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7 minutes away from 1414 yuan! Users received orders at sky-high prices 7 years ago, and Didi responded: Drivers mistakenly lost [with market size forecast for the online car-hailing industry]

author:Qianzhan Network
7 minutes away from 1414 yuan! Users received orders at sky-high prices 7 years ago, and Didi responded: Drivers mistakenly lost [with market size forecast for the online car-hailing industry]

Source: Photo.com

Recently, a Didi user posted an unpaid order for his Didi Chuxing, which turned out to be an order from 2017. The whole trip is only about 2 kilometers and 7 minutes, but the price is as high as 1414 yuan, and the reply from Didi customer service is "normal, just pay".

On May 13, #女子收滴滴7年前7分钟路程天价账单#登上热搜 sparked heated discussions among netizens. In response, Didi's official Weibo post said: "We are very ashamed that the platform's customer service failed to deal with the relevant problems in a timely manner, and sincerely apologize to users." ”

According to reports, the passenger's stated order time is on October 22, 2017, the estimated mileage is 1.588km, and the amount should be 14 yuan, but the bill amount is 1414 yuan, and the bill is unfinished. After verification, there was an abnormality in the cost of the order, and the preliminary judgment was that it was caused by the driver's misinput twice at that time. The customer service said that the passenger had been contacted again and that the order amount had been modified.

Didi said that it will continue to improve and improve its relevant product capabilities. At present, when there is an abnormality between the taxi driver's input fare and the actual mileage and estimated price, the platform will intercept it and remind the driver to check the fare. In addition, users who have activated passwordless payment do not need to worry, if the fare is abnormal, Didi will intercept the bill and will not pay it automatically, and the passenger must manually confirm and pay.

Panorama of the ride-hailing industry chain

The online car-hailing industry chain includes upstream vehicle and technical service providers, midstream online car-hailing service providers, and downstream application scenarios. Upstream vehicle suppliers mainly provide vehicle tools and services required for business development of online car-hailing platforms, such as vehicle sales, car leasing and trade, etc.; Midstream ride-hailing service providers are mainly divided into third-party ride-hailing platforms and aggregate ride-hailing platforms, which allocate orders, plan routes, and provide vehicle-related combination services for downstream ride-hailing taxis, ride-hailing express, ride-hailing ride-hailing, ride-sharing/ride-sharing, etc.

7 minutes away from 1414 yuan! Users received orders at sky-high prices 7 years ago, and Didi responded: Drivers mistakenly lost [with market size forecast for the online car-hailing industry]

The industry concentration is high

The main players in the online car-hailing industry in mainland China can be divided into three categories, including traditional car companies such as Xiangdao Travel, Cao Cao Travel, and Shouqi Ride-hailing, Internet companies such as Harrow Chuxing, Ctrip, and Baidu Maps, as well as other entrants such as Didi Chuxing, Wanshun Ride-hailing, and Shenzhou Limousine.

7 minutes away from 1414 yuan! Users received orders at sky-high prices 7 years ago, and Didi responded: Drivers mistakenly lost [with market size forecast for the online car-hailing industry]

With the support of policies, the development prospects are good

According to the "2021 Travel Industry Market Insights" report released by Wilson Automotive, China's online car-hailing market is expected to reach 434.1 billion yuan in 2025, with a compound growth rate of about 10% from 2022 to 2025. With the growth of the industry scale and the full competition of the market, from 2026 to 2027, the growth rate of the market size of China's online car-hailing industry may decline, but it will still maintain a growth trend, with an expected growth rate of between 5% and 7%, and the market size is expected to reach 487.8 billion yuan by 2027.

7 minutes away from 1414 yuan! Users received orders at sky-high prices 7 years ago, and Didi responded: Drivers mistakenly lost [with market size forecast for the online car-hailing industry]

Ji Xuehong, director of the Automotive Industry Innovation Research Center of North China University of Technology, believes that 2023 will be a year for the online car-hailing industry to resume growth, and the number of online car-hailing orders will increase significantly compared with previous years. In addition, the order volume of the aggregation platform accounts for about 30% of the total order volume, and the situation of one dominant company in the past is changing.

Ji Xuehong said that the overall compliance rate of the industry continued to improve last year, and the compliance rate will continue to rise this year. The regulatory authorities attach great importance to the compliance rate, and the regulatory pressure will also be passed on to the platform to urge it to access the compliant capacity. Judging from the data, the compliance rate of major platforms has gradually improved. On the other hand, non-compliant vehicles save on insurance and depreciation costs, and most part-time drivers are reluctant to change the nature of their vehicles, so there are still many obstacles to improving the compliance rate.

Prospective Economist APP Information Group

For more research and analysis of this industry, please refer to the "Research and Analysis Report on Business Model Innovation and Investment Opportunities in China's Online Ride-hailing Industry" by Qianzhan Industry Research Institute

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