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With the continuous growth of the mainland film market, more and more overseas blockbusters have begun to choose to be released in the mainland.
Due to cultural differences, different audience tastes and other reasons, the performance of these overseas blockbusters in the mainland market is not satisfactory.
Especially for films that are too complex and difficult to understand, it is even more difficult to succeed in the mainland market.
Under these circumstances, Rise of the Planet of the Apes: New World will have to face many challenges if it wants to succeed in the mainland market.
It has to attract enough people into the theater, and the audience has more choices and more competition.
If a film can't catch the audience's attention in a short period of time, it will be difficult to succeed at the box office.
The light and shadow on the screen quietly bloomed, and a sci-fi blockbuster "Rise of the Planet of the Apes: New World" was grandly released in the mainland, like a bright star jumping into the audience's field of vision.
As a sequel to the high-profile "Rise of the Planet of the Apes" series, this film undoubtedly carries the expectations and curiosity of many fans.
With the simultaneous release of the film in North America, a strange controversy gradually arose, and various criticisms poured in.
Even those audiences who have not yet entered the door of the theater have vented their dissatisfaction and disappointment on online platforms.
This begs the question: is this film about making money or pursuing art? This is not just a question of film, but an eternal debate between business and art.
Golden Weekend, for a film, means the focus of attention and the popularity of seats, and it is also the touchstone of the box office.
The performance of "Rise of the Planet of the Apes: New World" at this critical time is worrying.
The dismal box office on the first day seems to indicate that its future fate may not be optimistic.
What is it about this much-anticipated sci-fi blockbuster that is in such a difficult situation? On the one hand, people are beginning to question the original intentions of the producers.
Is it to make money, or is it to pursue a higher artistic realm? What is the balance between business and art? These questions have become a hot topic among many fans for a while.
Perhaps, the root of the problem is not the quality of the film itself, but the impact of marketization on the film industry.
Nowadays, commercial films are all the rage, and filmmakers tend to focus more on box office revenue than artistic expression.
This has also led to the mediocrity of some films in terms of content and production, just to satisfy the taste of the market, while ignoring the respect and pursuit of art.
For true movie fans, a good movie is not just an entertainment pastime, but also a spiritual enjoyment and emotional investment.
The quality and artistry of the film are their focus, not just the box office numbers.
Therefore, the performance of "Rise of the Planet of the Apes: New World" may have given the producers a warning: while chasing profits, they must not forget the awe and pursuit of art.
Of course, business and art are not completely opposites.
A good film can be both a box office success and an artistically recognized film.
Only in the balance of the two can a true classic be created.
Different people have different opinions on this issue.
Some people believe that the ultimate purpose of film, as a commercial product, is to make money.
If a film can't be a success at the box office, then it can't be counted as a successful movie.
Others believe that the ultimate purpose of film, as an art form, should be to express the director's thoughts and emotions, so that the audience can be inspired and enlightened in the process of watching the movie.
If a film is too focused on box office results and ignores its own artistic value, then it can't be considered a real movie.
What's going on here?
It stands to reason that as a blockbuster directed by a top director and bringing together many first-line stars and powerful actors, coupled with the indiscriminate bombardment of early publicity, it should have achieved good results at the box office.
This was not the case, and although the film received a whopping 85% freshness score, the box office on the first day was only about 20 million, far below the industry's expectations.
This can't help but make people question, what is wrong with this film?
Let's start with the quality of the film.
As a science fiction film, the presentation of special effects is undoubtedly one of the most important focuses of the audience.
In "Rise of the Planet of the Apes: New World", some viewers reported that the special effects production was slightly rough, and there was a significant regression compared to the previous work.
This can't help but make people question the production team of the film, is it because of the tight budget, which leads to the inability to achieve perfection in special effects?
Or did the production team make the wrong trade-off between the pursuit of story depth and the presentation of special effects?
Some viewers complained that the plot of the film was simply a labyrinth that made it difficult to get through.
The relationship between the characters is like a complex and intertwined web, which is unpredictable.
Especially for those viewers who haven't watched the previous work, it's like serving them a bowl of spicy hot, which is full of making them dizzy.
This kind of chaos in the plot makes the audience feel like groping on a crooked blind alley, with no clue at all.
That's right, it's such a mess and complexity that makes the audience a little overwhelmed when appreciating the movie, which reduces the enjoyment of the whole film.
Of course, there are always people who stand up to defend the film, saying that it has profound connotations and explores the boundaries of human nature.
That's right, the connotation of the movie is indeed rich and colorful, like a precious gem, shining with wisdom.
In this noisy society, people's original intention of entering the theater is often to relax and enjoy a moment of relaxation and pleasure.
If a movie can't catch the audience's eye in the shortest possible time and immerse them in the world of the film, then, it will be difficult for the film to succeed at the box office.
The box office battle of "Rise of the Planet of the Apes: New World" not only let us see the audience's controversy and dissatisfaction with the quality and market performance of the film, but also made us start to think about the essence and value of the movie.
In this era of competition and challenges, how should film, as an art form, find its own positioning and value? This is undoubtedly a question worthy of our deep thought.
The entertainment industry is like a vast ocean, a movie is a ship that sets sail, and a good movie is like a lighthouse, illuminating the audience's way forward.
Therefore, the plot of the film should be concise and to the point, so that the audience can see it clearly at a glance, so as not to let them get lost in the maze of the plot.
At the same time, the film should also pay attention to the needs of the audience, so that they can not only enjoy the wonderful story in the process of watching the movie, but also get spiritual satisfaction. (Only published on the headline account, other platforms are ported)
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