The phrase "Great Wall Cannon" she shouted in March reached a burst in April.
was originally a daily video, but after various special sessions derived from BGM, CCTV military took the lead, and various other military trumpets responded.
In this "cannon", she directly became a tens of millions of Internet celebrities.
However, due to the fact that the "Cat Cup" fraud was banned by the whole network some time ago, there were doubts on the Internet about the explosion of the "Great Wall Cannon".
Was the stalk of the "Great Wall Cannon" premeditated?
Who will be behind her?
01
Her account on the short video platform is called "Dalilun loves spinach", and she is also affectionately called "Dalilun" by netizens.
Because of her cute appearance and always tied two braids, she often gives people the illusion of a schoolboy.
Before this incident, Dalilun gradually became a small Internet celebrity in a county in Jiyuan by uploading his daily follow-up photos.
It can be seen from Dalilun's many previous works that she is not operated by herself, and there is also a related team behind her, called Lion Entertainment Internet.
This team is also from Dalilun's hometown of Jiyuan, Henan, and the scale is not large, consisting of six or seven young people, and the number of people is not fixed.
From this, it can be judged that it is more than enough for them to make Dali Lun popular, but that can only be limited to the small Internet celebrity series, and the tens of millions level is still not enough.
This young team does not have that kind of strength and connections, they take the route of team play, and become popular with the life attitude of "travel is at the foot, just go" that most netizens envy.
Dalilun has been the core of the team from the very beginning, and she is the most popular with her cute image, so many people in the team revolve around her.
It is said that jokes come from life, so in Dalilun's daily life, the camera records her funny moments almost all the time.
When interesting clips are screened out and released through the most unpretentious editing techniques, there are no very complicated transitions, and the core is to pay attention to a sense of authenticity.
Therefore, when Da Da Lun's video was released, many netizens felt that life was made and had a deep intimacy, which made her popularity increase day by day.
From this point of view, is the explosion of the "Great Wall Artillery" really an accident?
In fact, there are not so many coincidences at all, and the driving force behind this has long been traced...
02
When the "Great Wall Cannon" became popular all over the Internet, Dali Lun released a total of two related videos.
Judging from the first video, she was on a shopping trip with a friend when she happened to encounter a Great Wall cannon car driven by a passerby.
Dalilun was attracted by its atmospheric appearance at a glance, and couldn't help but talk to the owner.
For a very favorite item, people always subconsciously ask for the price, and Dalilun is no exception, but when she heard the other party's answer, her reaction was unexpectedly cute.
300,000 yuan is indeed not so simple for a girl from a small county, so Dalilun said a clear remark, which is too cheap and I don't like it.
Maybe it's also because I'm afraid that some people won't understand, and then I said a big truth, which will be difficult to open in this life.
Combined with the context before and after and the content of the shooting, it can be fully explained that the formation of this video is indeed an accident.
Dalilun's daily life is to shoot wherever he goes, and most of them are face-slapping, and this time is no exception.
Regarding the Great Wall cannon top-matched by passers-by, it really didn't appear in the video as a scrap, which is not in line with the common sense of the script.
For people's daily psychology, when they really want to show off or highlight an object, it will inevitably occupy 80% of the space in videos and photos.
Of course, this is also untenable for false claims.
Just imagine, the popularity of the Great Wall Cannon is not very high, and it is also not a scarce model, so there is no need to deliberately maintain any mystery.
The most important point is that the entry level of this model only needs about 100,000, which is really just to promote this car, and it is not said that it is 300,000 as soon as it comes up.
In this way, a large number of potential consumers will inevitably be lost, after all, not everyone can afford to spend 300,000 yuan to equip a car.
In contrast, the video of Dalilun's second Great Wall cannon may have some possibilities to rub its own heat.
After all, at this time, two days have passed since the last video, which has brought a small wave of traffic to her.
So when Dalilun encounters the Great Wall cannon car again, it is inevitable to have another one.
But in addition to this deliberateness, Dalilun's chance encounter and the "Great Wall Cannon" blurted out subconsciously did not have any traces of rehearsal.
It should be noted that regarding the top configuration of this car, its appearance is undoubtedly vigorous and strong, with beautiful curves, and it is purely inevitable to win the hearts of some girls.
The slogan shouted by Da Lilun is just a love from the heart, there is nothing special about it, but she is out of the circle.
This is due to the particularity of the word "Great Wall" in this car, and the shock that the last word "cannon" can bring to people.
Because the Great Wall is a very representative scenic spot in the mainland, it makes people feel a sense of pride whenever they touch it.
On this basis, several "Great Wall Cannons" made by Da Da Lun have also been cut into special musical backgrounds by major media, so that the brand company can discover and use them.
What needs special attention should be paid to is the last word "cannon," which is undoubtedly an expression close to life for the mainland's military aspects.
Therefore, it began to be used by CCTV military, and then military accounts in various places also responded to CCTV's call, and even cultural tourism and fire protection were inevitably used.
When these official accounts make a move, isn't Dalilun's worth being raised fiercely?
Not to mention, the Great Wall Company also knows how to seize the hot spots, and very arrogantly gave it an exclusive mountain and sea cannon, which not only created an exclusive log for Dalilun, but also filled the configuration.
The video shoot was indeed done by the Dahlon team, but who would have thought that these official accounts would participate?
The possibility of them "buying" it is even more non-existent, and even the response to the Great Wall Company is probably unexpected.
But it is undeniable that if anyone were to shoot, I am afraid that there would be no series of responses from Da Lilun.
And Dalilun has grown from a small fire to a big fire, and behind her is inevitably the Great Wall Company's propaganda.
At the same time, this also happens to show that small fires can be artificially caused, but large fires are purely by luck, and it is clear that Dali Lun has this luck.
Dalilun's explosion is not so enviable, and even her harvest of a 300,000 Great Wall cannon is not so unacceptable.
But when she was invited by the North Sea Fleet to visit real ships, how could such a thing make people not jealous and go crazy!