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The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

author:Home gallery ELLEDECO
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

01.

Dior sponsored

60th Venice Biennale International Art Exhibition

Savoir-faire embodies the essence of contemporary art

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Since its founding in 1946, Christian Dior has been inextricably linked to art. In this worldwide event, Dior reaffirms its commitment to multi-disciplinary art forms and celebrates the essence of contemporary art with bold creativity and virtuosity through its sponsorship of several art projects. This year, Dior is an official sponsor of the 2024 Venice Biennale International Art Exhibition, continuing the brand's passion for art.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

In addition, Dior has partnered with the Venice Heritage Foundation to support the precious cultural heritage of Venice, offering the public a rare experience of immersing themselves in the masterpieces of the masters. These fascinating artistic exchanges showcase the beauty of creation, pay tribute to craftsmanship and renew the deep friendship between Dior and Italy.

02.

Ralph Lauren Fall 2024 Home Furnishings Collection

Launched at Milan Design Week

Discover the beauty of the car

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

On the occasion of Milan Design Week, Ralph Lauren's Fall 2024 Modern Driver collection was exclusively previewed at the elegant cultural mecca Palazzo Ralph Lauren. On the first floor, the clean lines of modern furniture and the rich textures of mahogany are combined with charcoal wool walls to create a modern and welcoming interior. Infused with Ralph Lauren's enduring passion for the beauty of the car into his vision of life, the collection is a timeless expression of authentic and modern design.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

The RL-CF1 seat, inspired by McLaren's F1 car, is at the heart of the Modern Driver range and has been reimagined in the fall collection. Launched in 2003, the RL-CF1 chair is a prime example of innovation and breakthrough technology in furniture design. It's made from the same high-tech fibres used to build a Formula 1 car, with 71 layers of hand-stacked carbon fibre forming a cantilever frame that's light yet extremely strong. Inspired by cars, the Modern Driver collection combines sensual design expression with Italian craftsmanship to present Ralph Lauren's cinematic vision of life.

03.

Minotti unveils its new collection for 2024

Modernism that opened up the "middle of the century".

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

4月16日,Minotti 2024全新家居系列于米兰国际家具展首发亮相。 2024系列携手设计师Marcio Kogan/Studio MK27、Nendo、GamFratesi、Inoda+Sveje、Hannes Peer和Giampiero Tagliaferri打造,超越了传统设计的界限,开辟了建筑式装饰主义的道路。

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Designed by Hannes Peer, the YVES modular sofa collection features a striking feature of its sinuous and agile lines, which support the curves of the chair with a backrest and a segmented architectural form that creates a gap along the curve. Inspired by haute couture, every detail follows a precise choreography that presents a sense of rhythm and dimensionality.

04.

The 2024 Salone del Mobile Milano has come to a successful conclusion

The number of visitors reached an all-time high

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

The 62nd edition of the Salone del Mobile in Milan combines research, experimentation and innovation to confirm its leading position on the international stage, with an audience increase of 17.1% compared to 2023. The Salone del Mobile 2024 attracts 1,950+ exhibitors from 35 countries. In terms of the number of visitors, the number of visitors to the fair reached an all-time high: the total number of visitors was 361,417, of which 54.3% came from abroad (an increase of 100,000 compared to 2022), totaling an increase of 17.1% compared to 2023. The number of attendees of trade operators achieved excellent results, recording a +26.8 %, of which 65.8 percent came from abroad.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Among the top 15 audience regions, China made a strong comeback, followed by Germany, Spain, Brazil, France, the United States, Poland, Russia, Switzerland, Turkey, India, the United Kingdom, South Korea, Japan and Austria. Thanks to the participation of numerous delegations from the United States, India, the United Arab Emirates, the United Kingdom, France and Saudi Arabia, the Salone del Mobile Milano opens up new business opportunities in a new territory.

05.

Christofle携手Roland-Garros

Present the co-branded Kunting mood egg series

Interpret the style of red clay sports

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Since its inception in 1830, Christofle has been synonymous with the art of the table, and has teamed up with the prestigious Roland-Garros to bring a new interpretation of MOOD, a crossover collaboration between the representative of the French art de vivre and the French tennis event. The new Christofle Roland-Garros French Open Collaboration Mood Egg invites everyone to a showdown of humor, table art and sportsmanship.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

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To celebrate this collaboration, Christofle and Roland-Garros presented an elaborate tennis court, and a campaign inspired by table manners showcased an elegant duel at Roland-Garros, the temple of French tennis. This "table manners slam" is more relaxed, freer and more unique than a regular tennis match, and it also carries the spirit of Christofle's century-old silversmiths: silverware is timeless and shines in life.

06.

THE LABO 手工现调淡香精·鸢尾39

Officially launched at Taikoo Li Qiantan, Shanghai

A deep sensory experience with handmade freshness

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

LE LABO is officially launching the handcrafted Eau de Parfum IRIS 39 (IRIS 39) at Taikoo Li Qiantan Fragrance Lab in Shanghai. Created by Frank Voelkl, Perfumer of Sandalwood 33, due to its limited nature and scarcity, it is only available in hand-crafted versions in a handmade version in a handful of fragrance laboratories around the world, and is aimed at loyal customers who are deeply connected to the brand. This time, it will only be available at Taikoo Li Qiantan Fragrance Lab in Shanghai in Chinese mainland.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

It takes 4-6 years for iris to extract essential oils from planting, and the extraction rate is only 4/10,000, making it one of the world's most rare fragrance ingredients. This is where the noble texture of this fragrance comes from, with a creamy and woody green. Patchouli then emerges for a deeper sensory experience. Finally, the musky base is cemented by LE LABO's secret sauce, which presents an extraordinary elegance.

07.

Duravit builds a network of internationally renowned designers

With design as the core, we win awards for excellence

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Creating aesthetics is the core brand value of Duravit, and it is also the brand DNA. With this at its core, Duravit has built on trust and has partnered with many internationally renowned designers, combining the highest standards of product quality with advanced technologies to enhance comfort, creating timeless designs that have won many prestigious international awards.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

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Although Duravit's portfolio is full of personality, luxury and boldness, daring to use extraordinary materials and unusual colors, it remains consistent with the brand's core philosophy. The timeless and timeless design combines the highest product quality standards with technology designed to enhance comfort for a beautiful bathroom experience.

08.

Safdie Architects' New Works:

Prima Argie and The EDITION Singapore

Singapore's core urban area is an urban retreat

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Safdie Architects' mixed-use mixed-use complexes – Primal Apartments and The EDITION Singapore – offer a tranquil retreat on Singapore's busiest shopping street on Orchard Road. The project combines a pair of 28-storey residential towers with the newly opened 204-room EDITION Hotel. Safdie Architects specialises in creating intimate residential projects in densely populated cities, with Prima Arcure and The EDITION Singapore being the latest additions. This is another innovative addition to Safdie Architects' contribution to Singapore, following the completion of landmark projects such as the Marina Bay Sands Hotel and Jewel Changi Airport.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

The densely planted, sunken garden forms the inner courtyard, which serves as both a link between the hotel and the residential building, and a dividing line between the two. The hotel is surrounded by gardens on three sides, with views of the courtyard and landscaped terrace from the lobby, restaurant and bar on the ground floor. The lower floors of the meeting room, ballroom and speakeasy bar open onto the courtyard, allowing guests to move freely between indoor and outdoor settings and social scenes. To ensure the comfort and privacy of its guests, Safdie Architects designed and developed an outdoor façade system adapted to Singapore's tropical climate. Guests can control the lighting in the room by adjusting the outdoor color shading according to their needs through the control panel next to the bed. The different lighting preferences of the guests give the hotel an ever-changing façade.

09.

AB Concept奥必概念新作:

The pearl of the capital, Tan family cuisine

Start a journey of ancient and modern Chinese and foreign culture

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Tan Family Cuisine is the family heirloom banquet of Tan Zongjun, a bureaucrat in the late Qing Dynasty, which has a history of 100 years and is the only famous private dish exclusively operated by Beijing Hotel. AB Concept, an internationally renowned architecture and design studio, has teamed up with Beijing Kaiyan International Hotel Management Co., Ltd. to redesign Tan Jia Cuisine, where the team incorporates local materials and subtle details as the "ingredients" to create a delightful dining experience for guests.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

The space is a calmer colour palette, with a base of black and cobalt blue paired with warm wood, embellished with a light brass sheen. The space design and details that incorporate a unique cultural atmosphere make guests feel as if they have traveled back in time and placed themselves in that prosperous era. The arches of the building are layered with classical Chinese decoration to create a strong visual impact, while the rich texture of ceramics, greenery, wood and marble elements make the space feel warm and cozy.

Address: No. 33, East Chang'an Street, Beijing

10.

Peninsula Boutiques & Cafes

Presenting the "Bud Bloom" series

Taste Kasuga

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

The Peninsula Boutique has partnered with French artist Agathe Singer to create a fusion of art, food and lifestyle with the "Bud Bloom" collection of gifts and delicacies to indulge in the joy of spring.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Interpret the rhythm of spring and show the charm of spring. French artist Agathe Singer is inspired by the blooming spring flowers, each of which tells three stories of friendship, family and love.

Address: Unit 01, No. 16, Xintiandi Beili, Shanghai

11.

Malt Saga Artist Collection

Exclusive tasting dinner for the first time

Artistic inspiration is a collection of luxury

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Whisky cask expert Malt Saga has invited a group of collectors and connoisseurs from the world of fashion and art to gather at Shanghai Boheng 55 to celebrate the official launch of the "2024 Malt Saga Artist Reserve Limited Edition Whisky Gift Box".

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Malt Saga has selected the 32-year-old and 23-year-old single malt whiskyes of the Scottish Highland Maison, and invited Chinese contemporary artist Mr. Zhang Enli to collaborate on the art label, exploring the dialogue between cherishing, art and time. Based on the characteristics of the two vintages, Mr. Zhang Enli personally selected his representative paintings, "Red Line and Green Line" and "Man with a Rich Heart", as the artistic labels, and the brushstrokes are full of passion and highly refined, and the intriguing artistic style gives the single malt whisky another visual interpretation, which complements the mellow and complex balance of the whisky in the bottle, and the two echo each other.

12.

TUMI Speed Experience Center

Rejuvenated at Jing An Kerry Centre

An innovative interpretation of the ultimate performance aesthetics

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

On April 17th, TUMI, the world's leading premium business, travel and lifestyle brand, reopened its "TUMI Speed" pop-up store on the first floor of Jing An Kerry Centre Mall in Shanghai The McLaren Extreme capsule collection welcomes the 2024 F1 Chinese Grand Prix.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

With a focus on the future, the TUMI Turbo Pavilion features McLaren's signature papaya orange color lit up in modern black, illustrating TUMI's fast-moving attitude. The clever use of light and shadow art to build a multi-dimensional space with a sense of science and technology, with LED light strips in the dark environment of light and shadow refraction and chiaroscuro, to create a strong visual impact, ingenuity to illustrate the perfect integration of two cutting-edge technologies from different fields.

13.

Yves Delorme & Olivier Desforges

Hengshanfang flagship store, Yaoqi Magic City

A century-old luxury home sleep experience

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Yves Delorme, a century-old luxury home furnishing brand from France, has romantically opened its new flagship store in Hengshanfang, an extraordinary French art de vivre at one stop. Cyrille Flauw, General Manager of the brand's China region, and Stephen Sheng, the brand's chief partner, said that a high-quality French lifestyle requires space to create the ultimate experience, and the store space on the third floor immerses people in the romantic daily life of French life in a way that "creates a world with dreams".

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

The first floor of the magnificent new global flagship store integrates home accessories, Yves Delorme and Olivier Desforges products, the second floor is an exclusive space for Olivier Desforges, and the third floor belongs to Yves Delorme Haute Couture. Yves Delorme uses space magic to convince you that you can rest assured that you can rest assured that you can leave it to him.

14.

UFOU Shanghai brand exhibition space

UFOU LAND焕新升级

Reconstructing the aesthetics of life

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

On April 26th, UFOU LAND, a brand exhibition space newly created by UFOU, a cutting-edge domestic furniture designer brand, was officially unveiled in Shanghai. Combining the lifestyle space with the brand showroom, UFOU LAND shows the brand concept of future, authenticity and temperature, and opens a new chapter in domestic furniture design with a new look.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

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With 1000+ square meters, UFOU LAND aims to serve the true state of people, draws design inspiration from nature, integrates natural elements such as bamboo forests and olive trees into the human space, and upgrades the scene-based display again. The use of lightweight, sustainable paper bricks to separate the space not only respects the independence of the scene, but also makes the space flow more flexible. The opening of UFOU LAND is a new thinking and expression of design, space and brand in the contemporary context of UFOU.

15.

The Shanghai K11 Art Festival will open at the same time

Enjoy the "mirror" adventure

Recently, the "K11 Art Festival", an annual art and cultural event created by K11, a pioneer of "cultural business", kicked off. Taking the 11th anniversary of K11's entry into Chinese mainland as an opportunity, the third K11 Arts Festival released the new "K11 Art Festival" brand logo with the theme of "K11 Boundless Creation", and joined hands with pioneering artists from all over the world and China's local emerging creative forces to simultaneously launch K11's largest art-themed dialogue "Art Talk" in both online and offline venues, starting a journey of artistic and creative life that focuses on the present and sweeps the country.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

With the theme of "Mirror", Shanghai K11 Art Mall will present two blockbuster exhibitions to the public at chi K11 Art Museum: Italian surrealist artist Giovanni Motta's first exhibition in the Asia-Pacific region, "Children's Dream Journey", and the internationally renowned designer and two-time Grammy Award winner Shi Deming's first exhibition in China, "Getting Better".

Exhibition period: April 25 - July 21, 2024

Address: chi K11 Art Museum (B3F, K11 Art Mall, No. 300 Huaihai Middle Road, Huangpu District, Shanghai)

16.

The Grand Opening of the New Interpretation Art Museum

The opening of the art feast

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Located in the center of the Beijing-Tianjin-Hebei region, the New Interpretation Art Museum is a non-profit cultural and art institution located on the west side of the Langfang Silk Road Culture and Art Exchange Center. Adhering to the principle of establishing an academic museum, Interpretation Art Museum is committed to presenting a diverse and profound artistic experience to the audience through research exhibitions, academic context combing and research, multi-genre public education, and rich and clue-based collections.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

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In order to establish a new paradigm for the museum to promote the innovation and development of art through academics, the museum has carefully prepared three opening exhibitions for the public under the leadership of Director Zhang Zikang, namely "One Moment, Entry and Exit: Song Dong and Yin Xiuzhen Double Solo Exhibition", "The Inscription of Time: The Experience and Transformation of Chinese Contemporary Art Collection", and "New Interpretation: Young Art Annual International Project: Young Artists Nomination Exhibition". At the same time, Interpretation Art Museum hopes to trace the historical development process of art and promote new concepts and ideas of art, so as to construct an artistic form that transcends time and space.

Opening time: April 29, 2024

Address: 300 meters south of the intersection of Jinyuan Road and Xinkai Road, Economic and Technological Development Zone, Langfang City, Hebei Province, and a 4-story platform on the west side of the Silk Road Center

17.

“Heyan'er 布言布语”

Beijing Gongti store was renovated

The installation art exhibition "Nesting" opened at the same time

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

In the spring of 2024, when the capital is picking up, the "Heyan'er Buyanbuyu" Gongti store will reappear. After nearly a year of design and construction, the two-storey building has reappeared with a new look. It is a multi-faceted space, showing the owner's understanding of art, life, and the world. Functionally, in addition to selling clothes, it has also been expanded out of the exhibition space. Within this same space, there are three different partitions. The first floor is a sales area shared by "Buyanbuyu" and "Mengjingnongga". "Buyan Buyu" is still the same clothing brand that was familiar to the original, while "Mengjinongga" is a new handicraft brand that combines traditional skills with modern design. The second floor is the "Heyan'er Gallery", where exhibitions with different themes will be presented in the future, expressing the brand's understanding and love for contemporary art.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

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The opening exhibition on the second floor of the space: Yang Liang x HEYAN' ER GALLERY co-creation project "Nesting". The black crow, entering a new environment, is not on the side of greed and predation, rags, rags, sawdust, brooms... ...... The artist tries to use these discarded materials in life to create a nest-like "group portrait" of expectation and soul attachment, just like these worlds interwoven into a nest, reuniting these vivid pasts.

Exhibition period: April 20 - June 20, 2024

Address: No. 15-2, Gongti North Road, Chaoyang District, Beijing

18.

DENHAM Timeless Store

A new concept store opens

Timeless details are true

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

The Dutch-based DENHAM brand has recently refurbished its store on the 2nd floor of HKRI Taikoo Hui in Shanghai with a new design and renovation with the theme of "Timeless". The new concept store reflects the philosophy of the DENHAM brand and the unique taste of the team from the overall design, material selection and soft decoration details. The DENHAM team also firmly believes that whether it is clothes or others, they should stand the scrutiny of time, and with the passage of time, change and grow with the owner, which is also the philosophy of the brand From Virgin To Vintage.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

The design of the new concept store is designed by a team of well-known Japanese designers, and this time with the theme concept of "Timeless", three durable materials are selected: marble, pure leather, and wood as the main materials of the store, reflecting the brand's unique philosophy of timeless. The dark blue marble wall serves as the backdrop for the brand's iconic Japanese cow collection, reflecting the uniqueness of each denim. The Denim Bar area, an iconic space in the store, is equipped with professional antique-grade sewing machines and a variety of rare wires, which are specially set up for denim cleaning, maintenance, tailor-made clothing or peripheral customization.

19.

ANNAKIKI "智能纪元" 展览:

Creativity and craftsmanship are reproduced

Step into the era of intelligence

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

When artificial intelligence begins to affect human life, what new opportunities and challenges will it bring? Recently, an exhibition was opened on Fumin Road, Shanghai, which explores how artificial intelligence coexists and co-creates with human beings.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

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The exhibition is an avant-garde fashion space created by the brand's creative director Anna Yang and space designer Liu Chang, continuing the retro-futuristic aesthetic and skillfully integrating futuristic cyber style with traditional Chinese architectural elements. A variety of ready-to-wear pieces are scattered and suspended on the four-pointed star hour hand mechanism, like an "armored body" waiting to be given a new life. Each work tells the dialogue between the future and technology, a display of retro futuristic aesthetics, and an exploration of innovation.

20.

UGG's first offline flagship store in China

The perfect blend of California lifestyle and Chinese aesthetics

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

Designed by Gensler and Deckers, UGG Shanghai Xintiandi is an immersive experience retail space. With community and brand-building at its core, the flagship store brings UGG's Californian flair to downtown Shanghai.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

As UGG's first offline flagship store in China, the store aims to create a stronger connection with customers: to allow customers to intuitively experience the brand's mission and philosophy through a high-quality immersive shopping experience, while showcasing a wide range of UGG fashion products: authentic, bold, comfortable and personalized throughout the year.

Address: No. 159, Madang Road, Huangpu District, Shanghai

21.

LONGCHAMP“珑骧”南法花园

From Saint-Tropez to Shanghai

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

On April 22nd, the French luxury brand Longchamp officially opened the Longchamp South French Garden - pop-up experience space at Jing An Kerry Centre in Shanghai. With the theme of "SAINT-TROPEZ", the whole space brings the gentle and comfortable atmosphere of Saint-Tropez to Shanghai, and interprets the free and energetic French fashion lifestyle of Longchamp girls.

The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

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Step into the space and you'll be greeted by iconic bright yellow and pink stone walls that create an atmospheric backdrop and vibrant colors that bring you a holiday vibe. Orange, apricot, strawberry and other outstanding tones are captured and imagined in floral elements, bursting with fashionable inspiration and painting the mood of the holiday. Sophie Delafontaine, Creative Director of Longchamps, said: "Like the Je-ne-sais-quoi (the unspeakable' of Parisians, the girls of Saint-Tropez have a different charm that comes from the relaxed lifestyle of the region. ”

When: April 22-May 5, 2024

Address: Shop N1-11, 1st Floor, North Tower, Jing'an Kerry Centre, Shanghai

After reading this week's Design Weekly, which one is your favorite?

Edit | Editorial Department of this journal

Assistant | Wang Yichen

图片来源 | DIOR、Ralph Lauren、Christofle、

THE LABO、TUMI、K11、Malt Saga、DENHAM、

UGG、珑骧、Heyan'er 布言布语、ANNAKIKI、

Safdie Architects, Obi Concept

This article is copyrighted by "ELLE DECORATION Home Gallery".

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The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale
The 2024 Salone del Mobile in Milan has reached a record number of visitors, and Dior sponsors the 60th edition of the Venice Biennale

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