Recently, the new medium and large luxury SUV of Wenjie Automobile, the M9, has exceeded 80,000 units with its outstanding performance! This is a gratifying figure, and one can't help but wonder about the new car.
The breakthrough of the M9: the domestic luxury car market ushered in a new milestone!
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At the same time, we also learned from insiders that BMW's flagship SUV, the X5, which once won countless loyal fans with its excellent quality, has now dropped orders sharply in most regions! This news has undoubtedly cast a dark cloud over the luxury car market.
The M9 has left the BMW X5 out of order
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So, what kind of ability does the M9 have to stand out in such a competitive market? Let's first listen to what owners who have experienced the M9 have to say.
It can be seen that the excellent driving experience and exquisite and fashionable design concept are undoubtedly important reasons for the rapid success of the M9, a "dark horse". In stark contrast, it is the current dilemma that the X5 is facing.
We have learned from BMW insiders that in recent months, the number of orders for the X5 has fallen off a cliff in most regions, and dealers have called on the headquarters to take urgent measures to deal with it. And in first-tier cities, the popularity of the X5 is even outrageous.
What is the reason for the severe decline in sales of this luxury SUV? Some analysts pointed out that the X5's overly conservative design concept may have been difficult to meet the needs of modern consumers for fashion sense and personalization. At the same time, BMW's high pricing strategy for products over the years may also make the X5 drift away, which seems to be a little powerless in today's fierce competition.
Nowadays, times have changed, and I don't have the money to buy BBA
In the face of such a difficult situation, we certainly expect BMW to reflect on it and take decisive measures in a timely manner, after all, we once had high hopes for this world-renowned luxury brand.
Netizens are anxious waiting for the car
Perhaps the X5 needs to make a breakthrough in the design concept and create a new image with a more contemporary and sporty atmosphere. Perhaps BMW also needs to assess the situation and adjust the high pricing strategy of its products. In short, maintaining the status quo is by no means a good strategy.
Write at the end
Let's wait and see, and look forward to the X5 making a comeback and starting a more intense and interesting battle with new star models like the M9! At the same time, we also hope that the two companies can work together in the future and continue to innovate with the spirit of innovation to bring us more extraordinary experiences.
Note: Some of the videos and pictures in the article are from the Internet