On May 6, Xuan Jing, vice president of Baidu, said in an interview that "I will leave in seconds if employees break up", which caused widespread controversy. Subsequently, the market's confidence in Baidu was affected, and Baidu's share price fell sharply in a short period of time, and its market value evaporated by more than HK$6 billion.
This turmoil has not only become a hot topic of attention at the moment, but also made people re-examine the importance of company management and employee relations. The cause of this incident originated from Xuan Jing's post on social platforms, and in the face of a question about whether the employee's breakup would affect the work, Xuan Jing directly said, "If the employee breaks up and submits a resignation request, I will approve it in seconds."
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This statement itself implies a negative attitude towards the personal life of employees, and also implies the company's management philosophy of putting interests first. However, due to the problem of language expression, it is difficult to convey this meaning directly to the outside world, which makes people feel that she is too disrespectful to employees. As soon as Xuan Jing's remarks came out, they immediately caused widespread controversy on the Internet.
Many netizens believe that this kind of management idea of treating employees as a tool for interests is unethical, and enterprises should respect employees as core values. It has also been pointed out that even if it is true, senior leaders should not openly treat this matter with such a high-profile tone.
As the controversy escalated, public opinion pressure also forced Baidu to come forward to explain and repair it many times, but it was difficult for the stock price to stop the loss. The fermentation of the incident directly caused Baidu's market value to evaporate by more than HK$6 billion in a short period of time. As the turmoil expanded, people began to criticize and investigate the background of Xuan Jing herself. It turned out that Xuan Jing graduated from the Foreign Affairs University and worked in the public relations industry for many years without significant achievements.
In addition, some reports also suspect that the number of followers of his short video account does not match his work experience, and there may be brushing behavior. The exposure of this series of "black materials" has aggravated the public's doubts about his personal qualities and abilities.
Under the pressure of public opinion, Baidu's top management responded. Robin Li sent a letter of apology, saying that he would conduct an in-depth investigation into the cause of the incident and actively improve the company's management philosophy. As for Xuan Jing herself, the media's response is that she has resigned, which means that Xuan Jing Baidu no longer holds relevant positions.
The occurrence and handling of the whole incident involves a lot of relationships between employees and enterprises. As the main body of the market, it should be a consensus that enterprises attach importance to and protect the interests of employees. Second, the upper-level leaders should serve as models and guides, and their words and deeds should have a sense of lightness. In addition, personal qualities and abilities also determine how to respond to major incidents.
Overall, the turmoil has challenged business management and the quality of leaders, and has also made the public think more deeply about the importance of labor relations. In addition, from the perspective of the power of public opinion, this also teaches managers a lesson. Under the guidance of online public opinion, a small gaffe may trigger great social influence.
As a high-level cadre, we must be more cautious in our words and deeds. Hindsight often has limited rhetorical power, and can only control the damage and is difficult to turn around. Therefore, preventing public opinion risks should be an indispensable part of today's enterprises. This incident fully demonstrates this point.
For the management of the enterprise, the importance of the interests of employees and the selection of cadres need to be carefully screened; For individual executives, the consequences of a proverbial statement should not be underestimated; As for the public, they are also paying more attention to the performance of enterprises in humanistic care. In the new era, only by taking into account all aspects can the slap storm be truly avoided. It is believed that with the progress of society, the management level of Chinese enterprises will also be comprehensively improved.
At last
As the protagonist of this incident, Xuan Jing's resignation may be said to be a punishment. But more importantly, her words are a warning to other leaders: in management practice, we should treat every employee with equality and mutual respect; When expressing our views publicly, we need to keep in mind the power of language and the role of our own representatives.
This also reminds the company itself that attaching importance to the well-being of employees should be part of the corporate culture, not only through institutional guarantees, but also in daily management. Only by truly being people-oriented can we stimulate the efficiency and innovation ability of the members of the organization for a long time and gain social recognition.
This incident is worth pondering: in the era of rapid change, only by paying attention to the harmonious development of public voice, taking into account altruism and self-interest, can we promote the common progress of enterprises and society. It is believed that with the passage of time, Chinese enterprises will continue to improve themselves and strive to grow into a strengthened organization that leads the future. This will also be the best answer that the public can expect.