Recently, the two major technology companies in the United States, which have attracted global attention, have been in trouble in China.
The first is Apple, whose global sales fell by about 10%, and global sales were overtaken by Samsung and became second. The third-place Xiaomi grew by 34%, and the fourth-place Transsion increased by 85%.
Not only that, the agency predicts that Apple is likely to fall to the third place in the world in the second quarter, surpassed by Xiaomi, and Xiaomi will become the second place in the world.
On the one hand, there is no innovation, on the other hand, sales in the Chinese market have declined greatly, since last year's Huawei Mate60 was released, iPhone15 is not easy to sell, even if Apple continues to fight a price war, now the price is cheaper than the Mate60 series, it is more than 1000, but it still does not sell well.
And now that Huawei Pura70 is on the market again, it is directly aimed at Apple's iPhone15 series, and it is estimated that Apple's sales will be affected again, falling to the third place in the world, which is becoming more and more reliable.
The second is Tesla, some media reports say that Tesla is expected to lay off 10% of its global workforce, affecting less than 1.4 trillion, and the Tesla factory in Shanghai, China, is also involved in layoffs, and the proportion may exceed 10%.
Why does Tesla want to lay off employees? Of course, the sales volume is not good, the performance is not good, especially in the Chinese market, and now the new energy market is not the same as before, and several Tesla models are old and outdated, and they are not competitive.
BYD, Wei Xiaoli, Extreme Krypton, Xiaomi, Huawei, Zhijie, etc., have launched a comprehensive impact on Tesla, with higher configuration, better appearance, more beautiful interior, and cheaper price, how do you let consumers choose?
In fact, whether it is Apple's 10% decline or Tesla's 10% layoff, it represents the rise of powerful Chinese technology, which has led to the decline of American brands that once dominated this market.
Behind Apple's decline, it represents the rise of domestic mobile phones, in fact, no one should refute this, after all, domestic mobile phones have won more than 60% of the global share, among the top 5 manufacturers, 3 are Chinese manufacturers, and among the top 10 manufacturers, 8 are Chinese manufacturers.
Huawei, Xiaomi, OPPO, VIVO, Transsion, Honor, etc., continue to make efforts at home and abroad, and their share is getting higher and higher, and Apple is down 10%, which is estimated to be just the beginning.
Behind Tesla's 10% layoff, it represents the rise of China's auto industry, you must know that many people have said before that China's auto industry lags behind Europe and the United States for hundreds of years.
If it is still the era of internal combustion engines of fuel vehicles, it is indeed difficult for us to catch up with Europe and the United States, but China is now overtaking in corners and switching to a new energy vehicle track.
The three major parts of new energy vehicles are the three-electric system, intelligent cockpit, automatic driving, whether it is in the three-electric system, or in the intelligent cockpit, or the technology of automatic driving, it is the world's top.
As a result, China's new energy vehicle companies are catching up, although they are lagging behind Tesla at the beginning, but their product strength has surpassed Tesla after several years of efforts, and naturally their sales are rising, and Tesla is also declining, and no one buys it.
It is foreseeable that the next many industries are like this, mobile phones, new energy vehicles, is just a beginning, but also just a typical example, backed by China's largest market, as long as our enterprises are willing to work hard, there is no failure, what do you think?