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How to use small programs to expand online business when lighting merchants open stores

author:Ningxia Yuke Network

Lamps and lanterns are both in the same city or in other places have a lot of people order needs, for merchants need to promote their products, find target customers and convert, if you can retain and repurchase that is better, but the traditional offline model channels are limited, it is difficult to expand to more groups.

So what are the advantages of using the Yuke network mall platform to open a store online and belong to your own lighting applet mall store?

1. Product management and channel development

Whether it is a manufacturer or a distributor, there are a large number of lighting specifications/shapes/brands, and the specifications/colors used in various scenes in the market are different.

How to use small programs to expand online business when lighting merchants open stores

Customers enter the mall through links/poster applet codes/cards, browse/search/filter to find the target product, choose to place an order/delivery method for consumption, and can also consult customer service.

Business message notification, order management, delivery and stocking, and the use of orders, invoices, face-to-face payment, valet orders, docking ERP and other functions, data viewing and after-sales processing, etc., multi-control presentation of product pages (protection, collection, comments, etc.);

How to use small programs to expand online business when lighting merchants open stores

Intra-city lighting distribution, in-store pick-up, and express delivery meet the needs of merchants to carry out business in multiple regions, and also allow customers in multiple scenarios to consume and pay at any time.

In terms of customer management, users register accounts in the mall, and the merchant background management facilitates the subsequent grouping and refined operation and management according to the assets and shopping conditions of the customer mall, and at the same time enhances the effect of customer repurchase and retention with membership cards, stored value, points, and level systems.

How to use small programs to expand online business when lighting merchants open stores

Both merchants and customers need a complete shopping process, and a mall-based system is more conducive to long-term development.

2. Marketing empowerment to increase revenue

Lamps and lanterns are also suitable for distribution, the use of mall system distributors, promoter functions can bring new customers and orders for merchants, recruit a large number of promoters and set the commission ratio of each product, commission to attract promoters to continue to share stores/goods to their own channels, complete orders to obtain commission withdrawal, etc.

Secondary distribution, promoters and merchants are a win-win situation, so that the efficiency of selling goods is further improved.

How to use small programs to expand online business when lighting merchants open stores

You can also use coupons, deposit pre-sales, combination packages, grouping, short video shopping guides and other ways to further expand the effect in the marketing system, flexibly formulate plans according to business needs, combine different marketing functions with different products, increase sales, and also help to drain conversion and repurchase retention.

There is also a multi-merchant entry model and a chain direct sales model, and multi-store operation can also be improved through the mall to enhance brand influence and expand revenue.

With ready-made mall management background and applet templates, lighting merchants can quickly build their own stores. "Links"

How to use small programs to expand online business when lighting merchants open stores

Now register an account and enter the background of Yuke Mall to build a WeChat store of lamps and lanterns.

Original: https://www.zcdly.com/djdjwxdp.html

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