Where to go during the May Day holiday?
In the past four years, this has made Shenzhen people, especially sports enthusiasts, think about it. All of this has been solved with the return of the Volvo China Open to the DP World Tour family during the 2024 May Day holiday at the Yinxiu Golf Club in Shenzhen, for the sixth time.
In 2019, 50,000 people poured into Yinxiu Golf Club to enjoy the grand occasion of the 25th Volvo China Open, allowing the world to feel the incomparable love of Pengcheng people for golf. When the DP World Tour returns to Shenzhen during this year's May Day holiday after five years, it will surely set off another golf boom and inject new impetus into the construction of the golf capital.
2019 Volvo China Open
The culture of daring to break through and lead is in line with the spirit of the city of innovation
Former Finnish Prime Minister Esco Aho commented on golf at a high-level forum: "I played a game of golf with the guests, we didn't know each other well, we have different cultural backgrounds, but we played peacefully and were satisfied with the result. This is because we respect each other's rules and have a dispute resolution mechanism. ”
A few concise sentences outline why the sport has taken the game by storm: golf has become the universal language of business. The reason why golf has an enduring charm comes from its profound heritage and precipitation. For more than 400 years, under the inheritance of generations of golfers, golf with "integrity, altruism, self-discipline and self-challenge" as the core elements has become synonymous with the spirit of a gentleman.
In line with this, as the gateway to China's opening up, Shenzhen's mission and "character" are destined to be very consistent with golf culture. Shenzhen is the largest immigrant city in China, with citizens from all over the world. However, Shenzhen's vitality, inclusiveness, diversity and respect for innovation have made Shenzhen people have a consensus, and with the elite spirit of daring to break through and lead, they have integrated into the common genes of Shenzhen people.
Shenzhen has risen all the way through the wave of reform and opening up, and a large number of energetic and creative entrepreneur groups have emerged, and golf culture has taken root in Pengcheng, and courses such as Yinxiu have been born. At present, Shenzhen has formed a complete golf industry chain, with the largest number, the most widely distributed and the most diverse business models, becoming a veritable "golf capital".
In 2023, Yinxiu Golf Club was shortlisted for the first time in the "Top 50 World Platinum Clubs in the Asia-Pacific Region 2024-2025", ranking among the outstanding clubs ranked in the 1% of the world. At the same time, the spirit and cultural connotation contained in golf collide and combine with traditional Chinese culture, enriching the cultural diversity of Shenzhen and contributing to the development of Pengcheng.
Stadium view
The tournament is used as a medium to show the culture and spirit of golf to the public in multiple dimensions
As mentioned earlier, Shenzhen is one of the most developed cities in the domestic golf market, with a broad space for development, active fan groups, Genzon Group and other domestic and foreign head brands attach great importance to the Shenzhen golf market, and Yinxiu Golf Club and other international standard software and hardware support, making Shenzhen favored by international competitions. High-profile events such as the Volvo China Open and the Shenzhen International have settled in Pengcheng, allowing Shenzhen people to enjoy world-class events at their doorstep, understand the sport in the most intuitive way, and cultivate a large number of golf enthusiasts.
The international competition is the most comprehensive and ultimate presentation of golf, with a luxurious lineup, high prize money, international quality competition, peak showdown of top stars and well-planned on-site activities by the organizing committee, which is the fundamental reason why the international competition can attract wide attention from inside and outside the industry in a short period of time.
Over the years, with the background of Shenzhen, an international pioneer city, Yinxiu Golf Club has actively hosted and even operated international competitions relying on Genzon Group: since hosting the 20th Volvo China Open in 2014, it has hosted and hosted three Shenzhen International Championships, as well as the 25th to 28th Volvo China Open.
Witness the glory of the championship
What is rare is that in the process of undertaking and operating, Yinxiu Golf Club participates in it from the perspective of humanity and the city, and participates in it in multiple dimensions of golf culture and spirit, and launches theme activities that are popular with the public, such as "Golf Eight-kilometer Green Walk", "Gentleman's Class" and "Little Botanist", so that the audience can feel the atmosphere of the top competition at the same time, understand the profundity and fun of golf culture, and show the responsibility and social responsibility of practitioners.
Eagle Talk 论坛
Gentlemen's Classroom
Gather the strongest lineup in the past five years to present a happy May Day holiday for Pengcheng people
Over the years, the Volvo China Open has been held in Yinxiu many times, making the event a cultural and sports business card of Shenzhen and Longgang, Pengcheng people have subconsciously linked the oldest golf national open in China with Yinxiu, and take advantage of the Volvo China Open to visit the secret realm of this pure private golf club, and appreciate the charm of golf and the sincerity of oriental aesthetics.
During the 2024 May Day holiday, the Volvo China Open will be staged for the sixth time at Yinxiu Golf Club. In particular, this year's tournament returns to the DP World Tour family, bringing together the strongest lineup in five years, with a total prize fund of up to US$2.25 million, which is the highest total prize money in Chinese mainland. The tournament features the strongest line-up in the past five years, including defending champion Sarit Suwannarut, British star Jordan Smith, German star Yannik Paul, South African star Zander Lombard and Chinese golf evergreen Zhang Lianwei, 2015 tournament champion Wu Ashun, Local players led by 2016 champion Li Haotong and Hangzhou Asian Games gold medallist TaiChi Kho will compete for the championship and bring the ultimate viewing experience to spectators.
Xander Lombard
Sarith Suvarnaru
Jordan Smith
Li Haotong
The 2020 champion Zhang Huilin, the triple crown champion Ye Wocheng of the China Tour, the double champion of the China Tour Luo Xuewen, Bai Zhengkai, Cao Senshou, Huang Zijie, Tong Yang and Zhang Jinshen will face strong opponents at home and launch a fierce attack on the "Nordic horizon"!
Over the years, people have felt Pengcheng people's love and expectations for the International Golf Competition many times. In 2024, when the DP World Tour is superimposed on the May Day holiday, the annual drama of Chinese golf will come to Yinxiu in the most beautiful season of the year, and the public's enthusiasm for watching the tournament will be ignited again. During the event, Yinxiu and the organizing committee also jointly launched an annual special event - Golf Heritage Research Tour, where invitees will be accompanied by professionals to the first golf public welfare museum in China - Heritage Museum in Yinxiu to appreciate the rich heritage and legend of gentleman's sports.
Museum of Golf Heritage
It is conceivable that the peak duel of elite players, face-to-face with stars, dialogue between history in the inheritance museum, and multiple gains such as outing, leisure, watching games, and research will surely bring Pengcheng people a happy and high-quality May Day holiday.