After all, in terms of quality and reliability, after so many years, the joint venture has been steady and steady in terms of word-of-mouth, and has won the trust and support of many families. Especially in the segment of mid-size sedans, many people are willing to try joint venture brands, especially the three Japanese models of "Accord, Teana, and Camry". In their hearts, buying these three Japanese sedans may be that they feel more cost-effective and more worry-free to drive.
It may be that there is no confidence in the independent brand, so for a long time in the past, the joint venture brand has been in control of the pricing power and market dominance. However, with the rise of domestic new energy vehicles, Japanese brands cannot continue to consolidate their market share by instilling the concept of "driving is not bad", so the only option is to reduce prices. Therefore, at this time, everyone will choose to buy a Japanese car because the cost of buying a car is lower and more cost-effective. This includes the model we are going to talk about today, which is Dongfeng Nissan's Teana. At present, in order to supplement the market competitiveness, this car has launched a personalized 2.0L SV black and gold version, the official price is 191,200 yuan, the price seems to be a bit expensive, in fact, combined with the current preferential policies of this car: trade-in to the highest discount of 70,000 yuan (the information is for reference only, it is recommended to refer to the quotation of local dealers), the price after the discount is not expensive, and there is still a certain cost-effective advantage.
In addition to the price advantage, the new Nissan Ethereal 2.0L SV Black Gold Edition also carries the 20 years of user reputation + quality endorsement of the Ethereal series. Speaking of the history of this car, Teana has a 20-year model iteration process, and after 7 generations of product upgrades, it has now accumulated 2 million users. I still remember that in 2010, this car was affectionately called the "mobile leather sofa" because of the high seat comfort. But today, the current Teana updated to the seventh generation has suffered a "Waterloo" in terms of space comfort, because the excessive pursuit of fashion sports in appearance has led to a reduction in rear headroom, and at the same time, the longitudinal leg room has been overtaken by the Passat, and the power performance has been pursuing stability, so it has been at a disadvantage in terms of product competitiveness.
But some people don't think that now Nissan Teana has been eliminated from the market. Because the price after the discount has fallen to more than 120,000 yuan, this price is generally the price of a joint venture compact car, but now you can buy a classic Japanese medium-sized car with a higher positioning and more solid materials, this cost performance is not just as simple as "real fragrance". Returning to the whole, we will mainly analyze the product power of the Nissan Teana Black Gold Edition today.
The new car is positioned as a mid-size car and is a standard family sedan with a body length of 4,906 mm, a wheelbase of 2,825 mm, and a height of 1,447 mm. From the outside, many people think that the shape of the current Teana is more outlandish, and the classic "V-Motion" grille is enlarged to the border, forming an exaggerated multi-section banner chrome grille, which is honestly not friendly to "secret fear patients". In addition, the Ethereal has always maintained a similar design style to the Sylphy, which also reduces the recognition of the model in many cases. But starting from the details, you will find that the black and gold version has replaced many of the front and rear surround trim strips with gold, and with the black body paint, it can further enhance the recognition of the vehicle. In addition, the rear of the car also uses a blackened V-shaped LED taillight design, with a dense rim design, and the overall fashion sense of the appearance is still worth affirming.
In the car, the black and gold version of the Ethereal has made more changes, on the basis of continuing the interior design of the current Ethereal Ethereal, the new car has replaced the trim plate of the center console, replaced with a mica gray trim, with the steering wheel, door panel armrests, and metal trim strips on the seats, the overall atmosphere is different and looks more advanced. In addition, the positioning of the new car is between the Yuexiang version and the premium version, and the price is 2400 yuan more expensive than the Yuexiang version, in exchange for the front seat heating/ventilation, and the car machine supports voice recognition and voice control, which improves the comfort of travel.
As for the power, the new car continues to be equipped with a classic and durable 2.0L engine, with a maximum power of only 115kW and a peak torque of 195N·m, compared with the mainstream 1.5T power and 1.5L plug-in hybrid power, there is no competitive advantage, and the transmission system is still a CVT gearbox, WLTC comprehensive fuel consumption is 6.41L/100km"Very pragmatic".
epilogue
In fact, today, China's auto market has already ushered in earth-shaking technological changes, and Japanese brands such as Nissan, Toyota, Honda, etc., are still adhering to the traditional reliability and value retention rate, which is undoubtedly against the entire young consumer market. They don't seem to understand what young people really want, but blindly advocate "pragmatic and reliable", but in the end in the eyes of young consumers, talking about the cost-effectiveness of joint venture brands seems to be a thing of the past.