"The maternal and infant market has always been known for its highly targeted and refined needs, whether it is expectant mothers or newborns, they need special products and services to meet their unique physiological and life needs. This particularity makes the maternal and infant market present a distinctive feature of personalization, differentiation and specialization, which prompts maternal and infant brands or products to have a deeper insight and understanding of consumer needs, and then provide more accurate products and services. In the field of drinking water for maternal and infant consumption, this demand innovation is also more significant. Wang Li, designer of the maternal and infant series of the easy-to-open water purifier, said.
Because the immunity of infants and pregnant women is relatively low, and the resistance to harmful substances is weak, the maternal and infant population has extremely high requirements for water quality, and the World Health Organization also has relatively strict standards for maternal and infant water. Among the many water purification brands, since its establishment, Yikaide has paid great attention to the field of maternal and infant water purification. After long-term and in-depth research on maternal and infant populations, we have successfully developed a series of precise products and services designed for maternal and infant populations, providing a pure and safe guarantee for family maternal and infant drinking water. Excellent water purification technology and product design have also made Yikaide successfully enter the field of maternal and infant water purification.
It is reported that as early as 2019, Yikaide began to lay out the maternal and infant water purification track, and carried out exclusive design and corresponding technology research and development according to the special needs of the maternal and infant population. At the same time, Yikaide has also reached strategic cooperation with Tmall Genie and Jingdong Xiaojia to integrate intelligent technology into water purification products, and launched a maternal and infant series of water purifiers A9, PD3, PD4, etc., providing a more convenient and intelligent drinking experience for mothers and infants.
Regarding the definition of healthy water, Hou Li'an, an academician of the Chinese Academy of Engineering, once pointed out that healthy water is water that can promote human health by drinking it for a long time under the premise of meeting the water quality safety and sufficient water quantity. Yikaide is well aware of this, so it constantly upgrades its water purification technology, striving to efficiently filter harmful substances while retaining minerals that are beneficial to the human body, and the effluent truly meets the standard of direct drinking for mothers and infants. In addition, Yikaide also pays attention to the design of products, supplemented by excellent design, to add protection to the intelligence and convenience of maternal and infant drinking water.
In terms of water purification technology, the maternal and infant water purifier adopts maternal and infant level professional filtration technology, which can efficiently remove heavy metals, bacteria, viruses and other harmful substances in the water. At the same time, taking into account the actual needs of mothers and babies in daily life, Yikaide also pays attention to the intelligence and convenience of products, and introduces an intelligent control system. Take the A9 of the tmall genie system as an example, users can easily realize the operation of taking water through the voice interaction function, freeing their hands; At the same time, through the mobile phone tmall elf APP, users can learn about water quality, filter status and other information at any time, realize remote control and intelligent reminders, so that maternal and infant families are more worry-free and labor-saving.
In terms of product design, the easy-to-open maternal and infant water purifier also fully considers the actual needs of maternal and infant families. For example, the product is equipped with a 45-degree constant temperature bubble milk function, which is convenient for brewing milk powder and supplementary food, eliminating the cumbersome processes such as boiling water, cooling, and temperature testing; At the same time, multiple water temperatures and water levels are designed to cater to more usage scenarios. In addition, Yikaide also pays attention to the safety of the product, and is equipped with UV sterilization function (the antibacterial rate can reach 99.9%) and a safe child lock function to prevent the baby from being touched by mistake and provide water peace of mind for the mother and baby family. In terms of appearance, the easy-to-open maternal and infant water purifier also pays attention to aesthetics and practicality to meet the aesthetic needs of modern families.
At the new product launch conference in 2023, Yikaide officially released the A9 PRO maternal and infant milk purifier. As an upgraded version of the A9 purifying and heating machine, the A9 PRO Maternal and Infant Milk Purifier adopts an innovative PCNFC low-sodium integrated core design according to the characteristics of China's water quality and the special needs of mothers and infants, which can filter excessive sodium ions and other heavy metals in tap water, and at the same time grab beneficial minerals to meet the iron needs of Chinese babies from 0 to 12 months. In addition, the product also has built-in self-circulating targeted UV sterilization technology to achieve long-term sterilization of the waterway and ensure that every drop of water reaches the sterile grade.
Healthy water is not just "on paper", in order to promote the water purifier maternal and infant standards are more authoritative and professional, Yikaide joint China Household Electrical Appliances Research Institute, Beijing Zhongqinglian Certification Center for professional testing and certification, after a strict process, Yikaide maternal and infant water purifier meets the "Technical Specifications for Characteristic Product Certification Technical Requirements for Maternal and Infant Water Purifier Certification" standard, and obtains the "maternal and infant grade characteristic water purifier certification", which is an affirmation of the quality and performance of Yikaide products, and further proves its professionalism and strength in the field of maternal and infant water purification.
With the concept of healthy drinking water deeply rooted in the hearts of the people, the easy-to-open maternal and infant water purifier has won the trust and praise of the majority of maternal and infant families. More and more households are choosing Yikaide to escort the safety of drinking water.
Regarding the layout of the maternal and infant track, Wang Li pointed out, "Yikaide will continue to deepen the field of maternal and infant water purification and continuously launch more innovative products to meet the needs of Chinese maternal and infant family consumers for high-quality water." Under the guidance of the development direction of understanding water and understanding the needs of Chinese families, Yikaide is expected to accelerate its pace again, enter thousands of households in China, and bring healthy and safe drinking water experience to more families. ”