communication, Zeiss Master color screen, full-brightness high-frequency PWM dimming, OriginOS 5 AI new experience, 5700mAh large battery, etc., work together to create a "super multi-functional" annual pocket flagship.
The Video Plus Contest is back in action with a new upgrade of the telephoto and macro units
At the press conference, the 2025 vivo image plus mobile phone photography contest jointly organized by vivo and Zeiss was also launched. The new competition is based on the six submission units of the previous year: portrait, scenery, night, sports, group pictures, and macro. At the same time, in order to support the creation of college students, vivo has also set up a special student photographer award, and will join hands with major college photography clubs across the country to establish the vivo college photography alliance to encourage young students to tell youth stories with their lenses and inject more vivid expressions into moving images. Dig deep into high-quality moving image works, and witness the upward power of images with the majority of creators. The 2025 vivo Image Plus Mobile Photography Contest is open for submissions from now on and will officially close on May 14, 2025.
The prices are 4299 yuan, 5299 yuan, and 4699 yuan respectively, and will be fully sold on multiple platforms
vivo X200 series three new product prices were announced at this press conference, of which vivo X200 has 12GB+256GB, 12GB+512GB, 16GB+512GB, 16GB+1TB versions, the prices are 4299 yuan, 4699 yuan, 4999 yuan, 5499 yuan; vivo X200 Pro has 12GB+256GB, 16GB+512GB, 16GB+1TB, 16GB+1TB (satellite communication version) versions, and the prices are 5299 yuan, 5999 yuan, 6499 yuan, and 6799 yuan respectively; vivo X200 Pro mini has 12GB+256GB, 16GB+512GB, 16GB+1TB versions, and the prices are 4699 yuan, 5299 yuan, and 5799 yuan respectively.
The pre-sale of the three new products will start immediately after the end of the press conference, and users can enjoy up to 24 interest-free installments, vivo care + buy one year get one year free, or buy one year free with broken screen treasure.
At the same time, vivo launched a trade-in activity, buying a new vivo X200 series machine, and subsidizing 100 yuan for 300 yuan; Vivo old users will be upgraded with an additional subsidy of 200 yuan, with a total of up to 1,000 yuan. The vivo X200 and vivo X200 Pro will be officially launched on October 19, and the vivo X200 Pro mini will be officially launched on October 25. 3 days before the first sale, you can buy vivo X200 and get a limited number of vivo backpacks, buy vivo X200 Pro and vivo X200 Pro mini, and give a limited number of vivo TWS A3 earphones, and you can also enjoy a new phone rights package worth more than 1200 yuan. The final rules are subject to the detailed rules announced by the store.
vivo IoT is committed to becoming an indispensable partner for users
vivo WATCH GT is the first to bring "no network communication" at the same price, the watch incarnates into a walkie-talkie, realizes long-distance one-to-one voice intercom without cellular network, and can quickly call for emergency help without network with one click, and adds brand car keys such as BMW, MINI, Maverick electric car, Tesla and Tailing, and a variety of new apps are also available in the built-in watch app store; vivo Pad3 series has upgraded the "intelligent naming of recordings" that fits the recording content, supports call recording of 8 communication software such as QQ, and brings new functions such as "10 times the canvas for handwritten notes" and "simultaneous interpretation" for atomic notes, vivo Pad3 Pro is the first batch of tablets in the industry that support 120 frames of "national shooting mobile games", and the game experience is smoother; In addition, three new products, vivo TWS 3i, vivo 45W self-wired power bank and 22.5W self-wired power bank, were also unveiled at this press conference, further improving the vivo IoT family bucket.