In the era of spatial computing, it will not only have mobility comparable to that of mobile phones, but also have expressive power far beyond that of PCs.
Recently, the Rokid Open Day 2024 conference was held in Hangzhou, and the new generation of AR Lite spatial computing suite was officially released, looking forward to bringing consumer-grade AR products into more people's daily lives.
Wearing Rokid AR glasses, you will instantly enter an infinitely expanding digital world: a huge screen appears in the space in front of you, you can watch movies, play games, or connect to a Bluetooth keyboard in a second to work lightly.
There are already some heavy AR users who feel that their lifestyle has changed, and they use Rokid AR glasses for more than 3 hours a day, which is close to the time they spend using their mobile phones.
At the press conference, Rokid also officially announced that it will cooperate with Loong Airlines to create a "new entertainment travel plan", which is also the practice of Rokid AR Lite in travel scenarios.
More and more travelers are falling in love with Rokid's company, and during hours of flights, they can be stuck in cramped seats, but wearing Rokid AR Lite glasses can open up another world: watching a movie and enjoying the audio-visual effects of a movie theater, playing a game with realistic 3D effects, or calming down and working on a work document. And you don't have to worry about disturbing other customers because it has excellent sound insulation.
In addition to the travel scene, Rokid has many unexpected effects, for example, parents like to wear Rokid AR glasses to watch the baby, because this does not delay the baby, but also has their own "independent space", and people who love fitness wear Rokid glasses and do aerobic exercise for a longer time...... At present, the monthly active users of Rokid AR glasses have reached 40%, and the average daily usage time of users is more than 1 hour.
From home to travel, entertainment to office, Rokid AR Lite is redefining the way we interact with the digital world. No matter where you are, you can put on your glasses, "summon" off the screen, and study, play, and work there.
"Rokid in hand, worry-free journey!" "Migrant workers who often travel have become accustomed to Rokid's company - they can watch movies directly with glasses, the huge space screen is like sitting in a movie theater, and when immersed in their own world, the boring flight time seems to be shortened.
Using Rokid AR glasses on airplanes is already a habit for many business travelers. "The closed scene of the plane is very suitable for Rokid, we cooperated with Hainan Airlines during the Spring Festival, and the on-site air passengers placed orders for 10 units, with a total of more than 100 people on one plane, nearly 10% of the conversion. Rokid revealed at the press conference.
Flying is a boring thing, but as long as you wear Rokid AR glasses, you will enter a whole new world, hundreds of 3D movies, more than 200 apps, more than 300 triple-A cloud games, users can enjoy the in-flight entertainment experience.
The owner of a foreign trade company once wore Rokid AR glasses on a Hainan Airlines plane and watched the 3D version of "Despicable Me 3", until the plane landed, he was reluctant to take off his glasses. "The immersion is very good, it's like watching a private giant screen theater! I plan to buy a set when I land in Xi'an and take it home for my parents to experience. ”
Alen, a guy from abroad, has experienced Microsoft, Meta, and even Apple's new VisionPro, but after experiencing Rokid AR glasses. "The clarity is very high, the wearing feeling is very comfortable, and the most different thing compared to the products I have experienced in Europe is that it is very light, too light. ”
Following the world's first AR flight with Hainan Airlines, Rokid will join forces with Loong Air to create a "new entertainment travel plan" - from April 23rd to June 23rd, users can experience the cloud travel AR entertainment brought by Rokid on the plane.
This time, Rokid will bring a better experience to air passengers.
In this cooperation, Rokid will provide AR entertainment services for Loong Air passengers, and the first flight will provide the latest product, Rokid AR Lite. The Rokid AR Lite Spatial Computing Kit has a split design consisting of Rokid Max2 glasses and a Rokid Station2 mainframe.
"I experienced the Max2 and Station2 on the spot, the Max2 air nose pads are more comfortable, the soft temples improve the wrapping feeling, in addition, the interpupillary distance adjustment is the biggest highlight, the eyes will not be tired after adjusting the interpupillary distance, and it is the only AR glasses with comfortable interpupillary distance on the market. AR heavy user A Lu said.
It is understood that Rokid Max2 weighs only 75g, not only supports 0~600 degree myopia adjustment, but also adds intelligent interpupillary distance adjustment, and uses a new generation of soft temples and air nose pads, which further improves the wearing comfort and is no different from ordinary glasses.
In addition to a more comfortable wearing experience, Rokid AR Lite can also realize a super giant screen display, and the size and distance of the virtual screen can be adjusted arbitrarily, which can achieve a 300-inch super large screen equivalent to 6 meters away.
In addition, its interaction design is very silky - Station2 cancels the original front physical buttons, and adds multi-finger, multi-gesture touch human-computer interaction.
"The interactive logic of the trackpad is much more comfortable than the buttons, and my girlfriend usually doesn't play with AR devices much, so she can play normally when she gets started. Alu believes that in the operation of 3D content, Rokid AR Lite has the most familiar and natural operation mode for users, and users can seamlessly connect the usage habits from mobile terminals, and realize basic selection, page turning, zooming in and out and other operations through the touchpad, truly achieving zero learning, ready to use.
For travelers, Rokid AR Lite undoubtedly provides a new entertainment experience, whether it is watching high-definition movies or immersive games, you can enjoy a visual feast like a home theater.
Similar to airplane scenes, Rokid AR glasses are also a must-have artifact to kill time in daily travel scenarios such as subways and cars.
Some users often travel with Rokid AR glasses, and they can sit in the car and use Rokid AR glasses to watch blockbuster movies during the trip. During this period, the picture of watching movies can also be turned on in the giant screen mode, and the motion mode can also be turned on to achieve frame-by-frame tracking and stabilization, ensuring the stability of the picture in bumpy scenes such as cars, and reducing the dizziness caused by external shaking.
Darrenkk's use of Rokid AR glasses stems from an experience in a café. "I wanted to have some quiet time in the café, but it was very noisy, and just as I was about to leave, I noticed a guy next to me who was wearing a pair of glasses, who looked completely unaffected by the noise around him, and who looked cool. Out of curiosity, I went up and asked, and he told me that they were Rokid AR glasses. ”
Back home, Darrenkk immediately ordered Rokid AR glasses, and after getting the glasses, he went back to the café and tried a movie. "It's really amazing, the sounds around me are isolated, and I'm alone in my little world. Darrenkk says that not only did the Rokid AR glasses help him find the quiet he wanted in a café, but he was also able to focus on his own thing in the library, in the park, and even at home.
A very typical scene is that Darrenkk often watches movies with Rokid AR glasses when he is on the subway. "It's easy and immersive to watch movies with Rokid AR glasses, and I'm not afraid to sit on a stop and see the stop sign at any time. ”
There are many users who empathize with Darrenkk. Scarlett, from Chengdu, believes that Rokid AR glasses have completely changed her entertainment life, allowing her to spend more time immersed in audio-visual and long-form videos, and no longer occupied by fragmented information.
And, unexpectedly, Rokid AR glasses play a non-negligible positive role in the process of sports fat loss. "In the past, I could only climb for about 20 minutes just listening to songs, and I didn't want to persevere, but after wearing Rokid glasses and doing aerobic while watching dramas, the exercise time has increased, and I can do it for 40 minutes. Now, Scarlett is used to climbing stairs with Rokid glasses or climbing hills with a treadmill.
Rokid AR glasses are also a benefit for dads and moms.
"It's always a long time to spend with my children doing their homework, but with Rokid AR glasses, I have a space where my child and I can immerse ourselves in two completely different worlds. "Since buying Rokid smart glasses, Mozart has its own space to do what he likes - whether he is taking his baby out to play or tutoring him with homework, he can watch his baby and play games at the same time, and he can play games and watch movies together when he is resting.
A dad shared Rokid AR glasses in the user community, saying: "I used to think that the best companionship was: not letting my children watch TV, but now I find that the best companionship is: not grabbing TV with my children." ”
Rokid is bringing users a very unique experience: they can immerse themselves in their respective worlds even if they are in the same physical space, and they can communicate in a timely manner, maintaining intimacy and giving each other enough personal space.
As a next-generation spatial computing product, you can't just watch movies and play games. Rokid AR Lite can already meet some light office needs and become a new replacement for iPads and computers.
Some users have said that they no longer need to use the computer screen in some work scenarios, but use Rokid's glasses. One screen is the browser, one screen is the document, one screen is WeChat, and the three screens are opened in front of you at the same time, so you can query the information while writing the document without missing the WeChat message.
The advantage of Rokid AR Lite is that it supports multiple interfaces to be displayed at the same time, which meets the needs of multi-task collaboration. At the same time, Rokid AR Lite also optimizes the wireless Bluetooth peripheral connection, connecting to a foldable (scrolling) wireless keyboard in one second, which is equivalent to having the office typing efficiency of a desktop PC, the portability of AR glasses, and the 3D display characteristics at the same time.
The multi-screen mode means that users will say goodbye to the office mode that can only be switched through window switching to realize multiple applications. In addition, users can customize the layout of the space to pin the most needed functions or the most important information right in front of the space. While enjoying efficient parallel work, you can also enter focus mode and enjoy an immersive office state.
"I did the same thing I used to do at a lower cost. And it's more detailed! There's no need for any learning or adaptation. This is an accurate summary for users who have experienced the Rokid space multi-screen and gradually used it as the main office equipment.
For financial traders, command and control personnel, professional designers and other staff, it is often necessary to have multiple devices to monitor information in parallel, efficiently process information and react synchronously.
In the past, to achieve all this, the cost of buying a few high-definition monitors often requires tens of thousands of yuan, and the more high-end the display, the higher the price, and it also needs to be specially configured, wired, and set up software, professional and cumbersome.
With the Rokid Spatial Computing Suite, not only the hardware cost is greatly reduced, but also the "configuration" can be completed in an instant in the simplest way of direct drag-and-drop. The multi-screen floating in the air can be fixed, dragged and dropped, zoomed in and out, and the display content is highly flexible and customizable.
In the future, there is still a lot of room for imagination to use Rokid to realize light office. At present, Rokid has reached in-depth cooperation with Alibaba Cloud and Evernote, and Alibaba Cloud Disk has been configured for Rokid AR, and the excellent cloud storage capability is systematically embedded in the new generation of spatial operating system YodaOS-Master.
The future cooperation between Rokid and Evernote will allow users to view and edit notes anytime and anywhere on the Rokid AR device, bringing users a more intelligent, three-dimensional and free way to present content and process notes.
"In the next 3 to 5 years, Rokid will have a mission, which is to replace everyone's glasses with smart glasses, and all glasses are smart by default, just like all mobile phones are smart by default. Zhu Mingming once made such an idea.
On the Rokid AR Lite product, we have seen this possibility, when the Rokid AR glasses continue to cover entertainment, travel, home and other scenarios to meet the needs of users for play, office and other needs, it is bound to become a personal "third screen" in addition to mobile phones and computers, and bring us a more efficient, flexible and convenient digital life experience.