On the social platform in the past two days, the author found that the "Peace Elite" player circle seems to have some new "fun".
It turns out that "Peace Elite" is really playing big this time, and the new "Lord of Dune" skin launched on April 26 can be said to have rolled up a fashion hurricane in the game industry.
Known as the "Golden Mummy" skin, its unique texture details, streamlined armor design and accessories with profound cultural connotations can be called a fusion of ancient civilization and modern aesthetics, not only the game character's outfit upgrade, but also seems to symbolize the desire to explore the unknown world and the manifestation of noble status, successfully attracting the attention of many players and the industry.
The new skin has been well received by players
Not to mention the entire mobile game industry, it has also made many Internet celebrities and top anchors rush to join this "dune journey". Even a trendy icon like Karina wore this cool suit and shined in front of the camera.
The well-known anchor Bai Bing also started a live broadcast last night, and the live broadcast of "Golden Mummy" once rushed to the TOP1 of the Douyin popularity list, attracting more than 20 million people to watch.
This wave of operations not only hyped the popularity of the game skin to a new high, but also made the game experience of players skyrocket, and for a while, the entire player circle was discussing this magical equipment that "can become a big guy when you wear it". Even on the hot search lists of many websites, the topic of the Lord of Dune has rushed to the forefront.
Obviously, whether it is skin quality, user feedback, or the popularity of the whole network, "Lord of Dune" can be called another successful exploration of the skin presentation of "Peace Elite" by Photon Studio Group. The continuous iteration of the production team's creativity and sincerity is bringing the game's skin expression and commercialization to the next level.
This makes me a little curious: what is so special about the skin of "Peace Elite"? What is the deep connection between the game culture that IP has precipitated over the years and the appearance of the skin? At a time when the Lord of Dune is in the limelight, we might as well explore it.
What is a "body suit"? It is a symbol of high play that is difficult to refuse
Speaking of the "you can become a big guy when you wear it", I believe that players of "Peace Elite" should be familiar with it.
Previously, many god anchors and high-level players with first-class gun skills and wind skills have repeatedly played dazzling results because of wearing corresponding skins, coupled with the popularity of various follow-up secondary creation videos, so that the majority of players have left the impression that they can become masters by wearing legal uniforms.
On the one hand, this comes from the impact of the skin perception level, and on the other hand, it is also the result of players creating and playing memes together. And the Lord of Dune obviously has this reputation again because of his outstanding "master temperament" in appearance, in-game experience and even the communication of the second creation.
Let's start with the appearance: The Lord of Dune is obviously the kind of skin that makes people want to have it just by looking at the styling and special effects, because it's so beautiful and personal.
As a desert, ancient Egyptian-style skin, the Lord of the Dunes chooses a combination of gold and white streamers for the overall visual presentation. Both the character's costumes and gun decorations are wrapped in strips of cloth full of spells, which has the mystery and majesty of a magic master and an ancient pharaoh. The purple energy glow in the skin's eyes is even more miraculous - it seems that the long-sealed Lord of the Desert has finally come to this world again.
The matching Dune Master Pegasus two-player vehicle renders the "mystery" of the set to the extreme. Driving this Pegasus wrapped in a cloth belt and waving golden wings into the battle is like a god descending from the sky, and there is really a sense of oppression like a "dimensionality reduction strike".
In addition, it is important to mention the movements and voices of the Lord of Dune.
Whether it's summoning a staff and magic circle, or manipulating the sand sea to swim around him, the magical sense of this mysterious overlord who has returned from immortality and will eventually reforge the glory of the desert is well rendered. Coupled with a deep voice and domineering lines, the temperament of the Lord of the Dunes is almost "God's Might".
The animation on the birth island is extremely shocking (screenshot from the work of the user of station B)
Not only in the game, but also through the themed COS visual campaign led by the well-known Internet celebrity Karina, we can also intuitively feel the unique beauty of the Lord of Dune.
Although the theory of the body suit comes from the player's high level of operation, the sense of oppression in the appearance of the skin is also very important - players believe that the subtle operation and the appearance of the courage complement each other to produce the actual combat effect, the body suit can not only make the master more treacherous and mysterious, but also add an extra confidence to the majority of players. The magical sense of the appearance design of the Lord of Dune has obviously exceeded the expectations of players, pushing the "master atmosphere" of the costume to a new height.
And with the blessing of the appearance design in place, the actual combat effect of the Lord of Dune is also outstanding.
Regardless of the oppression of the character's skin, just a P90 with noble purple special effects makes players say that it feels good and the feedback is full. At the same time, the "arrogance" of several killing special effects also fully demonstrates the gold content of the master of the legal uniform. This skin contains a kind of unbridled and invincible arrogance on the battlefield, and it has an indescribable appeal to players who are looking for victory.
The kill effect is too arrogant
With such an outstanding audio-visual appearance, it naturally provides themes and inspiration for all kinds of secondary creations.
As soon as the skin is launched, we can immediately see players on platforms such as Bilibili, Douyin, and Xiaohongshu eager to upload their works to show off the Lord of Dune that they have just acquired. High-quality kills, gorgeous jam-point disguises, and spoof entertainment videos show the charm of the Lord of Dune as a new generation of armor from all sides.
On April 26, the official also launched a card point drag challenge on Douyin to further encourage players to make their own second creations. As a result, the powerful expressiveness of the Lord of Dune was detonated in an all-round way, and even reached more pan-entertainment users.
The engagement of pan-entertainment users is high
It can be said that in just two days after the launch, the Lord of the Dunes has completely demonstrated the core of the body's magic suit.
First of all, eye-catching appearance and special effects are the foundation, which allows players to gain a more refreshing gameplay experience and the attention of others in the game, which has given birth to a lot of interesting secondary creations, and then attracted the recognition and participation of pan-entertainment users. Under the synergy of official activities and the spontaneous participation of players, the costume has finally evolved from a type of skin to a popular culture, with more dimensions of expressiveness and possibilities.
The gorgeous card point video swept the whole network again (screenshot from the work of Douyin users)
The wave of popularity brought by the Lord of Dune also allows us to see what kind of spread effect the skin of "Peace Elite" can present. Of course, the game not only has the "masterpiece" of the body, but also its "pop culture presentation with skin as the carrier" is becoming an important part of the IP. The skins launched in various versions of the game are constantly detonating player feedback, forming an IP-exclusive cultural atmosphere.
In the first half of the year alone, we can see many examples of success.
Using the skin as the carrier, precipitating "exclusive pop culture"
"Peace Elite" has a lot of interesting gameplay cores, and when these cores are blended with cross-border IPs and different themes with skins as the carrier, they can burst out with very eye-catching effects. As a result, it has become a proprietary topic in the Internet community, and then it has become a popular culture by word of mouth.
For example, the "Treant Six" themed skin launched last month echoes the "hidden" elements of "Peace Elite".
This set of skins that "blend in with nature" not only has a certain degree of ambush and evasion practicality in the game, but also catalyzes players' attention to the "Old Six Culture", and a large number of interesting UGC content about how the tree man incarnates the Old Six and stealth sneak attacks are quite popular in the online community.
Source: Station B
"Becoming the sixth old" and "sanctioning the sixth" have always been the focus of complaints and research in the "Peace Elite" community. The addition of No. 6 Shuren can be said to add another fire, and truly carry forward the culture of the old sixth. This kind of fun refinement, which originates from the game's characteristic gameplay and allows players to give full play to their creativity, is exactly the ability of "skin memes" that cannot be ignored in "Peace Elite".
and the milk dragon linkage that detonated social media this month, which can be said to be out of the circle. Videos with the keyword #peaceelitemilkdragon# have been viewed more than 240 million times on Douyin, and in a short period of time, it has also stimulated the enthusiasm of pan-entertainment user groups to participate.
For example, the detachable hats and shoes in the milk dragon suit have made many users start to study the character's outfits. As a result, we can find a large number of sharing of milk dragon dressing plans in Xiaohongshu, and even some clothing bloggers directly reproduce this "milk style" in real life.
You must know that there are not many games on the market that can be tied to the topic of fashion and clothing. "Peace Elite" is naturally integrated with the trendy dressing culture, and uses the skin to inspire users to produce eye-catching second creations, which shows that its skin system has considerable "pop culture shaping potential".
Source: Little Red Book
Of course, the design of the skin itself is also the focus of the long-term game culture of Peace Elite.
For example, the "Dragon Travels the World" set launched in this year's fifth anniversary edition has conquered many players with its dazzling recreation of traditional culture. "Qingyan Guan Gong", "Silver Gun Zhao Yun" and other gods based on the military generals of the Three Kingdoms, not only have the spirit of famous generals, but also their gorgeous action effects and more sci-fi appearance design, also make players nickname this set of skins "New Three Kingdoms Warriors". It can be seen that in the context of the innovative skin of "Peace Elite", the traditional cultural theme of the Three Kingdoms can also be accepted by more audiences with a more trendy cultural attitude.
It can be seen that the skin of "Peace Elite", as a carrier of expression, carries very diverse cultural content. The game can not only be perfectly integrated with Internet popular memes such as Lao Liu Culture, but also the trendy clothing and classical traditional culture can also be accurately presented.
Even through the eye-catching modeling, the creation of communication events, and the interesting refinement of gameplay elements, many conventional cultural content can be excavated from new angles, and then constructed into a dazzling "exclusive pop culture" matrix, which is favored by users.
What's more, with the humanization of "Peace Elite" in terms of skin functions, players have become more free to feel about the beauty of pop culture.
At present, the non-destructive dismantling function of the costume upgrade has been launched, and the high-end god costumes owned by players can be disassembled into upgrade materials and freely assigned to other skins. Just like after the god costume Zhao Yun was dismantled, the player had the resources to feed the newly drawn ordinary Dune Lord into a god level. More reasonable resource planning will undoubtedly allow players to efficiently collect more skins of interest and deeply devote themselves to the pop culture matrix of the IP.
With this pop culture atmosphere and perfect skin features, players naturally have a greater sense of belonging to the IP and are willing to invest time and enthusiasm for a long time, so that the game continues to open up new prospects in terms of commercial performance. It can only be said that the "payment point" of the skin has been operated by "Peace Elite" as the core of the IP experience.
"Peaceful" Skin Business Law: The Sense of Identity Behind the Look
For players, the game skin of this year is no longer simply a visual thrill. It's all about game culture, community communication, and even UGC output. Therefore, behind the user's dedication to love, I think there will be a sense of identity after in-depth experience as the core driving force.
Just like when IP enthusiasts get together, everyone will always talk about some "black words" and "memes", and talk about some common good memories. The skin of "Peace Elite" can be described as a high concentration of this sense of identity.
Just as players will be impressed by the identity of the master represented by the legal suit, they will relish the old six culture, and will look forward to the return of classic skins such as Dream Rocket and Strange Hunter. Allowing each skin to inspire collective memory and continue to trigger secondary creation and discussion among players is the guarantee of the long-term vitality of the skin business law.
Skins are an indispensable source of fun for Peace Elite
The sense of identity brought by collective memories, the unknown expectations brought about by multicultural integration, and the cultural symbol resonance that players gain when choosing skins all let us see the roots of the commercial law of "Peace Elite" skins. And when game skins have truly become the carrier of cultural dissemination and players' self-expression, the possibility of its development path is even more incalculable. We still need to stay tuned to discover where Peace Elite's unique skin ideas will lead players and the industry.