Recently, in order to "cut off" Xiaomi, Huawei's Hongmeng Zhixing contracted stores across the country can apply for a special offer for customers: when customers buy any Zhijie S7, as long as they show a screenshot of the Xiaomi SU7 order lock order, after paying the final payment, they will directly deduct the Xiaomi SU7 lock order non-refundable deposit of 5000 yuan on the car price. And this temporary policy will last until the end of May.
This time, Huawei directly took out 5,000 yuan in cash and subsidized the owner of the Xiaomi SU7 order with real money. This kind of public robbery of customers, Rebus has to call the expert when he comes!
In fact, this is not the first time Huawei has used this marketing method,Last year9month,Huawei Wenjie new M7 listed,Then Huawei and the ideal started a fairy fight,At the same time,Huawei's offline stores also spread out"Customers buy new Wenjie from the idealM7,You can reimburse the deposit paid in the ideal"Rumors。
It can be seen that compared with Xiaomi's "hunger marketing", Huawei's indiscriminate digging of the wall is more involuted in the current new energy vehicle market.